📌 Core Information
🔹 Job Title: (Senior) Influencer Marketing Manager (d/f/m)
🔹 Company: Taxfix
🔹 Location: Berlin, Germany (Remote OK)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK (Germany, Spain, UK)
🚀 Job Overview
Key aspects of this role include:
- Executing high-impact influencer campaigns across Taxfix and Steuerbot brands.
- Managing external creators and agencies, building sustainable relationships.
- Scaling a creator pipeline across multiple markets.
- Integrating AI tools and automating key processes to drive efficiency.
ASSUMPTION: This role requires a strategic and creative mindset, with the ability to balance both campaign execution and process improvement.
📋 Key Responsibilities
✅ Establish solid campaign performances in ca. 6 high-performing influencer campaigns annually.
✅ Coordinate agencies and relationship management - Manage external creators and agencies and build sustainable relationships.
✅ Build and scale a creator pipeline - Develop a scalable sourcing and outreach process across markets.
✅ Integrate AI-powered tools into Influencer DNA (e.g., for content analysis, performance forecasting, outreach personalization).
✅ Automate key influencer marketing processes - Identify and automate repetitive tasks such as outreach workflows, reporting, and brief generation.
ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and process improvement, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
Experience: 3-5 years of experience with creator campaigns on TikTok, Instagram, and YouTube.
Required Skills:
- Skilled in fee negotiations and handling legal aspects.
- Ability to create precise creator briefs and review content in line with brand guidelines.
- Experienced in tracking setups and interpreting performance dashboards.
- Business fluent in both German and English.
Preferred Skills:
- Ideally, you have existing relationships with creators, managements, and/or agencies.
- Experience with social listening tools or creator databases (e.g., Kolsquare, Storyclash).
ASSUMPTION: Strong communication skills, both written and verbal, are crucial for this role, as well as the ability to work effectively with cross-functional teams.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (AI-estimated, based on experience level and market rates for similar roles in Germany).
Benefits:
- Holistic well-being with free mental health coaching sessions and yoga.
- Monthly allowance to spend on an extensive range of services.
- Employee stock options for all employees.
- 30 annual vacation days and flexible working hours.
- Generous learning budget for personal and professional development.
- Work from abroad for up to six weeks every year.
- Plenty of opportunities to socialize as a team.
- Free tax declaration filing through the Taxfix app.
Working Hours: Full-time (40 hours/week) with flexible working hours.
ASSUMPTION: The salary range is estimated based on market data for similar roles in Germany. Final compensation will be determined based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services (Fintech)
Company Size: 201-500 employees
Founded: 2016
Company Description:
- Taxfix is a leading European fintech company focused on making tax filing accessible and stress-free for everyone.
- The company operates across Germany, Spain, and the UK, with brands including Taxfix, Steuerbot, and TaxScouts.
- Taxfix has facilitated over €3.5 billion in tax refunds for its customers since its founding in 2016.
Company Specialties:
- Mobile development
- User experience
- Software development
- Internal open source
- Fintech
- Scale-up
- Finance and tax return
Company Website: taxfix.de/en
ASSUMPTION: Taxfix is a fast-growing, innovative company with a strong focus on user experience and accessibility.
📊 Role Analysis
Career Level: Mid-level to senior, depending on experience
Reporting Structure: This role reports directly to the Head of Influencer Marketing.
Work Arrangement: Remote OK (Germany, Spain, UK) with flexible working hours.
Growth Opportunities:
- Potential to grow into a leadership role as the team expands.
- Opportunities to work on cross-functional projects and gain exposure to different aspects of the business.
- Chance to shape the future of influencer marketing at a leading fintech company.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote-first with physical offices in Berlin, Germany, and Madrid, Spain.
Office Location(s): Karl-Liebknecht-Str. 34, Berlin, Germany; Paseo de la Castellana, 77, Madrid, Spain
Geographic Context:
- Berlin, Germany: A vibrant, multicultural city with a thriving tech scene.
- Madrid, Spain: A dynamic city with a strong focus on innovation and entrepreneurship.
