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(Senior) Events Marketing Specialist

Metergy Solutions
Full-time
On-site
Markham, Ontario, Canada

πŸ“Œ Core Information

πŸ”Ή Job Title: (Senior) Events Marketing Specialist

πŸ”Ή Company: Metergy Solutions

πŸ”Ή Location: Markham, Ontario, Canada

πŸ”Ή Job Type: Permanent (Non-Union)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 26, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Planning and executing corporate events, trade shows, and industry conferences
  • Managing event logistics, budgets, and sponsorships
  • Conducting post-event analysis and reporting
  • Collaborating with internal teams and external vendors
  • Enhancing client recognition and engagement through branding efforts

ASSUMPTION: This role requires a high level of organization, communication, and attention to detail. The ideal candidate will have proven experience in event planning and coordination, particularly in a corporate or B2B setting.

πŸ“‹ Key Responsibilities

βœ… Lead the planning and execution of corporate and client-facing events, including pre- and post-event communications and attendee management

βœ… Coordinate all aspects of event logistics, from securing venues to managing invitations and RSVPs, ensuring smooth operations before, during, and after each event

βœ… Collaborate with internal teams and external vendors to create compelling event experiences that align with brand messaging and marketing goals

βœ… Manage event budgets, ensuring all activities are executed on time and within budget constraints

βœ… Oversee sponsorship activities, including prospecting, proposal development, and contract negotiation to maximize participation and engagement

βœ… Conduct post-event evaluations to assess attendee feedback and measure success against KPIs, providing insights for future improvements

βœ… Compile reports on event performance and outcomes, sharing findings with stakeholders to inform future event strategies

ASSUMPTION: The Events Marketing Specialist will work closely with various teams to ensure events align with the company's overall marketing and sales strategy.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Event Management, or a related field

Experience: Minimum of 5 years of experience in event management and coordination

Required Skills:

  • Proven experience in event planning and coordination
  • Strong organizational skills
  • Excellent communication and interpersonal skills
  • Detail-oriented mindset
  • Proficiency in project management tools and event software

Preferred Skills:

  • Experience in managing trade shows and industry conferences
  • Background in branding and identity design

ASSUMPTION: Candidates with relevant experience in event management and a strong background in branding will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: CAD 70,000 - CAD 90,000 per year (Based on industry standards for a Marketing Specialist with 5-10 years of experience in the Greater Toronto Area)

Benefits:

  • Health, dental, and vision insurance
  • Retirement savings plan with company matching
  • Employee assistance program
  • Paid time off (vacation, sick, and personal days)
  • Professional development opportunities

Working Hours: Full-time, Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for event-related tasks)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Metergy Solutions operates in the utilities sector, specifically focusing on submetering services for multifamily and commercial buildings. The company is a portfolio company of Brookfield Infrastructure Partners, providing it with access to substantial capital and infrastructure investment expertise.

Company Size: Metergy Solutions has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and collaboration.

Founded: 2005, with over 15 years of experience in the submetering industry

Company Description:

  • Metergy Solutions is a full-service submetering provider, offering turnkey solutions for electricity, water, gas, and thermal energy measurement and billing
  • The company's Submetering as a Service (SaaS) model generates long-term recurring revenue and reduces in-suite energy consumption by up to 40%
  • Metergy Solutions has issued green bonds and secured green financing, demonstrating its commitment to sustainability and decarbonization efforts

Company Specialties:

  • Electricity Submetering
  • Water Submetering
  • Thermal Submetering
  • Gas Submetering
  • Complex Billing
  • Retrofit buildings and New developments

Company Website: www.metergysolutions.com

ASSUMPTION: As a mid-sized company with a focus on sustainability and growth, Metergy Solutions offers applicants the opportunity to make a significant impact in their role while working in a collaborative environment.

πŸ“Š Role Analysis

Career Level: This role is suitable for a mid-career professional with 5-10 years of experience in event management and coordination.

Reporting Structure: The Events Marketing Specialist will report directly to the Marketing Manager and collaborate with various internal teams, including Sales, Operations, and Executive Leadership.

Work Arrangement: This is an on-site position, with the primary office located in Markham, Ontario. Some flexibility may be required for event-related tasks.

Growth Opportunities:

  • As Metergy Solutions continues to grow, there may be opportunities for the Events Marketing Specialist to take on additional responsibilities or advance to a senior role within the marketing department
  • The company's focus on sustainability and decarbonization efforts may present opportunities for the Events Marketing Specialist to contribute to and learn from these initiatives
  • Metergy Solutions' partnership with Brookfield Infrastructure Partners provides access to infrastructure investment expertise, which may lead to unique learning and growth opportunities

ASSUMPTION: The Events Marketing Specialist will have opportunities for professional growth and development within the company, as Metergy Solutions continues to expand its services and market reach.

🌍 Location & Work Environment

Office Type: Metergy Solutions' headquarters is a modern, professional office environment with collaborative workspaces and meeting rooms.

Office Location(s): 8133 Warden Ave, Markham, Ontario L6G 1B3, Canada

Geographic Context:

  • Markham is a suburban city located in the Greater Toronto Area, offering a mix of urban and rural environments
  • The city is home to a diverse range of industries, including technology, life sciences, and advanced manufacturing
  • Markham has a vibrant arts and culture scene, with numerous festivals, events, and attractions throughout the year

Work Schedule: The Events Marketing Specialist will work a standard full-time schedule, Monday to Friday, with some flexibility required for event-related tasks.

