📌 Core Information
🔹 Job Title: Senior Growth Marketing Manager:in (m/w/d)
🔹 Company: celebrate company GmbH
🔹 Location: Gilching, Munich, Hamburg, Villingen-Schwenningen
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-20
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategy for photo products
- Overseeing data-driven performance campaigns across digital marketing mix
- Focusing on customer retention and acquisition
- Collaborating with Unit Lead and CMO
- Managing cross-functional team without disciplinary leadership
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and experience in managing cross-functional teams. It is ideal for a candidate looking to drive growth and make a significant impact on the company's photo products unit.
📋 Key Responsibilities
✅ Developing and implementing marketing strategy for photo products in collaboration with Unit Lead and CMO
✅ Overseeing data-driven performance campaigns across digital marketing mix, focusing on customer retention and acquisition
✅ Managing cross-functional team (SEA, Paid Social, Influencer, CRM, Communications Design Digital) without disciplinary leadership
✅ End-to-end responsibility for performance campaigns, from conception and budgeting to testing and scaling
ASSUMPTION: The role requires a high level of autonomy and the ability to work effectively with various teams to achieve growth objectives.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 5 years of experience in e-commerce marketing, with a focus on B2C or startup environments
Required Skills:
- Proven experience in Paid Social (Meta, Pinterest), Influencer Marketing, and Display Advertising
- Strong analytical skills and data-driven approach
- Excellent communication and collaboration skills
- Fluency in German and English
Preferred Skills:
- Experience with tools such as Facebook Business Manager, Pinterest Ads Manager, Google Analytics, and Tableau
- Knowledge of agile methodologies
ASSUMPTION: Candidates with a strong background in e-commerce marketing and a proven track record of driving growth through performance campaigns are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (AI-estimated, based on experience level and market standards)
Benefits:
- Flexible remote work and part-time options
- Modern hardware (Macbooks)
- Collaborative office spaces (Flex Desks)
- Agile working methods
- Fair pay and internal training opportunities
- Paid vacation and workations
- Sabbatical opportunities
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on market standards for similar roles in Germany. The benefits package is designed to promote work-life balance and professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing (E-commerce and stationery products)
Company Size: Medium (501-1,000 employees)
Founded: 2021 (celebrate company); 2010 (kartenmacherei, the original brand)
Company Description:
- celebrate company is a group consisting of brands such as kartenmacherei, faireparterie, celebrate apps, celebrate digital printing, Atelier Rosemood, and mintkind
- The company focuses on transforming meaningful moments into wonderful memories through digital services and stationery products
- celebrate company operates with a New Work approach, emphasizing trust, self-responsibility, and flexibility
Company Specialties:
- E-commerce and stationery products
- Digital services and photo cloud solutions
- New Work approach and company culture
Company Website: celebrate.company
ASSUMPTION: celebrate company is a dynamic and growing organization that values innovation, collaboration, and employee well-being.
📊 Role Analysis
Career Level: Mid-level to senior marketing role with growth potential
Reporting Structure: Reports directly to the Unit Lead and works closely with the CMO
Work Arrangement: Remote OK, with flexible remote work and part-time options available
Growth Opportunities:
- Potential to grow within the marketing department or take on additional responsibilities as the company expands
- Opportunities to work on international projects and collaborate with teams across Europe
- Chance to make a significant impact on the company's photo products unit and drive its growth
ASSUMPTION: This role offers a unique opportunity for a marketing professional to drive growth and make a significant impact on the company's photo products unit.
🌍 Location & Work Environment
Office Type: Collaborative office spaces with flexible desks
Office Location(s): Gilching, Munich, Hamburg, Villingen-Schwenningen
Geographic Context:
- Gilching and Munich are located in the southern part of Germany, near the Alps
- Hamburg is located in the northern part of Germany, near the North Sea
- Villingen-Schwenningen is located in the southwest of Germany, near the Black Forest
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote-friendly work environment allows for a good work-life balance and the opportunity to work from various locations across Germany.
💼 Interview & Application Insights
Typical Process:
- Online application and initial screening
- Phone or video call interview with the hiring manager
- On-site or virtual interview with the team
- Final decision and job offer
Key Assessment Areas:
- Marketing strategy and planning
- Data-driven approach and analytical skills
- Cross-functional team management
- Communication and collaboration skills
- Language proficiency (German and English)
Application Tips:
- Highlight relevant experience in e-commerce marketing, with a focus on B2C or startup environments
- Demonstrate a strong track record of driving growth through performance campaigns
- Showcase your ability to work effectively with cross-functional teams
- Tailor your resume and cover letter to emphasize your skills and experiences relevant to this role
ATS Keywords: E-commerce Marketing, B2C Marketing, Paid Social, Influencer Marketing, Display Advertising, Performance Campaigns, Budget Management, Data Analysis, Customer Experience, Marketing Strategy, Cross-Functional Team Management, Agile Methodology, Growth Marketing, Customer Retention, New Customer Acquisition, Digital Marketing
ASSUMPTION: The application process is designed to assess the candidate's marketing expertise, strategic thinking, and ability to work effectively with cross-functional teams.
🛠️ Tools & Technologies
- Facebook Business Manager
- Pinterest Ads Manager
- Google Analytics
- Tableau
- Agile project management tools (e.g., Jira, Asana)
ASSUMPTION: The role requires proficiency in various marketing tools and platforms, as well as familiarity with agile project management methodologies.
👔 Cultural Fit Considerations
Company Values:
- Customer focus and data-driven approach
- Collaboration and teamwork
- Innovation and continuous improvement
Work Style:
- Agile and flexible
- Data-driven and results-oriented
- Collaborative and team-focused
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment?
- Are you comfortable working with cross-functional teams and managing projects end-to-end?
- Do you have a strong customer focus and a data-driven approach to decision-making?
ASSUMPTION: celebrate company values a New Work approach, emphasizing trust, self-responsibility, and flexibility. Candidates who align with these values and work styles are more likely to succeed in the organization.
⚠️ Potential Challenges
- Managing cross-functional teams without disciplinary leadership may present unique challenges
- Driving growth in a competitive market requires strong strategic thinking and analytical skills
- Working remotely may require self-discipline and effective time management
- Balancing work-life responsibilities in a flexible work environment may be challenging
ASSUMPTION: The role presents both opportunities and challenges, requiring a strong, adaptable candidate to succeed.
📈 Similar Roles Comparison
- This role is unique in its focus on driving growth for the company's photo products unit
- Compared to other marketing roles, this position requires a higher level of autonomy and strategic thinking
- Career progression may involve taking on additional responsibilities or moving into a leadership role as the company grows
ASSUMPTION: This role offers a unique opportunity for a marketing professional to drive growth and make a significant impact on the company's photo products unit.
📝 Sample Projects
- Developing and implementing a marketing strategy for a new photo product launch
- Optimizing performance campaigns to improve customer retention and acquisition
- Managing a cross-functional team to execute a large-scale marketing project
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the role.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall growth strategy for the photo products unit?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance and flexible work arrangements?
- How does the company foster a culture of innovation and continuous improvement?
ASSUMPTION: These questions help assess the company's growth strategy, support for employee development, work-life balance, and cultural fit.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for interviews by researching the company and practicing common marketing interview questions
- Follow up with the hiring manager after your interview to express your interest in the role
- If selected, complete any additional screening or assessment tasks as required
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
