📌 Core Information
🔹 Job Title: Senior Manager, Integrated Communications, Global Workforce Innovation and Culture
🔹 Company: ServiceNow
🔹 Location: Chicago, IL, United States
🔹 Job Type: Full-time
🔹 Category: Corporate Communications, Public Relations, Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 12+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and overseeing strategic, integrated communications plans for ServiceNow’s Chief Workforce Innovation Officer (CWIO) and Global Workforce Innovation and Culture program
- Crafting emotional, AI-enabled, people-focused stories that inspire and engage target audiences
- Aligning executive messaging platforms with ServiceNow’s brand voice and business strategies
- Collaborating with cross-functional teams to create and amplify measurable results
- Managing executive visibility programs, including speaking opportunities, thought leadership content, and social media amplification
ASSUMPTION: This role requires a strategic mindset, exceptional communication skills, and the ability to manage multiple projects simultaneously. Experience in a hypergrowth tech company or similar fast-paced environment is beneficial.
📋 Key Responsibilities
✅ Serve as the communications lead for the CWIO and CWIC team by building and executing a strategic, integrated communications plan
✅ Design and produce executive visibility programs that turn ideas into compelling narratives, frameworks, and creative storytelling concepts
✅ Prepare executives with rehearsals, scripts, storyboards, etc., while project managing the overall communications schedules
✅ Establish and design processes to ensure timely execution through final publication and governance of all content
✅ Develop communication strategies on issues related to workforce advancement and people-first culture
✅ Serve as a resource across the Global Communications team to ensure message alignment and consistency across all audiences
✅ Partner with the CEIO’s office, People organization leaders, and other teams to ensure strong message alignment and collaboration
✅ Manage and engage with communications agencies and contractors on various projects and initiatives
✅ Drive the project management and strategy of ServiceNow’s Global Impact and Culture Report
✅ Leverage listening tools, analyze insights, and iterate communications plans as part of continuous improvement
ASSUMPTION: This role involves frequent collaboration with various teams and requires strong project management skills to ensure timely execution and delivery of high-quality content.
🎯 Required Qualifications
Education: Bachelor's degree (BS/BA) strongly recommended, MBA or advanced degree recommended
Experience: 12+ years of experience in corporate communications, public relations, marketing, or executive communications
Required Skills:
- Exceptional messaging and writing skills, with attention to detail and accuracy in all communications deliverables
- Ability to manage multiple communication projects simultaneously and drive strong work-back plans
- Experience building and executing a multi-functional communications strategy
- Experience crafting executive-level thought leadership and social strategies aligned to external visibility programs
- Experience working in a matrixed environment, with strong cross-functional collaboration skills
- Business maturity and experience working with senior executives
- Strong natural ability to identify, develop, and tell a great story across multiple media
Preferred Skills:
- Experience in a hypergrowth tech company or similar fast-paced environment
- Experience with AI integration or critical thinking about AI in work processes
ASSUMPTION: Candidates with a strong background in corporate communications, public relations, or marketing, along with experience in culture, social impact, and community management, are ideal for this role.
💰 Compensation & Benefits
Salary Range: $137,500 - $240,700 per year (base pay), plus equity (when applicable), variable/incentive compensation, and benefits
Benefits:
- Health Plans, including flexible spending accounts
- 401(k) Plan with company match
- Employee Stock Purchase Plan (ESPP)
- Matching donations
- Flexible time away plan and family leave programs
Working Hours: Full-time, typically 40 hours per week, with flexibility based on work persona
ASSUMPTION: The salary range provided is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. ServiceNow offers a competitive compensation structure with various benefits to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on enterprise cloud and service management
Company Size: 10,001+ employees, providing ample opportunities for collaboration and growth
Founded: 2004, with a strong focus on innovation and continuous improvement
Company Description:
- ServiceNow is a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500
- The company's intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work
- ServiceNow is committed to making the world work better for everyone by creating a positive impact on employees, customers, and communities
Company Specialties:
- Service Management
- Enterprise Cloud
- Custom App Development
- Platform
- IT Service Management (ITSM)
- Security Operations
- Customer Service Management
- IT Operations Management (ITOM)
- Governance, Risk, and Compliance (GRC)
- Human Resources Service Delivery
- Digitizing workflows
Company Website: ServiceNow
ASSUMPTION: ServiceNow is a dynamic and innovative company that offers a unique blend of stability, growth, and impact, making it an attractive place for professionals seeking to make a difference in the tech industry.