Work Schedule: Full-time (40 hours/week) with flexible working hours and the option to work from abroad for up to six weeks per year.
ASSUMPTION: The remote work arrangement allows for a better work-life balance and the opportunity to work from different locations.
💼 Interview & Application Insights
Typical Process:
- Phone or video call with the HR team to discuss the role and assess cultural fit.
- Case study or project presentation to demonstrate your understanding of influencer marketing and campaign strategy.
- Final interview with the hiring manager to discuss your experience, skills, and career goals.
Key Assessment Areas:
- Campaign strategy and execution
- Process improvement and automation
- Communication and collaboration skills
- Cultural fit and alignment with Taxfix values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a case study or project presentation that demonstrates your understanding of influencer marketing and campaign strategy.
- Research Taxfix and be prepared to discuss how your values align with the company's mission and culture.
ATS Keywords: Influencer marketing, campaign management, creator relationships, AI integration, process automation, content analysis, performance forecasting, outreach personalization, fee negotiations, legal aspects, performance tracking, social listening tools, creator databases, bilingual communication
ASSUMPTION: The interview process at Taxfix is designed to assess both your technical skills and cultural fit, with a focus on finding the best candidate for the role and the team.
🛠️ Tools & Technologies
- Influencer DNA (proprietary influencer marketing platform)
- Social media platforms (TikTok, Instagram, YouTube)
- AI-powered tools (e.g., for content analysis, performance forecasting, outreach personalization)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The tools and technologies used in this role are designed to streamline workflows and improve campaign performance.
👔 Cultural Fit Considerations
Company Values:
- User-centric
- Inclusive
- Curious
- Bold
- Open
- Collaborative
Work Style:
- Flexible and adaptable
- Data-driven and analytical
- Collaborative and team-oriented
- Proactive and innovative
Self-Assessment Questions:
- Do you have a strong user-centric mindset and a passion for creating accessible and inclusive experiences?
- Are you comfortable working in a dynamic, fast-paced environment and adapting to change?
- Do you thrive in collaborative settings and enjoy working with cross-functional teams?
ASSUMPTION: Taxfix values a diverse and inclusive work environment, with a strong focus on user-centric design and collaboration.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong organizational skills and time management.
- Working with external creators and agencies, which may require negotiation and conflict resolution skills.
- Keeping up with the latest trends and best practices in influencer marketing, requiring continuous learning and adaptation.
- Balancing campaign execution with process improvement, which may require prioritization and time management skills.
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on influencer marketing and requires a deep understanding of social media platforms and creator dynamics.
- In comparison to other influencer marketing roles, this position offers the opportunity to work on a global scale, with campaigns spanning multiple markets and languages.
- Career progression in this role may involve moving into a leadership position or transitioning into a related field, such as brand marketing or communications.
ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry, with a strong focus on global influencer marketing and campaign strategy.
📝 Sample Projects
- Developing and executing a high-performing influencer campaign for Taxfix's German market, resulting in a 20% increase in app downloads.
- Implementing an AI-powered content analysis tool to improve the efficiency and effectiveness of influencer content review, reducing the time spent on manual reviews by 30%.
- Streamlining the influencer outreach process by automating workflows and personalizing communication, leading to a 25% increase in creator engagement.
ASSUMPTION: These sample projects demonstrate the strategic and hands-on nature of the role, with a focus on campaign execution, process improvement, and data-driven decision-making.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the broader marketing organization?
- How does Taxfix approach influencer marketing, and what makes it unique compared to other companies in the industry?
- What are the most challenging aspects of working in influencer marketing at Taxfix, and how can this role help address them?
- What opportunities are there for growth and development in this role, and how does Taxfix support the professional growth of its employees?
- How does Taxfix foster a collaborative and inclusive work environment, and what steps are taken to ensure that employees feel valued and engaged?
ASSUMPTION: These questions are designed to help you better understand the role, the team, and the company culture, allowing you to make an informed decision about your application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a case study or project presentation that demonstrates your understanding of influencer marketing and campaign strategy.
- Follow up with the Taxfix HR team one week after submitting your application to confirm receipt and inquire about next steps.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
