Senior Influencer Executive

📌 Core Information

🔹 Job Title: Senior Influencer Executive

🔹 Company: TMWUnlimited

🔹 Location: Windsor, England, United Kingdom (Hybrid)

🔹 Job Type: Contract

🔹 Category: Advertising & Marketing

🔹 Date Posted: June 26, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: Hybrid (2 days in client's office, 1 day in TMW office)

🚀 Job Overview

Key aspects of this role include:

• Adapting and executing global social media and influencer strategy
• Managing local influencer relationships and community engagement
• Supporting social media and event initiatives for brand awareness
• Collaborating with global, regional, and local teams
• Working with gaming communities and influencers

ASSUMPTION: This role requires a balance of strategic thinking, community management, and event support skills. The successful candidate will have experience in influencer management and a passion for gaming.

📋 Key Responsibilities

✅ Proactively drive product seeding and community promotions with local influencers

✅ Seek, create, develop, and maintain relationships with local brand ambassadors

✅ Monitor and provide feedback on influencer content, and report highlights and lowlights

✅ Create social media strategies and plans around approved events and tradeshows

✅ Represent the brand at tradeshows and events, and oversee photographer for content creation

✅ Report new trends and assess local influencer activities and opportunities

ASSUMPTION: The role involves a mix of strategic planning, community management, and on-site event support. Strong communication and organizational skills are essential.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience (2-5 years) in influencer management, community management, or a related role

Required Skills:

• Proficient in influencer management and analytics tools
• Proven record of building professional relationships with content creators and influencers
• Experience in community management of communities bigger than 10K followers
• Fluent in English, written and spoken (additional languages are a plus)
• Self-motivated, passionate, and high energy level
• A problem solver able to bring structure and creative solutions to a dynamic work environment
• Passion for gaming and good understanding of local gaming communities

Preferred Skills:

• Experience working with global brands
• Familiarity with the gaming industry and trends

ASSUMPTION: Candidates should have a strong background in influencer management and community engagement, with a passion for gaming and excellent communication skills.

💰 Compensation & Benefits

Salary Range: £35,000 - £45,000 per annum (pro-rated for 6-month contract)

Benefits:

• 25 days holiday per year
• Pension scheme
• Private medical insurance
• Life assurance
• Income protection
• Employee assistance program
• Flexible working hours

Working Hours: Full-time (37.5 hours per week), with flexibility for event and project needs

ASSUMPTION: The salary range is estimated based on industry standards for a mid-senior level role in the UK advertising industry. Benefits are typical for a UK-based agency.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: 201-500 employees

Founded: 1987

Company Description:

• TMW, part of Accenture Song, is an integrated creative agency
• Creates ideas that move people, combining emotion and motivation to drive action
• Provides both creativity and connectivity required for modern marketing

Company Specialties:

• Advertising
• Integrated marketing
• Creative
• Strategic planning
• Brand
• Brand advertising
• Digital
• CRM
• Customer engagement
• Social media
• Performance media
• B2B
• B2C
• Local activation

Company Website: tmwunlimited.com

ASSUMPTION: TMWUnlimited is a well-established agency with a broad range of services, offering opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-Senior level (2-5 years of experience)

Reporting Structure: Reports directly to the Client Services Director

Work Arrangement: Hybrid (2 days in client's office, 1 day in TMW office)

Growth Opportunities:

• Potential for full-time employment after contract completion
• Opportunities to work on global campaigns and collaborate with international teams
• Possibility to progress to a management or leadership role within the agency

ASSUMPTION: This role offers opportunities for career growth and development within the agency, as well as exposure to global campaigns and international teams.

🌍 Location & Work Environment

Office Type: Hybrid (client's office and TMW office)

Office Location(s): Windsor, Moorgate, and Soho

Geographic Context:

• Windsor: A town in Berkshire, England, known for its royal connections and historic sites
• Moorgate: A district in the City of London, home to many financial institutions and businesses
• Soho: A district in central London, known for its vibrant nightlife, entertainment, and creative industries

Work Schedule: Full-time (37.5 hours per week), with flexibility for event and project needs

ASSUMPTION: The hybrid work arrangement allows for a balance between on-site collaboration and remote work, with the opportunity to work in different locations and engage with diverse communities.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• Interview with the Client Services Director
• Final interview with the Client and/or other stakeholders

Key Assessment Areas:

• Influencer management and community engagement skills
• Understanding of the gaming industry and local gaming communities
• Communication and interpersonal skills
• Problem-solving and creative thinking
• Adaptability and flexibility in a dynamic work environment

Application Tips:

• Highlight relevant experience in influencer management and community engagement
• Demonstrate a strong understanding of the gaming industry and local gaming communities
• Tailor your resume and cover letter to emphasize your relevant skills and experiences
• Prepare examples of successful influencer campaigns or community management initiatives

ATS Keywords: Influencer management, community management, gaming, social media strategy, event support, brand awareness, global campaigns, local activation, client collaboration

ASSUMPTION: The application process will focus on assessing the candidate's relevant experience, skills, and cultural fit for the role and the agency.

🛠️ Tools & Technologies

• Influencer management and analytics tools (e.g., Grin, Upfluence, BrandSnob)
• Social media platforms (e.g., Facebook, Instagram, Twitter, Twitch, YouTube)
• Project management tools (e.g., Asana, Trello, Monday.com)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The successful candidate will be proficient in using influencer management and analytics tools, as well as social media platforms and project management tools.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Collaboration
• Integrity
• Excellence
• Accountability

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced work environment?
• Are you comfortable working with diverse teams and stakeholders?
• Do you have a passion for gaming and a strong understanding of local gaming communities?

ASSUMPTION: TMWUnlimited values creativity, collaboration, and excellence. Candidates should be adaptable, results-driven, and passionate about gaming to thrive in this environment.

⚠️ Potential Challenges

• Managing multiple influencer relationships and community engagement initiatives simultaneously
• Adapting to a dynamic work environment with changing priorities and deadlines
• Balancing on-site and remote work responsibilities
• Navigating global campaigns and international teams

ASSUMPTION: The role may present challenges related to time management, adaptability, and communication across different teams and locations.

📈 Similar Roles Comparison

• Unlike traditional influencer management roles, this position requires a strong understanding of the gaming industry and local gaming communities
• As a hybrid role, it offers a balance between on-site collaboration and remote work, providing flexibility and exposure to diverse environments
• Career progression opportunities within the agency, including potential management or leadership roles

ASSUMPTION: This role offers unique opportunities and challenges compared to other influencer management positions, with a focus on gaming and a hybrid work arrangement.

📝 Sample Projects

• Developing and executing a global influencer campaign for a major gaming event
• Managing local brand ambassadors and community engagement initiatives for a new game launch
• Collaborating with international teams to create and distribute branded content for social media platforms

ASSUMPTION: Sample projects may involve global campaigns, local activation, and collaboration with international teams, requiring strong communication and organizational skills.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for the client?
• What are the key priorities for the first 90 days in this role?
• How does TMWUnlimited support the growth and development of its employees?
• What are the most challenging aspects of working with global brands and international teams?
• How does the agency measure the success of influencer campaigns and community engagement initiatives?

ASSUMPTION: Interview questions should focus on understanding the role's priorities, the agency's culture, and the metrics for success in influencer management and community engagement.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful influencer campaigns or community management initiatives
• Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.