📌 Core Information
🔹 Job Title: Senior Marketing Manager
🔹 Company: Oak View Group
🔹 Location: Bangor, Maine
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and coordinating advertising programs for events and facilities
- Managing public relations efforts and maintaining relationships with media and promotional partners
- Preparing proposals, negotiating contracts, and generating marketing plans to drive revenue
- Assisting in Group Sales efforts
- Working a flexible schedule, including early mornings, evenings, weekends, and holidays
ASSUMPTION: This role requires a high level of multitasking and adaptability due to the varied nature of events and the need to work flexible hours.
📋 Key Responsibilities
✅ Develop, maintain, and coordinate event and facility advertising programs and opportunities
✅ Prepare written proposals, reevaluate potential advertising value, and initiate contractual arrangements
✅ Prepare clear and concise advertising/marketing/sponsorship inventory reports
✅ Implement and administer public relations model, plan, organize, and coordinate all public relations efforts
✅ Develop and issue press releases and maintain updated media contact list and relationships
✅ Regularly review progress of public relations and marketing efforts through report generation
✅ Assist in developing marketing plans to generate revenue and provide added value to the event and/or promoter
✅ Solicitation and development of contracts and relevant sales materials; negotiations of agreements
✅ Manage and participate in the development and implementation of marketing goals, objectives, policies, and priorities
✅ Create and place advertising media
✅ Maintain and create detailed media budgets, settlement reconciliations, and recap summaries for facility events
✅ Other duties as assigned
ASSUMPTION: This role involves a high degree of autonomy and requires strong initiative and self-management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum 4-6 years of increasingly responsible experience in sales and/or marketing, preferably with a sports facility, convention center, performing arts facility, or other multi-purpose public assembly facility
Required Skills:
- Strong leadership, organizational, and computer skills
- Detail-oriented with excellent organizational skills
- Strong written, verbal, and interpersonal skills
- Proficient in Microsoft Office applications, word processing, database management, graphic design, and PowerPoint
- Strong understanding of social media, web-based advertising, and website maintenance
- Strong work ethic and ability to juggle many tasks within time constraints
Preferred Skills:
- Knowledge of Adobe Photoshop
ASSUMPTION: Candidates with experience in event marketing or a related field will have a significant advantage in this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $65,000 per year
Benefits:
- Health, Dental, and Vision Insurance
- 401(k) Savings Plan with matching
- Paid Time Off (vacation days, sick days, and 11 holidays)
Working Hours: 40 hours per week, with a flexible schedule including early mornings, evenings, weekends, and holidays as required
ASSUMPTION: The salary range provided is based on industry standards for a Senior Marketing Manager role in the United States.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 5,001-10,000 employees
Founded: 2015
Company Description:
- Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry.
- The company offers an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet.
Company Specialties:
- Arena and Stadium Alliance
- Consulting
- Sponsorships and Partnerships
- Hospitality
- Live Entertainment
- Business Development
- Food Service
- Catering
- Live Events
- Concerts
- Sporting Events
- Professional Sports
- Conferences
- Sustainability
- Booking & Content Development
- Premium Sales
- Parking & Mobility Services
- Public Safety
- Public Health & Sanitization
- Venue Management & Development
Company Website: http://www.oakviewgroup.com
ASSUMPTION: Oak View Group's extensive experience and global presence provide a robust platform for professional growth and development.
📊 Role Analysis
Career Level: Senior
Reporting Structure: This role reports directly to the General Manager of the facility.
Work Arrangement: This is an on-site, full-time position with a flexible schedule that may include early mornings, evenings, weekends, and holidays.
Growth Opportunities:
- Potential to work on high-profile events and venues
- Opportunities to develop and refine marketing skills
- Possibility to advance within the company's global network of venues
ASSUMPTION: The flexible work schedule and varied nature of events may present unique challenges and opportunities for professional growth.
🌍 Location & Work Environment
Office Type: On-site, with a flexible schedule
Office Location(s): Bangor, Maine
Geographic Context:
- Bangor is the third-largest city in Maine, located along the banks of the Penobscot River
- The city offers a mix of urban and outdoor living, with access to parks, trails, and water activities
- Bangor is home to a variety of cultural attractions, including museums, theaters, and galleries
Work Schedule: 40 hours per week, with a flexible schedule including early mornings, evenings, weekends, and holidays as required
ASSUMPTION: The flexible work schedule may require candidates to be adaptable and comfortable working non-traditional hours.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Marketing and advertising skills
- Public relations and communication skills
- Problem-solving and analytical skills
- Adaptability and flexibility
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and advertising experience
- Demonstrate your understanding of the role and the company's mission
- Prepare examples of successful marketing campaigns or projects you've worked on
ATS Keywords: Marketing, Advertising, Public Relations, Event Planning, Sales, Contract Negotiation, Microsoft Office, Social Media, Digital Marketing
ASSUMPTION: Oak View Group's application process may involve multiple rounds of interviews and assessments to ensure the best fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Adobe Photoshop (preferred)
- Social media platforms (e.g., Facebook, Twitter, Instagram)
- Web-based advertising platforms (e.g., Google Ads, Facebook Ads)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: Candidates should be comfortable using a variety of marketing and advertising tools, with a willingness to learn new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Strengthened by our Differences. United to Make a Difference
- Equal Opportunity Employer
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- How do you embrace and celebrate diversity in your work and personal life?
- How do you handle working flexible hours and juggling multiple tasks?
- How do you approach problem-solving and decision-making in a team environment?
ASSUMPTION: Oak View Group values a diverse and inclusive work environment, and candidates who can demonstrate their commitment to these values will be well-suited to the company's culture.
⚠️ Potential Challenges
- Working a flexible schedule, including early mornings, evenings, weekends, and holidays
- Managing multiple tasks and projects simultaneously
- Adapting to the unique needs and requirements of various events and clients
- Navigating a large, global organization with a diverse range of venues and clients
ASSUMPTION: The varied nature of events and the flexible work schedule may present unique challenges that require strong organizational skills and adaptability.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager in other industries, but may have a greater focus on event-specific marketing and advertising
- Compared to other marketing roles, this position may require more flexibility and adaptability due to the varied nature of events
- Career progression may involve moving into a more specialized or senior role within the company's global network of venues
ASSUMPTION: While this role shares similarities with other marketing positions, its unique focus on event marketing and advertising sets it apart.
📝 Sample Projects
- Developing and executing a marketing campaign for a high-profile concert or sporting event
- Negotiating sponsorship agreements with local businesses or national brands
- Creating and maintaining detailed media budgets, settlement reconciliations, and recap summaries for facility events
ASSUMPTION: The varied nature of events and the flexible work schedule may present unique project opportunities that require strong adaptability and initiative.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role support the overall goals and mission of the company?
- What opportunities are there for professional growth and development within the company?
- How does the company approach work-life balance, particularly for roles with flexible schedules?
- Can you provide examples of successful marketing campaigns or projects that the company has executed?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process can help candidates better understand the role and the company's culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing and advertising experience
- Prepare examples of successful marketing campaigns or projects you've worked on
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
