📌 Core Information
🔹 Job Title: Senior Manager, Internal Communications
🔹 Company: WellNow Urgent Care (TAG - The Aspen Group)
🔹 Location: Chicago, Illinois (Hybrid - PSC003)
🔹 Job Type: Full-Time
🔹 Category: Healthcare, Communications
🔹 Date Posted: April 18, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic internal communications to engage and inform WellNow team members across 155+ sites.
- Collaborating with leadership to create effective communication strategies that support business objectives.
- Managing and updating the WellNow intranet site for ease of communication and access to resources.
- Leading communication strategies for organization-wide meetings, town halls, and other events.
- Leveraging metrics to track performance and optimize communication efforts.
ASSUMPTION: This role requires a high degree of collaboration, strategic thinking, and project management skills to effectively communicate with a diverse, distributed workforce.
📋 Key Responsibilities
✅ Create, develop, and design innovative, strategic communications strategies and programs that inform, engage, and inspire WellNow team members.
✅ Establish partnerships and collaborate with leadership to gain knowledge of the WellNow business and create clear, effective communication efforts.
✅ Create and manage a comprehensive internal communications calendar to ensure regular updates and engagement.
✅ Manage, update, and organize the WellNow intranet site for current, relevant, and ease of communication.
✅ Lead the communication strategy for organization-wide meetings, town halls, video messages, and events.
✅ Design and recommend a thoughtful, multi-channel approach to effectively communicate messages across internal platforms.
✅ Collaborate with business leaders and partners to ensure responsiveness to challenges and alignment with business objectives.
✅ Serve as the internal communications lead for crisis response.
ASSUMPTION: This role may require occasional work outside of regular business hours, especially during crises or significant organizational events.
🎯 Required Qualifications
Education: Bachelor’s degree in communications, public relations, English, journalism, or a related field. Advanced degree a plus.
Experience: 8+ years of experience, including previous experience with designing communication strategies for organizations. Experience in large, complex, fast-paced organizations and healthcare, allied health field a plus.
Required Skills:
- Strong proficiency in PowerPoint and professional deck visual writing skills.
- Demonstrated experience in successfully creating and delivering strategic communication programs aligned with business goals.
- Expert oral, written, visual, and interpersonal communications skills with exceptional attention to detail.
- Experience in leveraging technology to effectively communicate with a distributed workforce.
- Experience with strategically leveraging metrics to advance programs and employing a data-driven approach.
- Intranet, blog, or website management experience a plus.
- Graphic design and video editing skills a plus.
Preferred Skills:
- Experience working in healthcare or allied health field.
ASSUMPTION: Candidates with experience in crisis communication and managing internal communications for large, complex organizations will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $130,000 - $160,000 DOE + 15% Bonus opportunity
Benefits:
- Comprehensive benefits package for full-time employees, including health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Paid time off (vacation, sick, and holidays).
- Employee assistance program.
- Tuition reimbursement and professional development opportunities.
Working Hours: Full-time, typically Monday - Friday, 8:30 AM - 5:00 PM. Occasional evenings and weekends may be required.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the Chicago area. The final offer may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: WellNow Urgent Care is part of TAG – The Aspen Group, a family of like-minded brands focused on empowering teams to deliver the best possible experience and care to every patient. The company operates in the healthcare industry, providing urgent, virtual, and occupational care services.
Company Size: TAG – The Aspen Group has 10,001+ employees, making it a large organization with a rich bench of experts to collaborate with, borrow from, and share wins with.
Founded: WellNow Urgent Care was founded in 2011, with TAG – The Aspen Group being established in 2021 as an umbrella organization for its brands.
Company Description:
- WellNow Urgent Care is a fast-growing provider of quality urgent, virtual, and occupational care, with 155+ locations across New York, Michigan, Illinois, Indiana, and Pennsylvania.
- The company is committed to empowering its teams to deliver the best possible experience and care to every patient that walks through its doors.
- WellNow is part of TAG – The Aspen Group, a family of like-minded brands dedicated to advancing healthcare and making it more accessible to patients.
Company Specialties:
- Urgent care services
- Virtual care services
- Occupational health services
- Healthcare innovation and technology
Company Website: https://www.teamtag.com/
ASSUMPTION: Working for a large organization like TAG – The Aspen Group offers opportunities for collaboration, learning, and growth, as well as exposure to diverse perspectives and expertise.
📊 Role Analysis
Career Level: This role is a senior management position, reporting directly to the Vice President of Communications.
Reporting Structure: The Senior Manager, Internal Communications will oversee internal communications specialists and coordinators, as well as external vendors and agencies as needed.
Work Arrangement: This role is on-site with hybrid flexibility, requiring the incumbent to be present at the Chicago headquarters for meetings and collaboration, with the option to work remotely on an as-needed basis.
Growth Opportunities:
- Potential to advance within the communications department or explore other opportunities within TAG – The Aspen Group.
