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Senior Manager, Credit Card Portfolio Growth and Engagement

BMO
Full-time
On-site
Chicago, Illinois, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Manager, Credit Card Portfolio Growth and Engagement

πŸ”Ή Company: BMO (Bank of Montreal)

πŸ”Ή Location: Chicago, IL, USA

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Financial Services

πŸ”Ή Date Posted: May 16, 2025

πŸ”Ή Experience Level: 5-7 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing strategic portfolio growth strategies
  • Collaborating with cross-functional teams to drive customer engagement and profitability
  • Analyzing complex data sets to inform decision-making and optimize offers
  • Managing lifecycle campaigns across multiple channels to reduce customer attrition

ASSUMPTION: This role requires a strong background in credit card portfolio management and lifecycle marketing, with a focus on driving customer engagement and profitability.

πŸ“‹ Key Responsibilities

βœ… Drive consumer and small business credit card portfolio growth through strategic planning and execution of engagement/lifecycle strategies while reducing customer attrition

βœ… Develop and implement comprehensive lifecycle campaign strategy to drive portfolio optimization through effective targeting, offer/pricing selection, execution, and post-campaign analysis

βœ… Ongoing focus on multi-channel (digital, email, in-app, direct mail) lifecycle campaign optimization using customer/bureau data and segmentation while achieving key performance indicators, including spend, revolving balances and ROE targets

βœ… Analyze performance trends, customer behavior and program performance for the continued growth and profitability of consumer and small business card products, while ensuring the programs perform within risk appetite

βœ… Support customer journey enhancement by champion/challenger testing, refining messaging, targeting, and timing across touch points while maintaining journey maps to drive spend and balance built

βœ… Monitor portfolio performance to identify opportunities for cost/offer optimization, revenue expansion and risk mitigation

βœ… Analyze complex data sets and market research to ensure offers/pricing are competitive and profitable with the ultimate goal to drive sustainable spend behaviour and balance built.

ASSUMPTION: This role requires a data-driven approach to decision-making, with a focus on optimizing customer engagement and profitability through targeted lifecycle campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in a related field

Experience: 5-7 years of consumer and small business credit cards experience, particularly focusing on lifecycle management

Required Skills:

  • Strong experience working with credit card fundamentals, including acquisitions, portfolio management/optimization and product design
  • Understanding of credit risk associated with new and existing product development, acquisition and portfolio management
  • Data driven decision making - In-depth
  • Understanding of banking products and channels
  • Building business cases - in-depth
  • Researching market trends – in-depth
  • Relationship management – in-depth
  • Analytics and reporting – in-depth
  • Product marketing – in-depth
  • Financial Understanding – in-depth
  • Verbal & written communication skills - In-depth
  • Collaboration & team skills - In-depth
  • Analytical and problem-solving skills - In-depth
  • Influence skills - In-depth

Preferred Skills:

  • Experience with champion/challenger testing and customer journey mapping
  • Fluency in Spanish

ASSUMPTION: Candidates with experience in credit card portfolio management and lifecycle marketing are strongly encouraged to apply. Familiarity with the banking industry and relevant software tools is a plus.

πŸ’° Compensation & Benefits

Salary Range: $100,000.00 - $185,500.00

Benefits:

  • Health Insurance
  • Tuition Reimbursement
  • Accident Insurance
  • Life Insurance
  • Retirement Savings Plans

Working Hours: Full-time, Monday-Friday, with some flexibility for remote work

ASSUMPTION: The salary range provided is based on market research and internal data for similar roles within the financial services industry. Benefits are subject to change and may vary based on employment status and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services, with a focus on retail and commercial banking, wealth management, and capital markets

Company Size: 10,001+ employees, with a global presence and a strong reputation for customer service and innovation

Founded: 1817, with a rich history and a commitment to community involvement and sustainability

Company Description:

  • BMO is committed to helping people at every stage of their financial lives, with a focus on providing exceptional customer service and innovative financial solutions
  • The company offers a wide range of banking, investment, and wealth management services to both individual and business clients
  • BMO is known for its strong corporate social responsibility initiatives, including support for community development, environmental sustainability, and diversity and inclusion

Company Specialties:

  • Personal Banking
  • Commercial Banking
  • Wealth Management
  • Capital Markets
  • Asset Management

Company Website: http://www.bmo.com

ASSUMPTION: BMO is a well-established financial institution with a strong brand and a commitment to customer service and innovation. This role offers the opportunity to work in a dynamic and collaborative environment, with a focus on driving customer engagement and profitability.