ASSUMPTION: The Events Marketing Specialist will enjoy a collaborative and supportive work environment at Metergy Solutions' Markham headquarters, with opportunities to engage with the local community and industry through events and initiatives.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • In-depth behavioral interview to discuss event management experience, problem-solving skills, and communication abilities
  • Final interview with the Marketing Manager or another senior team member to discuss the role's fit with the candidate's career goals and expectations
  • Background check and reference checks, if applicable

Key Assessment Areas:

  • Event planning and coordination skills
  • Budget management and sponsorship experience
  • Communication and interpersonal skills
  • Attention to detail and organizational skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant event management experience and achievements in your resume and cover letter
  • Demonstrate your understanding of Metergy Solutions' business and industry in your application materials
  • Prepare examples of successful events you've planned and executed, including any challenges you faced and how you overcame them
  • Showcase your ability to work collaboratively and effectively with internal teams and external vendors

ATS Keywords: Event Planning, Event Coordination, Budget Management, Sponsorship, Post-Event Analysis, Reporting, Organizational Skills, Communication, Interpersonal Skills, Detail-Oriented, Project Management, Event Software, Branding, Client Engagement

ASSUMPTION: Applicants should tailor their resumes and cover letters to highlight their relevant event management experience and demonstrate their fit with Metergy Solutions' company culture and values.

πŸ› οΈ Tools & Technologies

  • Project management tools (e.g., Asana, Trello, Microsoft Project)
  • Event software (e.g., Cvent, Eventbrite, Bizzabo)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Graphic design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: The Events Marketing Specialist will be proficient in using project management tools and event software to plan, execute, and manage events effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Upholding the highest ethical standards in all actions and decisions
  • Customer Focus: Prioritizing customer needs and exceeding expectations
  • Collaboration: Working together to achieve common goals and drive success
  • Innovation: Embracing creativity and continuous improvement
  • Sustainability: Committing to environmentally responsible practices and contributing to a sustainable future

Work Style:

  • Collaborative: Working closely with internal teams and external vendors to achieve common goals
  • Adaptable: Responding to changing priorities and demands with flexibility and resilience
  • Detail-oriented: Ensuring high-quality outcomes through careful planning and execution
  • Proactive: Anticipating needs and taking initiative to drive results

Self-Assessment Questions:

  • How do you align with Metergy Solutions' commitment to sustainability and decarbonization efforts?
  • Can you provide an example of a time when you successfully managed a complex event project, and how did you ensure its success?
  • How do you approach working collaboratively with internal teams and external vendors to achieve common goals?

ASSUMPTION: Applicants should assess their fit with Metergy Solutions' company values and work style preferences to ensure a successful and fulfilling career with the organization.

⚠️ Potential Challenges

  • Managing multiple events simultaneously, requiring strong organizational skills and time management
  • Working with tight deadlines and budgets, necessitating adaptability and resourcefulness
  • Navigating a fast-paced and dynamic work environment, with the ability to pivot and adjust plans as needed
  • Collaborating effectively with diverse teams and stakeholders, requiring strong communication and interpersonal skills

ASSUMPTION: The Events Marketing Specialist will need to be proactive, adaptable, and resourceful to overcome potential challenges and ensure the success of each event.

πŸ“ˆ Similar Roles Comparison

  • Unlike other event planning roles, this position focuses on corporate and client-facing events, trade shows, and industry conferences, rather than consumer-facing events
  • Metergy Solutions' focus on sustainability and decarbonization efforts provides unique opportunities for the Events Marketing Specialist to contribute to and learn from these initiatives
  • As a mid-sized company with a collaborative work environment, Metergy Solutions offers opportunities for professional growth and development that may not be available in larger organizations

ASSUMPTION: Applicants should consider the unique aspects of this role and how they align with their career goals and preferences when comparing it to other event planning positions.

πŸ“ Sample Projects

  • Planning and executing a company-wide annual conference, including securing venues, managing invitations and RSVPs, and coordinating with vendors and speakers
  • Organizing a trade show booth and associated events, such as workshops and networking sessions, to generate leads and showcase Metergy Solutions' products and services
  • Managing a series of industry-specific webinars or virtual events, including promoting the events, coordinating speakers and panelists, and monitoring attendee engagement

ASSUMPTION: The Events Marketing Specialist will have the opportunity to work on a variety of projects, from small-scale events to large-scale conferences, allowing them to develop and showcase their skills in different contexts.

❓ Key Questions to Ask During Interview

  • Can you describe the typical event calendar for this role, and how it may evolve over time?
  • How does Metergy Solutions measure the success of its events, and how will my performance be evaluated?
  • What opportunities are there for professional growth and development within the marketing department and the company as a whole?
  • How does Metergy Solutions support work-life balance for its employees, particularly those in event planning roles?
  • Can you provide an example of a time when an event faced significant challenges, and how did the team overcome them to ensure its success?

ASSUMPTION: Applicants should ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and commitment to the company's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant event management experience and demonstrate your fit with Metergy Solutions' company culture and values
  • Prepare examples of successful events you've planned and executed, including any challenges you faced and how you overcame them
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.