π Core Information
πΉ Job Title: Senior Manager, Paid Social
πΉ Company: Omnicom Media Group UK
πΉ Location: London, United Kingdom
πΉ Job Type: Full-time, Hybrid (3 days in office, 2 remote)
πΉ Category: Advertising Services
πΉ Date Posted: July 14, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (London office) with hybrid flexibility
π Job Overview
Key aspects of this role include:
- Overseeing performance output for a global skincare brand
- Driving excellence in performance marketing and media ROI
- Leading a team of execs and coaching them to deliver high-quality work
- Innovating in precision marketing and developing team operations processes
- Collaborating with a dedicated activation team to develop integrated performance campaigns
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of paid social media campaigns to drive business growth for the client.
π Key Responsibilities
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Overseeing performance output for a global skincare brand, ensuring delivery of performance media against client business objectives
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Driving innovation in precision marketing and developing processes across team operations
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Working with a dedicated activation team to develop integrated performance campaigns to drive brand growth and media ROI
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Planning, executing, optimizing, and reporting on paid social campaigns with various KPIs
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Providing responses to briefs and media planning, distilling client briefs, and thinking of efficient ways to get to an answer
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Setting up, optimizing, and reporting on brand safety and ad verification tools
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Ensuring high-quality work delivered by the team and coaching them to improve
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Juggling multiple priorities and delegating work to other team members as needed
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Thinking creatively to solve problems and find solutions to business challenges
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Explaining complex concepts to clients and colleagues in an easy-to-understand manner
ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign management, and team leadership, requiring a well-rounded skill set and strong attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)
Experience: Proven experience (5-10 years) managing paid social campaigns with various KPIs
Required Skills:
- Proven experience in paid social campaign management, including planning, execution, optimization, and reporting
- Strong PowerPoint and Excel skills
- Hands-on experience with brand safety and ad verification tools
- Great attention to detail and high-quality work standards
- Ability to juggle multiple priorities and delegate work to team members
- Creative problem-solving skills and ability to think outside the box
- Excellent communication skills, with the ability to explain complex concepts clearly
Preferred Skills:
- Experience working with global skincare brands
- Fluency in additional languages
- Experience with data analysis and media targeting tools
ASSUMPTION: Candidates should have a strong background in paid social media campaign management, with a proven track record of driving results and leading teams.
π° Compensation & Benefits
Salary Range: Β£60,000 - Β£80,000 per annum (based on industry standards for a Senior Manager role in London)
Benefits:
- Flexible working hours and hybrid work arrangement
- Competitive pension scheme
- Private healthcare and dental insurance
- Life assurance and income protection
- Generous holiday allowance
- Employee assistance program
- Learning and development opportunities
Working Hours: Standard hours are 9:30 - 17:30, with core hours of 10:30 - 16:30 and flexibility to start earlier or finish later
ASSUMPTION: The salary range is estimated based on industry standards for a Senior Manager role in London, with benefits packages varying depending on the specific offer from the company.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 5,001-10,000 employees (global), with a smaller UK presence
Founded: 1986 (global), with the UK office established in 1996
Company Description:
- OMG UK delivers transformational experiences for consumers, clients, and talent through its full-service media agencies OMD, MG OMD, PHD, and Hearts & Science
- Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences
- Committed to providing a truly inclusive environment where everyone is able to bring their true selves to work, with diverse voices and minority communities valued, heard, and well-represented
Company Specialties:
- Planning, buying, and advertising services
- Digital, econometrics, and investment planning
- Branded content, sponsorship, and direct response
- Consumer insight, search, social media, mobile, VOD, sports marketing, and barter
- Ethnic marketing
Company Website: https://www.omnicommediagroup.com/
ASSUMPTION: OMG UK is part of the global Omnicom Media Group, offering a wide range of advertising services and a commitment to diversity, equity, and inclusion.
π Role Analysis
Career Level: Senior Manager
Reporting Structure: This role reports directly to the Head of Paid Social and oversees a team of execs
Work Arrangement: Hybrid, with 3 days in the office (London) and 2 remote workdays
Growth Opportunities:
- Progression to a Head of Paid Social role or other leadership positions within the agency
- Expanding skills and expertise in performance marketing and digital advertising
- Gaining experience working with global brands and cross-functional teams
ASSUMPTION: This role offers opportunities for career growth and development within the agency, as well as the chance to work with high-profile clients and expand skills in performance marketing.
