Senior Growth Specialist

📌 Core Information

🔹 Job Title: Senior Growth Specialist

🔹 Company: Vyro

🔹 Location: Chattogram, Chattogram, Bangladesh

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-16

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing comprehensive paid media strategies across various platforms
• Optimizing campaign performance through data analysis and actionable insights
• Designing and implementing A/B tests for creatives, targeting, and bidding
• Collaborating with cross-functional teams to align marketing initiatives with growth objectives
• Mentoring junior staff and managing stakeholder communications
• Staying updated on industry trends and emerging ad formats

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will have experience managing high-budget campaigns and a proven track record of driving growth.

📋 Key Responsibilities

✅ Lead strategic, data-driven paid media campaigns across platforms like Google Ads, TikTok Ads, and Meta Ads

✅ Oversee high-budget campaigns and deliver scalable growth strategies

✅ Mentor team members and manage stakeholder communications

✅ Stay updated on industry trends and emerging ad formats

ASSUMPTION: This role involves a high level of autonomy and requires the ability to work independently and collaboratively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 4-6 years' experience in paid marketing with a track record of managing large-scale campaigns

Required Skills:

• Advanced proficiency in Excel/Google Sheets
• Excellent communication and team leadership abilities
• Strategic, detail-oriented, and proactive

Preferred Skills:

• Expertise in additional advertising platforms or analytics tools (e.g., Mixpanel)
• Advanced experience with A/B testing methodologies

ASSUMPTION: Candidates with experience in the following marketing platforms, product analytics, and research tools will have an advantage: Google Ads, Microsoft Ads, TikTok Ads, Meta Ads, Mintegral, App Lovin, Mixpanel, Firebase, GA4, CleverTap, Semrush, AHREF, Mobile Action, RevenueCat, MMP - Adjust, Singular, AppFlyer, proficiency in SQL & Data Querying, and proficiency in Google Tag Manager.

💰 Compensation & Benefits

Salary Range: BDT 1,200,000 - 1,800,000 per annum (Based on experience and industry standards for Senior Growth Specialists in Chattogram)

Benefits:

• Health insurance
• Retirement plan
• Performance bonuses
• Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexible working hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards for Senior Growth Specialists in Chattogram. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development

Company Size: 51-200 employees

Founded: 2018

Company Description:

• Vyro is an emerging Gen-AI and SaaS-based company that empowers creativity and innovation across industries
• They offer products like ImagineArt and EverAsk, which utilize AI and Machine Learning tools to streamline content creation and provide intelligent assistance
• Vyro has a strong track record, processing over 2.5 billion images and serving 150 million+ downloads, with 800,000 daily active users

Company Specialties:

• Photography
• UI/UX
• Mobile App
• Android
• iOS
• Designers
• Gen AI
• SaaS

Company Website: vyro.ai

ASSUMPTION: Vyro is a fast-growing company with a strong focus on innovation and creativity. They offer opportunities for professional development and growth in the AI and SaaS industries.

📊 Role Analysis

Career Level: Mid-Senior level (5-10 years of experience)

Reporting Structure: This role may report directly to the Head of Growth or a similar position

Work Arrangement: On-site, with flexible working hours and remote work options available

Growth Opportunities:

• Potential to mentor junior staff and contribute to their professional development
• Opportunities to work on high-budget campaigns and drive significant growth
• Possibility to expand skills and knowledge in emerging ad formats and industry trends

ASSUMPTION: This role offers opportunities for career growth and professional development within the marketing and AI industries.

