📌 Core Information
🔹 Job Title: Senior Growth Marketing Manager (Paid Social)
🔹 Company: Mediatech
🔹 Location: Vilnius, Lithuania
🔹 Job Type: Full Time
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing global paid social strategies across multiple platforms
- Driving performance and ROI through data-driven decision making and continuous optimization
- Collaborating cross-functionally in an international, fast-paced environment
- Growing into a leading position and shaping Mediatech's paid social approach at scale
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on performance and optimization.
📋 Key Responsibilities
✅ Develop and execute global paid social strategies across Meta, X, LinkedIn, TikTok, and other emerging platforms
✅ Continuously track performance, analyze data, and optimize campaigns for maximum impact
✅ Stay ahead of social trends, new features, and creative tactics to keep strategies fresh and competitive
✅ Experiment with ad formats, creative angles, and targeting to drive engagement and ROI
✅ Collaborate cross-functionally with various teams to align global goals and execute campaigns effectively
ASSUMPTION: This role involves a high degree of autonomy and requires strong self-organization and problem-solving skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of hands-on experience managing Paid Social campaigns, with a proven track record of performance-driven results, preferably in the US market
Required Skills:
- Proven expertise in paid social media advertising, with a deep understanding of social platform algorithms and PPC metrics
- Strong analytical skills and data-driven mindset, with proficiency in analytics tools
- Excellent creative problem-solving skills and ability to craft standout ad angles in competitive spaces
- Fluency in English, both written and verbal
Preferred Skills:
- Experience with high-budget, global campaigns
- Knowledge of additional languages
- Background in digital publishing or media
ASSUMPTION: Candidates with experience in high-budget, global campaigns and a strong understanding of the US market will be at a significant advantage.
💰 Compensation & Benefits
Salary Range: From 4200 EUR/month. Mediatech is open to discussing a different salary based on the candidate's skills and competences.
Benefits:
- Paid sick days and private health insurance
- Access to premium mental health apps, onsite workouts, and gym membership support
- Learning budget for courses, conferences, and books
- Extra days off, thoughtful gifts, and bonuses for life milestones
- Pet-friendly, centrally located office with game zones, healthy snacks, and cozy spaces to unwind
- Fun company events, fitness challenges, and team-building activities
- Additional vacation days the longer you stay
Working Hours: Full-time position with standard working hours, but flexibility may be available based on team needs and performance.
ASSUMPTION: The salary range provided is a starting point, and Mediatech is open to negotiating based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Mediatech is a digital publishing house that combines digital, tech, and content competencies to simplify complex information and make it accessible to everyone.
Company Size: Mediatech has 201-500 employees, offering a mid-sized company environment with opportunities for growth and impact.
Founded: Mediatech was founded in 2019 and has since grown to a team of 300 in-house experts and over 150 global contributors.
Company Description:
- Mediatech is a fast-growing digital publishing house that combines digital, tech, and content competencies to simplify complex information and make it accessible to everyone.
- The company has launched several successful publications, including Cybernews, Wellness Pulse, and Investors Observer, and has a strong focus on performance marketing.
- Mediatech offers a dynamic, international work environment with a strong emphasis on growth and learning.
Company Specialties:
- Digital publishing
- Performance marketing
- Global campaign management
- Data-driven decision making
Company Website: mediatech.one
ASSUMPTION: Mediatech's focus on growth and learning makes it an attractive option for candidates looking to develop their skills and advance their careers.
📊 Role Analysis
Career Level: This role is at the senior level, offering significant responsibility and the opportunity to shape Mediatech's paid social strategy at scale.
Reporting Structure: The Senior Growth Marketing Manager (Paid Social) will report directly to the Head of PPC and work closely with various teams, including content, SEO, and other marketing specialists.
Work Arrangement: This is an on-site position, with the possibility of remote work based on team needs and performance.
Growth Opportunities:
- Potential to grow into a leading position and shape Mediatech's paid social approach at scale
- Opportunities to collaborate with and learn from a diverse, international team of experts
- Access to a learning budget for courses, conferences, and books to support professional development
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on Mediatech's global success.
