🔹 Job Title: Senior Field Marketing Specialist
🔹 Company: Ansys
🔹 Location: Xinyi Dist., Taipei City, TW, 11071
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 26, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a cross-functional team environment.
✅ Develop and execute one-to-few and one-to-many Account Based Marketing plans
✅ Research and understand key industries, markets, segments, and audience to develop marketing campaigns
✅ Execute high-impact marketing events through collaboration with sales, technical, and channel partner teams
✅ Explore social media, third-party websites, blogs, and other digital mediums to build awareness, perception, and interest among targeted buyers
✅ Analyze marketing spend, efforts, and outcome to further improve marketing campaigns
✅ Work with sales and technical teams to identify, prioritize accounts, and execute activities for account and market growth
✅ Deploy activities such as account-specific tech days, webinars, and developing landing pages to maximize success metrics
✅ Collaborate with sales and technical teams to increase customer advocacy for events
✅ Execute different audience generation strategies to maximize registration and attendance for events
ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects simultaneously.
Education: Bachelor/Masters in Engineering, Economics, Business Administration, or equivalent
Experience: Minimum 5 years of experience in marketing, preferably in B2B products
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a solid understanding of the B2B buying process, sales cycle, and challenges faced by sales teams.
Salary Range: NT$1,200,000 - NT$1,800,000 per year (Estimated based on industry standards for similar roles and experience levels)
Benefits:
Working Hours: Full-time (40 hours per week), with flexibility for event scheduling
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
Industry: Ansys is a leading provider of engineering simulation software used to predict how products will behave in the real world. The company operates in the software development industry, with a focus on computer-aided engineering (CAE) and computational fluid dynamics (CFD) software.
Company Size: Ansys is a large company with 5,001-10,000 employees globally, providing ample opportunities for career growth and collaboration.
Founded: Ansys was founded in 1970 and has since grown to become a publicly-traded company with a strong global presence.
Company Description:
Company Specialties:
Company Website: www.ansys.com
ASSUMPTION: Ansys' large size and global presence offer opportunities for international travel and collaboration with diverse teams.
Career Level: This role is at the senior specialist level, requiring a high degree of expertise and autonomy.
Reporting Structure: The Senior Field Marketing Specialist will report directly to the Manager and work closely with cross-functional teams, including sales, technical, and channel partners.
Work Arrangement: This role is on-site, with an expectation to travel up to 25% of the time for events and client meetings.
Growth Opportunities:
ASSUMPTION: Given Ansys' large size and diverse product offerings, there are ample opportunities for career growth and development within the company.
Office Type: The Taipei office is a modern, collaborative workspace with state-of-the-art facilities.
Office Location(s): Xinyi Dist., Taipei City, TW, 11071
Geographic Context:
Work Schedule: The work schedule is primarily Monday to Friday, with flexibility for event scheduling and travel requirements.
ASSUMPTION: The Taipei office provides a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Field Marketing, Demand Generation, B2B Marketing, Account Based Marketing, Event Execution, Social Media, Analytical Skills, Cross-Functional Teamwork, Customer Focus, Business Acumen, Technical Understanding, Campaign Development, Market Research, Sales Collaboration, Audience Generation, Success Metrics
ASSUMPTION: Ansys' application process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for the role and the company.
ASSUMPTION: The tools and technologies listed are subject to change and may vary depending on the specific needs of the role and the company.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Ansys values candidates who are passionate about driving innovation, customer-focused, and committed to working collaboratively to achieve results.
ASSUMPTION: These challenges are inherent to the role and require a high degree of organization, adaptability, and resilience.
ASSUMPTION: This role offers a unique blend of marketing strategy, execution, and collaboration with cross-functional teams.
ASSUMPTION: These sample projects illustrate the breadth of responsibilities and the strategic nature of the role.
ASSUMPTION: These questions demonstrate your interest in the role, the company, and your commitment to driving results.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.