π Location & Work Environment
Office Type: Modern, collaborative office space in central London
Office Location(s): Bankside 2, 90-100 Southwark Street, London, SE1 0SW, GB
Geographic Context:
- London is a vibrant, multicultural city with a thriving advertising industry
- The office is located in the Bankside neighborhood, near the River Thames and popular attractions
- Easy access to public transportation, with numerous bus, tube, and rail options nearby
Work Schedule: Standard hours are 9:30 - 17:30, with core hours of 10:30 - 16:30 and flexibility to start earlier or finish later
ASSUMPTION: The London office offers a modern, collaborative work environment with easy access to public transportation and nearby amenities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Talent Team
- First-round interview with the hiring manager
- Second-round interview with the team or stakeholders
- Final interview with the Head of Paid Social
Key Assessment Areas:
- Campaign management and optimization skills
- Leadership and team management abilities
- Communication and presentation skills
- Problem-solving and strategic thinking
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in paid social campaign management
- Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
- Prepare examples of successful paid social campaigns you've managed, including KPIs and results
- Research the company and be ready to discuss how your values align with theirs
ATS Keywords: Paid Social, Campaign Management, Media Planning, Optimization, Reporting, Brand Safety, Ad Verification, Team Leadership, Client Communication, Performance Marketing
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, leadership abilities, and cultural fit within the agency.
π οΈ Tools & Technologies
- Paid social media platforms (e.g., Facebook Ads, LinkedIn Ads, Twitter Ads)
- Campaign management tools (e.g., Hootsuite, Sprout Social, Buffer)
- Analytics and reporting tools (e.g., Google Analytics, Facebook Insights, LinkedIn Campaign Manager)
- Brand safety and ad verification tools (e.g., Integral Ad Science, DoubleVerify, MOAT)
- Presentation software (e.g., PowerPoint, Google Slides)
- Spreadsheet software (e.g., Excel, Google Sheets)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and their preferred platforms.
π Cultural Fit Considerations
Company Values:
- Collaboration: Working together to achieve shared goals
- Creativity: Encouraging innovative thinking and problem-solving
- Excellence: Striving for the highest standards in all aspects of work
- Integrity: Acting with honesty and transparency in all interactions
- Inclusion: Fostering a diverse and inclusive work environment
Work Style:
- Agile and process-driven, with a focus on efficiency and continuous improvement
- Collaborative and team-oriented, with a strong emphasis on communication and cooperation
- Fast-paced and dynamic, with a focus on delivering results and driving business growth
Self-Assessment Questions:
- How do you embody the company's values in your daily work?
- Describe a time when you had to adapt to a significant change in a project or campaign. How did you handle it?
- How do you approach delegating tasks to team members, and how do you ensure they have the support they need to succeed?
ASSUMPTION: Candidates should be able to demonstrate strong alignment with the company's values and a willingness to adapt to a fast-paced, collaborative work environment.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines, with a focus on delivering high-quality work
- Adapting to changes in client briefs or campaign objectives
- Staying up-to-date with the latest trends and best practices in paid social media marketing
- Balancing the need for data-driven decision-making with the ability to think creatively and strategically
- Managing a team of execs, with a focus on coaching and developing their skills and careers
ASSUMPTION: This role presents both strategic and tactical challenges, requiring a strong balance of leadership, technical, and communication skills.
π Similar Roles Comparison
- This role is similar to other Senior Manager, Paid Social positions, but with a focus on driving innovation and process development within the team
- Compared to other advertising agencies, OMG UK offers a unique blend of global expertise and local market knowledge
- Career progression opportunities may vary depending on the specific agency and its structure
ASSUMPTION: While this role shares similarities with other Senior Manager, Paid Social positions, the focus on innovation and process development sets it apart and offers unique growth opportunities.
π Sample Projects
- Developing and executing a global paid social media campaign for a skincare brand, with a focus on driving brand awareness and conversions
- Conducting a comprehensive audit of the team's processes and workflows, with a goal of identifying inefficiencies and opportunities for improvement
- Creating and delivering a training session on brand safety and ad verification tools for the team and other stakeholders
ASSUMPTION: These sample projects illustrate the strategic, tactical, and leadership aspects of the role, with a focus on driving results and developing team skills.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the agency support the professional development and growth of its employees?
- What are the biggest challenges facing the team or the agency, and how can this role help address them?
- How does the agency foster a culture of inclusion and diversity, and what initiatives are in place to support this?
ASSUMPTION: These questions are designed to gain insights into the role's priorities, the team's dynamics, and the agency's commitment to employee growth and inclusion.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the OMG UK careers portal
- Tailor your resume and cover letter to highlight your relevant experience and skills in paid social media campaign management
- Prepare examples of successful paid social campaigns you've managed, including KPIs and results
- Research the company and be ready to discuss how your values align with theirs during the interview process
- Follow up with the Talent Team one week after submitting your application to check the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.