🌍 Location & Work Environment

Office Type: On-site, with a modern and collaborative work environment

Office Location(s): Chattogram, Bangladesh

Geographic Context:

• Chattogram is the second-largest city in Bangladesh, with a vibrant and growing tech industry
• The city offers a mix of traditional and modern culture, with a low cost of living compared to other major cities in the region
• Chattogram is well-connected by air, sea, and road, making it an attractive location for both local and international talent

Work Schedule: Full-time (40 hours/week), with flexible working hours and remote work options available

ASSUMPTION: Chattogram offers a unique blend of cultural experiences and professional opportunities, making it an attractive location for tech and marketing professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment
• On-site or virtual interview with the hiring manager and team members
• Final decision and offer

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Analytical skills and data-driven decision-making
• Communication and team leadership abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past campaigns, their strategies, and the results you achieved
• Research Vyro's products and understand their unique value proposition

ATS Keywords: Paid Media, Data Analysis, A/B Testing, Campaign Optimization, Team Leadership, Communication, Strategic Planning, Detail Orientation, Proactivity, Google Ads, TikTok Ads, Meta Ads, Mixpanel, SQL, Google Tag Manager, Research Tools, Analytics Tools

ASSUMPTION: The application process for this role may involve multiple stages, including a technical assessment and interviews with the hiring manager and team members. Candidates should be prepared to demonstrate their strategic thinking, analytical skills, and communication abilities.

🛠️ Tools & Technologies

• Google Ads
• Microsoft Ads
• TikTok Ads
• Meta Ads
• Mintegral
• App Lovin
• Mixpanel
• Firebase
• GA4
• CleverTap
• Semrush
• AHREF
• Mobile Action
• RevenueCat | MMP - Adjust| Singular | AppFlyer
• SQL & Data Querying
• Google Tag Manager

ASSUMPTION: Familiarity with these tools and technologies will be beneficial for candidates applying for this role. However, the company may provide training and support for candidates who are eager to learn and adapt.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Creativity
• Collaboration
• Continuous Learning
• Customer Focus

Work Style:

• Data-driven and strategic
• Collaborative and team-oriented
• Adaptable and proactive
• Customer-focused and results-oriented

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong customer focus and a results-oriented mindset?

ASSUMPTION: Vyro values innovation, creativity, and collaboration. Candidates who are adaptable, proactive, and customer-focused will thrive in this environment.

⚠️ Potential Challenges

• Managing high-budget campaigns and delivering scalable growth strategies
• Staying updated on industry trends and emerging ad formats
• Balancing strategic thinking with day-to-day campaign management
• Working in a fast-paced, dynamic environment with a strong focus on innovation and growth

ASSUMPTION: This role presents unique challenges and opportunities for growth. Candidates should be prepared to manage high-budget campaigns, stay updated on industry trends, and thrive in a fast-paced, innovative environment.

📈 Similar Roles Comparison

• This role is similar to a Senior Marketing Manager or Growth Manager position, with a focus on paid media and campaign optimization
• Unlike other roles, this position requires a strong focus on data analysis and A/B testing to drive campaign performance
• Career paths for this role may include progression to Director of Growth, Chief Marketing Officer, or other senior leadership positions within the marketing or AI industries

ASSUMPTION: This role offers opportunities for career growth and progression within the marketing and AI industries. Candidates should be prepared to take on increasing responsibilities and leadership roles as they develop their skills and experience.

📝 Sample Projects

• Developing and executing a comprehensive paid media strategy for a new product launch
• Optimizing campaign performance through data analysis and A/B testing to improve ROI
• Collaborating with cross-functional teams to align marketing initiatives with growth objectives and drive customer acquisition

ASSUMPTION: These sample projects illustrate the key responsibilities and requirements for this role. Candidates should be prepared to demonstrate their ability to develop and execute strategic paid media campaigns, optimize performance through data analysis, and collaborate effectively with cross-functional teams.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role collaborate with other departments, such as product and engineering?
• What are the most significant challenges facing the marketing team, and how can this role help address them?
• What opportunities are there for professional development and growth within the company?
• How does Vyro support work-life balance for its employees?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development. Candidates should tailor their questions to the specific role and company, demonstrating their interest and engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past campaigns, their strategies, and the results you achieved
• Research Vyro's products and understand their unique value proposition
• Follow up with the hiring manager after one week if you haven't heard back, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.