πŸ“Š Role Analysis

Career Level: Mid-level management, with the opportunity for career growth and development

Reporting Structure: This role reports directly to the Vice President, Credit Card Portfolio Management

Work Arrangement: On-site, with some flexibility for remote work

Growth Opportunities:

  • Potential for career advancement within the credit card portfolio management team or related areas
  • Opportunities for professional development and training, including leadership and management skills
  • Chance to work on high-impact projects and initiatives that drive business results

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and collaborative environment, with a focus on driving customer engagement and profitability. The role also provides the opportunity for career growth and development, with access to professional development and training resources.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): 111 W Monroe St, Chicago, IL 60603, USA

Geographic Context:

  • Chicago is a major metropolitan area with a diverse and vibrant culture, offering a wide range of entertainment, dining, and recreational opportunities
  • The office is located in the heart of downtown Chicago, with easy access to public transportation and nearby attractions
  • The city offers a competitive job market and a strong network of financial services professionals

Work Schedule: Full-time, Monday-Friday, with some flexibility for remote work

ASSUMPTION: The office environment is modern and collaborative, with a focus on fostering innovation and creativity. The location offers a wide range of cultural and recreational opportunities, with a strong network of financial services professionals.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the hiring manager and team members
  • Final interview with the Vice President, Credit Card Portfolio Management

Key Assessment Areas:

  • Data analysis and interpretation skills
  • Strategic thinking and problem-solving abilities
  • Communication and collaboration skills
  • Understanding of credit card portfolio management and lifecycle marketing

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Be prepared to discuss your approach to data analysis and strategic decision-making
  • Demonstrate your ability to work collaboratively and effectively with cross-functional teams
  • Showcase your understanding of the credit card industry and relevant trends

ATS Keywords: Credit Card Portfolio Management, Lifecycle Marketing, Data Analysis, Strategic Planning, Customer Engagement, Profitability, Collaboration, Cross-Functional Teams, Banking Industry, Financial Services

ASSUMPTION: The application process is designed to assess your relevant experience and skills, with a focus on data analysis, strategic thinking, and collaboration. The interview process is structured to evaluate your fit for the role and the company culture.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, PowerPoint, Word)
  • SAS, SQL, or other data analysis tools
  • Credit card industry-specific software and platforms
  • Project management tools (e.g., Asana, JIRA, Trello)

ASSUMPTION: Familiarity with relevant data analysis tools and credit card industry-specific software is preferred. The company provides training and resources to support the development of relevant skills and knowledge.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Focus
  • Integrity
  • Respect
  • Accountability
  • Collaboration

Work Style:

  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-focused and action-oriented

Self-Assessment Questions:

  • How do you approach data analysis and interpretation to inform decision-making?
  • Can you describe a time when you worked collaboratively with cross-functional teams to achieve a common goal?
  • How do you stay up-to-date with industry trends and best practices in credit card portfolio management and lifecycle marketing?

ASSUMPTION: BMO values a data-driven and collaborative work environment, with a focus on customer service and innovation. Candidates who are results-focused, adaptable, and responsive to change are likely to be a good fit for the company culture.

⚠️ Potential Challenges

  • Managing a large and complex portfolio of credit card accounts, with a focus on driving profitability and customer engagement
  • Balancing the need for data-driven decision-making with the need for quick and effective action
  • Collaborating effectively with cross-functional teams, including stakeholders from various departments and locations
  • Keeping up with industry trends and regulatory changes in the credit card and banking industries

ASSUMPTION: This role requires strong analytical and communication skills, as well as the ability to manage complex data sets and collaborate effectively with cross-functional teams. Candidates should be comfortable working in a dynamic and fast-paced environment, with a focus on driving results and continuous improvement.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other credit card portfolio management positions, but with a greater focus on lifecycle marketing and customer engagement
  • Compared to related roles in the financial services industry, this position offers a unique opportunity to work in a dynamic and collaborative environment, with a focus on driving customer engagement and profitability
  • Career paths in this role may include advancement to director or vice president levels within the credit card portfolio management team or related areas

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and collaborative environment, with a focus on driving customer engagement and profitability. The role also provides the opportunity for career growth and development, with access to professional development and training resources.

πŸ“ Sample Projects

  • Developing and executing a comprehensive lifecycle campaign strategy to drive portfolio optimization and reduce customer attrition
  • Analyzing performance trends and customer behavior to inform strategic decision-making and optimize offers and pricing
  • Managing champion/challenger testing and customer journey mapping to enhance the customer experience and drive spend and balance built

ASSUMPTION: These sample projects are designed to illustrate the key responsibilities and required skills for this role. Candidates should be prepared to discuss their relevant experience and skills in relation to these projects.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does this role fit into the broader credit card portfolio management strategy for the company?
  • What are the key priorities for this role in the first 90 days?
  • How does the company support the professional development and growth of its employees?
  • What are the biggest challenges facing the credit card portfolio management team, and how can this role help to address them?

ASSUMPTION: These key questions are designed to help candidates better understand the role, the team, and the company culture. Candidates should be prepared to ask thoughtful and insightful questions that demonstrate their interest in and understanding of the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on credit card portfolio management, lifecycle marketing, and data analysis
  • Prepare for your interview by researching the company and the industry, and by practicing your responses to common interview questions
  • Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.