🌍 Location & Work Environment
Office Type: Mediatech's office is centrally located, pet-friendly, and offers game zones, healthy snacks, and cozy spaces to unwind.
Office Location(s): Vilnius, Lithuania
Geographic Context:
- Vilnius is the capital and largest city of Lithuania, offering a vibrant cultural scene, rich history, and a growing tech industry.
- The city is known for its affordable cost of living, high quality of life, and strong support for work-life balance.
- Vilnius is well-connected by air, with direct flights to many major European cities.
Work Schedule: Standard working hours with flexibility based on team needs and performance.
ASSUMPTION: Vilnius offers a high quality of life and a supportive work environment for professionals, with a growing tech industry and a vibrant cultural scene.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the Head of PPC and other team members
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Data-driven mindset and analytical skills
- Creativity and ability to craft standout ad angles
- Collaboration and communication skills
- Alignment with Mediatech's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of paid social media advertising and data-driven decision making
- Showcase your creativity and problem-solving skills through examples of successful campaigns or projects
- Prepare questions that demonstrate your interest in the role and Mediatech's mission
ATS Keywords: Paid Social Media, Data-Driven Decision Making, Campaign Management, Analytics, Performance Marketing, A/B Testing, Social Platform Algorithms, PPC Metrics, Creative Testing Frameworks, Audience Strategies, Problem Solving, Collaboration Skills, English Fluency
ASSUMPTION: Mediatech's application process is designed to assess candidates' skills and cultural fit, with a focus on strategic thinking, data-driven decision making, and creativity.
🛠️ Tools & Technologies
- Social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads)
- Analytics tools (e.g., Google Analytics, Facebook Pixel, LinkedIn Insights)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: Candidates should have experience with relevant social media advertising platforms, analytics tools, and collaboration tools, as well as a willingness to learn new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Continuous learning and improvement
- Collaboration and open communication
- Creativity and innovation
- Accountability and ownership
Work Style:
- Results-driven and performance-focused
- Adaptable and open to feedback
- Strong problem-solving skills and initiative
- Collaborative and team-oriented
- Comfortable working in a fast-paced, international environment
Self-Assessment Questions:
- Do you thrive on data-driven decision making and continuous optimization?
- Are you comfortable owning both strategy and execution, from setting up workflows to tracking performance and refining campaigns?
- Do you enjoy collaborating cross-functionally and working in a fast-paced, international environment?
ASSUMPTION: Candidates who align with Mediatech's company values and work style will be more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- Managing high-budget, global campaigns across multiple platforms
- Keeping up with the fast-paced, ever-changing social media landscape
- Balancing strategic thinking with hands-on execution and optimization
- Collaborating effectively with a diverse, international team in a fast-paced environment
- Adapting to new tools, platforms, and technologies as they emerge
ASSUMPTION: Candidates should be comfortable working in a dynamic, fast-paced environment and be prepared to adapt to new challenges and opportunities as they arise.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on data-driven decision making and continuous optimization
- While the role is senior-level, it also involves a significant amount of hands-on execution and campaign management
- This role offers the opportunity to grow into a leading position and shape Mediatech's paid social strategy at scale
ASSUMPTION: Candidates should be prepared to balance strategic thinking with hands-on execution and be comfortable working in a dynamic, fast-paced environment.
📝 Sample Projects
- Developing and executing a global paid social strategy for a new publication launch
- Optimizing campaign performance through A/B testing and data analysis
- Collaborating with content and SEO teams to align global goals and execute campaigns effectively
ASSUMPTION: Candidates should be prepared to work on a variety of projects and campaigns, with a focus on driving performance and ROI through data-driven decision making and continuous optimization.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the broader marketing strategy?
- How does Mediatech support the professional development and growth of its employees?
- What are the biggest challenges facing the paid social team currently, and how can this role help address them?
- How does Mediatech approach work-life balance, and what support is available for employees?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and Mediatech's mission, as well as their understanding of the company's values and work style.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare questions that demonstrate your interest in the role and Mediatech's mission
- Follow up with the HR team one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