- Chance to work on high-impact projects and initiatives that drive organizational success.
- Opportunity to mentor and develop junior team members.
ASSUMPTION: This role offers significant growth potential for the right candidate, given the organization's size, growth trajectory, and commitment to employee development.
🌍 Location & Work Environment
Office Type: WellNow Urgent Care's headquarters is located in a modern, collaborative workspace in Chicago's West Loop neighborhood.
Office Location(s): 800 Fulton Market, Chicago, IL 60607, US
Geographic Context:
- Chicago is the third-most populous city in the United States, offering a diverse range of cultural, entertainment, and dining options.
- The West Loop neighborhood is known for its vibrant food scene, art galleries, and proximity to downtown Chicago.
- Chicago has a humid continental climate, with warm summers and cold, snowy winters.
Work Schedule: The standard workweek is Monday - Friday, with occasional evenings and weekends required for meetings, events, or crises.
ASSUMPTION: Working in a dynamic, fast-paced environment like WellNow Urgent Care's headquarters requires strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Talent Acquisition team.
- In-depth interview with the hiring manager (Vice President of Communications) and a team member from the communications department.
- Final interview with the Senior Vice President of Marketing and Communications.
- Background check and offer extension.
Key Assessment Areas:
- Communication skills, both written and verbal.
- Strategic thinking and problem-solving abilities.
- Project management and organizational skills.
- Cultural fit and alignment with WellNow's mission and values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your communication strategy experience and provide examples of successful campaigns you've led.
- Demonstrate your understanding of WellNow's business and the urgent care industry.
- Showcase your ability to work collaboratively and manage multiple priorities in a fast-paced environment.
ATS Keywords: Internal Communications, Strategic Communications, Employee Engagement, Crisis Communication, Intranet Management, Healthcare Communications, Team Collaboration, Project Management
ASSUMPTION: The interview process for this role may include assessments or case studies to evaluate the candidate's communication and problem-solving skills.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Intranet platforms (e.g., SharePoint, Confluence)
- Graphic design tools (e.g., Adobe Creative Suite, Canva)
- Video editing software (e.g., Adobe Premiere Pro, iMovie)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite and familiarity with intranet platforms are essential for this role. Experience with graphic design and video editing tools is a plus.
👔 Cultural Fit Considerations
Company Values:
- Patient-centered
- Innovative
- Collaborative
- Accountable
- Adaptable
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- How do you align with WellNow's patient-centered value, and how have you demonstrated this in your previous roles?
- How do you thrive in a fast-paced, collaborative environment, and can you provide an example of a time when you successfully managed multiple priorities?
- How do you approach continuous learning and improvement, and how have you applied this to your communication strategies in the past?
ASSUMPTION: Candidates who demonstrate a strong fit with WellNow's values and work style, as well as a passion for employee engagement and communication strategy, will be well-suited for this role.
⚠️ Potential Challenges
- Managing communication efforts for a diverse, distributed workforce with varying levels of tech-savviness.
- Balancing the need for regular, timely communication with the potential for information overload.
- Ensuring consistent messaging and branding across multiple channels and platforms.
- Adapting communication strategies to meet the unique needs and preferences of different employee groups (e.g., clinical, field, corporate).
ASSUMPTION: The successful candidate will be able to navigate these challenges by leveraging strong project management skills, strategic thinking, and a data-driven approach to communication.
📈 Similar Roles Comparison
- Unlike traditional corporate communications roles, this position focuses exclusively on internal communications for a healthcare organization.
- This role requires a deep understanding of the urgent care industry and the ability to translate complex information into engaging, accessible content for employees.
- Career progression in internal communications may include roles such as Director of Internal Communications or Vice President of Communications.
ASSUMPTION: Candidates with experience in healthcare communications or corporate communications for large, complex organizations will find this role to be a strong fit for their skills and background.
📝 Sample Projects
- Developing and executing a comprehensive internal communications plan for a major organizational restructuring or merger.
- Creating engaging, informative content for employee newsletters, emails, or intranet updates to drive employee engagement and alignment with organizational goals.
- Managing the communication strategy for a high-profile crisis or issue, ensuring accurate and timely information is disseminated to employees.
ASSUMPTION: These sample projects illustrate the strategic, project management, and communication skills required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader communications strategy for WellNow Urgent Care and TAG – The Aspen Group?
- What are the most significant internal communications challenges facing WellNow Urgent Care, and how can this role address them?
- How does WellNow support the professional development and growth of its internal communications team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does WellNow measure the success of its internal communications efforts, and how can this role contribute to improving those metrics?
ASSUMPTION: Asking thoughtful, strategic questions demonstrates the candidate's interest in and understanding of the role and the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for your interview by researching WellNow Urgent Care, TAG – The Aspen Group, and the urgent care industry.
- Be ready to discuss your communication strategy experience and provide examples of successful campaigns you've led.
- Follow up with the hiring manager within one week of your interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