📊 Role Analysis
Career Level: Senior Manager level, with opportunities for growth and advancement within the Global Communications team and across the organization
Reporting Structure: This role reports directly to the Chief Workforce Innovation Officer (CWIO) and works closely with the Global Workforce Innovation and Culture (GWIC) leadership team
Work Arrangement: Remote OK, with a flexible work persona that allows for remote work, hybrid, or required in-office arrangements based on the nature of the work
Growth Opportunities:
- Potential to grow within the Global Communications team or across other functions within ServiceNow
- Opportunities to work on high-impact projects and initiatives that drive business outcomes and make a positive impact on employees, customers, and communities
- Access to learning and development opportunities to enhance skills and advance career growth
ASSUMPTION: This role offers a unique blend of strategic communications, project management, and stakeholder engagement, providing a strong foundation for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: Hybrid or remote, with the option to work from ServiceNow's Chicago office or remotely from home
Office Location(s): Twelve01West 176 North Racine Ave Suite 500, Chicago, IL 60607, United States
Geographic Context:
- Chicago, Illinois, United States
- Central time zone (America/Chicago)
- Lat: 41.8375, Lng: -87.6866
Work Schedule: Full-time, typically 40 hours per week, with flexibility based on work persona and role requirements
ASSUMPTION: The Chicago office provides a vibrant and collaborative work environment, with ample opportunities for networking and professional development. However, the role also offers flexibility for remote work, allowing candidates to balance their personal and professional lives more effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a member of the Global Communications team
- In-depth interviews with key stakeholders, including the CWIO, GWIC leadership, and other team members
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and communications planning
- Executive messaging and thought leadership content creation
- Project management and stakeholder engagement skills
- Adaptability and resilience in a fast-paced, dynamic environment
- Alignment with ServiceNow's mission, values, and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills, experiences, and achievements that demonstrate your fit for this role
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and leadership skills
- Research ServiceNow's mission, values, and culture to ensure a strong fit and alignment with the company's goals and objectives
- Follow up with the hiring manager or recruiter after your interview to reiterate your interest in the role and address any remaining questions
ATS Keywords: Corporate Communications, Public Relations, Marketing, Executive Communications, Strategic Planning, Project Management, Stakeholder Engagement, AI Integration, Thought Leadership, Messaging, Writing, Collaboration, Cross-Functional Teams, Global Workforce Innovation, Culture, Workforce Advancement
ASSUMPTION: The interview process for this role is designed to assess candidates' strategic thinking, communication skills, and cultural fit with ServiceNow. Preparation and research are key to success in the interview process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, JIRA)
- Communications and collaboration platforms (e.g., Slack, Microsoft Teams)
- Social media management tools (e.g., Hootsuite, Buffer)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: Proficiency in relevant tools and technologies is essential for success in this role, as they enable effective communication, collaboration, and project management.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Innovation
- Integrity
- Customer Success
- One Team
- Fun
Work Style:
- Collaborative and cross-functional
- Agile and adaptable
- Data-driven and analytical
- Customer-focused and results-oriented
- Inclusive and diverse
Self-Assessment Questions:
- How do you align your personal values with ServiceNow's core values?
- Describe a time when you had to adapt to a significant change or challenge in a fast-paced environment. How did you approach it, and what was the outcome?
- How do you ensure that your communication style is inclusive and accessible to diverse audiences?
ASSUMPTION: ServiceNow values a diverse and inclusive work environment, and candidates who can demonstrate a strong cultural fit and alignment with the company's values will be most successful in this role.
⚠️ Potential Challenges
- Managing competing priorities and tight deadlines in a fast-paced, dynamic environment
- Navigating complex stakeholder relationships and building consensus across multiple teams
- Adapting to changes in the external landscape and adjusting communications strategies accordingly
- Balancing the need for strategic, long-term planning with tactical, day-to-day execution
- Ensuring consistent messaging and branding across various channels and platforms
ASSUMPTION: These challenges are inherent to a role of this nature and require a strategic, adaptable, and resilient approach to succeed.
📈 Similar Roles Comparison
- Compared to other senior communications roles, this position offers a unique blend of strategic communications, project management, and stakeholder engagement, providing a strong foundation for career growth and development within the organization
- ServiceNow's focus on AI integration and workforce advancement sets this role apart from similar positions in other companies
- Career path comparison: This role can serve as a stepping stone to more senior leadership positions within the Global Communications team or across other functions within ServiceNow
ASSUMPTION: This role offers a unique blend of strategic communications, project management, and stakeholder engagement, providing a strong foundation for career growth and development within the organization.
📝 Sample Projects
- Developing and executing a comprehensive communications plan for a high-profile executive event, including messaging, content creation, and media outreach
- Crafting a thought leadership article on the intersection of AI and workforce advancement, tailored to the CWIO's voice and aligned with ServiceNow's brand and business strategies
- Managing a cross-functional team to produce a quarterly Global Impact and Culture Report, showcasing ServiceNow's positive impact on employees, customers, and communities
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and project management aspects of the role, highlighting the need for strong communication, leadership, and stakeholder engagement skills.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader communications strategy for ServiceNow and the Global Workforce Innovation and Culture team?
- What are the key priorities for the CWIO and GWIC leadership team in the first 90 days, and how can this role support their success?
- How does ServiceNow approach AI integration and workforce advancement, and what role does this position play in driving these initiatives?
- What are the most significant challenges facing the Global Workforce Innovation and Culture team, and how can this role help address them?
- How does ServiceNow support the professional development and growth of its employees, and what opportunities exist for growth within this role?
ASSUMPTION: Asking thoughtful, strategic questions demonstrates your interest in the role and helps you better understand the organization's goals, objectives, and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills, experiences, and achievements that demonstrate your fit for this role
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and leadership skills
- Research ServiceNow's mission, values, and culture to ensure a strong fit and alignment with the company's goals and objectives
- Follow up with the hiring manager or recruiter after your interview to reiterate your interest in the role and address any remaining questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
