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Senior Marketing Operations Manager

DigitalOcean
Full-time
On-site
San Francisco, California, United States
βš™οΈ Marketing Operations

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Marketing Operations Manager

πŸ”Ή Company: DigitalOcean

πŸ”Ή Location: San Francisco, California, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 8, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote (United States)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing critical marketing technology, including Martech implementations and migrations
  • Improving and iterating the Martech stack to support product-led growth and Sales motions
  • Experimenting with AI-powered workflows to enhance decision-making, data insights, productivity, and customer experience
  • Working cross-functionally with Sales, Data and Analytics, and Revenue Operations to drive revenue success

ASSUMPTION: This role requires a strong understanding of marketing technology and a willingness to learn new tools. It also demands excellent project management skills and a collaborative mindset.

πŸ“‹ Key Responsibilities

βœ… Manage and optimize our most critical marketing technology, including Marketo, Clay, Knak, and other tools

βœ… Drive continuous improvement and iteration of our marketing systems and technology

βœ… Lead cross-functional teams to experiment with AI-powered workflows and drive better decision-making, data insights, and customer experience

βœ… Partner with Sales, Data and Analytics, and Revenue Operations to ensure our Sales organization meets its revenue goals while enabling our customers to meet their business goals

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to work effectively with various teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in marketing operations, with a focus on marketing technology

Required Skills:

  • Proven experience with marketing automation platforms (e.g., Marketo, Pardot, HubSpot)
  • Strong technical aptitude and a desire to learn new tools
  • Excellent project management skills, with a strong attention to detail
  • Proven ability to work cross-functionally and collaborate with various teams
  • Strategic thinking and the ability to level up the quality of marketing systems, processes, and reporting

Preferred Skills:

  • Experience with AI-powered workflows and tools
  • Domain experience in cloud infrastructure or developer services

ASSUMPTION: While specific experience with Marketo and Clay is not required, a strong understanding of marketing automation platforms and data enrichment is essential for this role.

πŸ’° Compensation & Benefits

Salary Range: $130,000 - $150,000 per year (based on market data, relevant years of experience, and skills)

Benefits:

  • Competitive salary
  • Bonus based on company and individual performance
  • Equity compensation, including equity grants upon hire and the option to participate in the Employee Stock Purchase Program
  • Employee Assistance Program
  • Flexible time off policy
  • Career development resources, including access to LinkedIn Learning's 10,000+ courses

Working Hours: Full-time, with flexible hours and a remote work arrangement

ASSUMPTION: The salary range provided is based on market data and may vary depending on the candidate's experience and skills. The benefits listed are subject to change and may vary based on local regulations and preferences.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: DigitalOcean is a cloud computing company that simplifies cloud infrastructure and fully managed offerings to support developers and businesses. They focus on providing mission-critical infrastructure and enabling customers to spend more time building software that changes the world.

Company Size: DigitalOcean has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: 2012, with a history of steady growth and innovation in the cloud computing industry

Company Description:

  • DigitalOcean simplifies cloud computing to enable businesses to focus on creating software that drives innovation and growth
  • The company offers a range of services, including cloud servers, virtual hosting, and cloud infrastructure, to support developers and digital businesses
  • DigitalOcean prioritizes simplicity, security, community, and customer support to ensure customers can efficiently build, deploy, and scale their applications

Company Specialties:

  • Cloud Computing
  • Cloud Servers
  • Virtual Hosting
  • Cloud Hosting
  • Cloud Infrastructure
  • Simple Hosting
  • Virtual Servers

Company Website: digitalocean.com

ASSUMPTION: DigitalOcean's focus on simplicity and customer support creates an environment that values innovation, collaboration, and continuous improvement.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, requiring a high degree of expertise and experience in marketing operations and technology

Reporting Structure: The Senior Marketing Operations Manager reports directly to the Director of Growth Marketing and works cross-functionally with various teams, including Sales, Data and Analytics, and Revenue Operations

Work Arrangement: This is a remote role, with the requirement to be based in the United States

Growth Opportunities:

  • Potential to lead cross-functional teams and drive strategic initiatives
  • Opportunity to gain experience with AI-powered workflows and tools
  • Possibility to advance within the marketing operations or broader marketing organization

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on DigitalOcean's marketing operations and overall business success.

🌍 Location & Work Environment

Office Type: Remote (no physical office required)

Office Location(s): N/A (remote work arrangement)

Geographic Context:

  • San Francisco, California, United States
  • Pacific Time Zone (UTC-8)
  • Diverse and vibrant tech hub with a strong focus on innovation and startups

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: The remote work arrangement provides flexibility and the opportunity to work from various locations within the United States.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • Technical assessment or case study
  • Final interview with the team

Key Assessment Areas:

  • Technical expertise in marketing operations and technology
  • Project management skills and ability to manage cross-functional teams
  • Strategic thinking and problem-solving abilities
  • Collaboration and communication skills

Application Tips:

  • Highlight relevant experience with marketing automation platforms and data enrichment
  • Demonstrate strong project management skills and examples of successful cross-functional collaboration
  • Tailor your resume and cover letter to emphasize your strategic thinking and problem-solving abilities
  • Prepare for the interview by researching DigitalOcean's products, services, and company culture

ATS Keywords: Marketing Operations, Martech Stack, Project Management, AI Workflows, Data Insights, Cross-functional Collaboration, Strategic Thinking

ASSUMPTION: The application process for this role may involve a technical assessment or case study to evaluate the candidate's understanding of marketing technology and operations.

πŸ› οΈ Tools & Technologies

  • Marketo
  • Clay
  • Knak
  • AI-powered workflows and tools (e.g., IBM Watson, Google AI, Microsoft Azure AI)

ASSUMPTION: The specific tools and technologies used in this role may evolve over time as DigitalOcean continues to innovate and adopt new solutions.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Simplicity
  • Security
  • Community
  • Customer Support

Work Style:

  • Collaborative and cross-functional
  • Focused on continuous improvement and innovation
  • Data-driven and strategic

Self-Assessment Questions:

  • Do you thrive in a collaborative, cross-functional environment?
  • Are you comfortable working with cutting-edge technology and AI-powered workflows?
  • Do you have a strong desire to learn new tools and continuously improve marketing systems and processes?

ASSUMPTION: DigitalOcean values candidates who are passionate about driving innovation, collaboration, and continuous improvement in marketing operations.

⚠️ Potential Challenges

  • Managing multiple stakeholders and cross-functional teams
  • Keeping up with the latest marketing technology trends and tools
  • Balancing the need for innovation with the requirement to maintain operational efficiency
  • Ensuring data privacy and security in AI-powered workflows

ASSUMPTION: These challenges can be overcome by leveraging strong project management skills, a collaborative mindset, and a deep understanding of marketing technology and operations.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing operations roles, this position places a strong emphasis on AI-powered workflows and tools
  • DigitalOcean's focus on simplicity and customer support creates a unique work environment that prioritizes innovation and collaboration
  • This role offers significant growth opportunities for the right candidate, with the potential to advance within the marketing operations or broader marketing organization

ASSUMPTION: While this role shares similarities with other marketing operations positions, its focus on AI-powered workflows and DigitalOcean's unique company culture set it apart.

πŸ“ Sample Projects

  • Implementing and optimizing a new marketing automation platform (e.g., Marketo)
  • Developing and executing AI-powered workflows to enhance decision-making, data insights, and customer experience
  • Collaborating with cross-functional teams to drive revenue success and enable customers to meet their business goals

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Senior Marketing Operations Manager may undertake in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the broader marketing organization?
  • How does DigitalOcean support the professional development and growth of its marketing operations team members?
  • What are the most significant challenges facing the marketing operations team, and how can this role help address them?
  • How does DigitalOcean approach data privacy and security in AI-powered workflows and tools?
  • What opportunities exist for growth and advancement within the marketing operations or broader marketing organization?

ASSUMPTION: These interview questions help candidates better understand the role, team dynamics, and growth opportunities within DigitalOcean's marketing operations organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience with marketing automation platforms, data enrichment, and project management
  • Prepare for the interview by researching DigitalOcean's products, services, and company culture
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.