π Core Information
πΉ Job Title: Senior Marketing & Sales Data Analyst
πΉ Company: Nav
πΉ Location: Remote within US ONLY
πΉ Job Type: Full-Time
πΉ Category: Financial Services
πΉ Date Posted: 2025-07-14
πΉ Experience Level: 6 to 10+ years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Driving growth and improving channel efficiency through advanced analytical insights
- Collaborating cross-functionally with marketing, product, engineering, finance, and data teams
- Designing, implementing, and analyzing experiments to optimize paid channel performance
- Refining attribution frameworks and creating customer journey analyses
- Leading complex marketing and sales analytics projects end-to-end
ASSUMPTION: This role requires a strong background in data analytics, particularly in performance marketing and digital acquisition, to drive strategic decision-making and optimize marketing efforts.
π Key Responsibilities
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Own complex marketing and sales analytics projects end-to-end, including scoping, data exploration, modeling, and stakeholder communication
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Design, implement, and analyze experiments such as A/B tests and incrementality studies to optimize paid channel performance
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Refine Navβs attribution frameworks and create customer journey analyses to understand full-funnel performance across marketing channels
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Collaborate with Engineering teams to improve data availability, tracking infrastructure, and reporting automation
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Build and maintain dashboards and self-serve tools
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Contribute to a culture of analytical excellence and knowledge sharing
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Present findings and strategic recommendations to senior leadership and executive stakeholders
ASSUMPTION: This role requires strong analytical, communication, and stakeholder management skills to effectively drive data-informed decision-making across various teams.
π― Required Qualifications
Education: Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Economics, or a related discipline) or equivalent experience
Experience: 6 to 10+ years of experience in data analytics, with substantial experience in performance marketing, growth, or digital acquisition
Required Skills:
- Strong SQL skills and experience working with large-scale data in a modern data warehouse
- Proficiency in Python for analysis and modeling
- Deep understanding of B2C or B2B digital marketing, marketing funnels, attribution models, CAC/LTV metrics, and ROI optimization
- Experience designing and analyzing controlled experiments (e.g., geo-lift, holdout, multivariable testing) or user-level A/B tests
- Proven ability to operate independently and lead ambiguous, cross-functional initiatives
- Exceptional ability to collaborate cross-functionally across Marketing, Product, Engineering, Finance, and Data teams
- Demonstrated ability to proactively deliver insights and recommendations to marketing and sales teams
Preferred Skills:
- Experience with data visualization tools (e.g., Tableau, Power BI)
- Familiarity with marketing automation platforms (e.g., Marketo, HubSpot)
- Knowledge of business intelligence tools (e.g., Looker, Mode)
ASSUMPTION: Candidates with a strong foundation in data analytics, marketing, and stakeholder management will be most successful in this role.
π° Compensation & Benefits
Salary Range: $130,000 - $170,000 per year
Benefits:
- Competitive Pay
- Company Ownership
- Unlimited Vacation
- Benefits Day One
- 6 Weeks Paid Parental Leave
- Work From Anywhere
- Flexible Work Arrangements
- Free Telehealth and Telemental Health For All Employees
- Employee Networking and Events
- Community Network Groups
- Meaningful Perks and Rewards
- Learning and Development Opportunities
- Pet Insurance
Working Hours: Full-time, with flexible hours and remote work arrangement
ASSUMPTION: The salary range provided is based on the company's compensation philosophy and may vary depending on the candidate's proficiencies within the specified range.
π Applicant Insights
π Company Context
Industry: Financial Services, focusing on small business financing and credit building
Company Size: 201-500 employees, representing over thirty U.S. states and Canadian provinces, with fifteen percent of employees owning their own small businesses
Founded: 2012, with a mission to give every small business owner the chance to succeed
Company Description:
- Nav exists to simplify business finances and increase access to business credit for small businesses
- Provides education and tools to help business owners track and build business credit, manage cash flow, and access financing
- Remote-first workplace with a strong focus on diversity, inclusion, and employee empowerment
Company Specialties:
- Small Business Financing
- Business Credit Building
- Instant Financing
- Business Credit Reports
- Business Credit Scores
Company Website: http://www.nav.com
ASSUMPTION: Nav's focus on small business financial health and its remote, diverse workforce make it an attractive option for candidates seeking meaningful impact and work-life balance.
π Role Analysis
Career Level: Senior-level role with significant strategic influence and cross-functional collaboration
Reporting Structure: Reports directly to the Head of Marketing Analytics and collaborates with various teams, including marketing, product, engineering, finance, and data teams
Work Arrangement: Remote OK, with flexible hours and unlimited vacation time
Growth Opportunities:
- Potential to expand the role's scope and influence as the company grows
- Opportunities to mentor junior team members and contribute to the development of the company's data culture
- Potential to transition into a leadership role or take on additional responsibilities as the company evolves
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's marketing efforts and small business customers.
π Location & Work Environment
Office Type: Fully distributed, remote-first workplace
Office Location(s): Remote within US ONLY
Geographic Context:
- Nav's remote workforce represents over thirty U.S. states and Canadian provinces
- Candidates must be based within the United States to be considered for this role
- Nav's headquarters is listed as "Fully Distributed," reflecting its commitment to remote work and employee flexibility
Work Schedule: Full-time, with flexible hours and unlimited vacation time
ASSUMPTION: Nav's remote-first work environment offers candidates the flexibility to work from anywhere within the United States, with a strong focus on work-life balance and employee well-being.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with a recruiter to assess cultural fit and basic qualifications
- Technical assessment or case study to evaluate data analysis and problem-solving skills
- On-site or virtual interview with the hiring manager and relevant team members to discuss the role, responsibilities, and company culture
- Final decision and offer extension
Key Assessment Areas:
- Data analysis and problem-solving skills
- Strategic thinking and business acumen
- Communication and stakeholder management skills
- Cultural fit and alignment with Nav's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Nav's mission and how your background aligns with the company's goals
- Prepare for technical assessments by brushing up on your SQL and Python skills, as well as your knowledge of marketing metrics and attribution models
- Showcase your ability to think strategically and communicate complex data insights effectively
ATS Keywords: Data Analytics, Performance Marketing, Growth, Digital Acquisition, SQL, Python, B2C Marketing, B2B Marketing, Marketing Funnels, Attribution Models, CAC/LTV Metrics, ROI Optimization, Controlled Experiments, Cross-Functional Collaboration, Insights Delivery
ASSUMPTION: Nav's interview process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, with a strong emphasis on data-driven decision-making and cross-functional collaboration.
π οΈ Tools & Technologies
- SQL and Python for data analysis and modeling
- Data visualization tools (e.g., Tableau, Power BI)
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Business intelligence tools (e.g., Looker, Mode)
- Modern data warehouse for large-scale data storage and processing
ASSUMPTION: Candidates should be comfortable working with a variety of data analysis tools and marketing technologies to effectively drive insights and optimize marketing efforts.
π Cultural Fit Considerations
Company Values:
- Do business on your terms
- We look at the future and say βwhy notβ; we see possibilities where others see problems or routines
- We practice straight talk and listen generously to each other with empathy
- We hold ourselves accountable for delivering results
- As leaders, we motivate and engage our teams to undertake beyond what they originally thought possible
Work Style:
- Remote-first, with a strong focus on employee flexibility and work-life balance
- Collaborative and cross-functional, with a emphasis on data-driven decision-making
- Fast-paced and dynamic, with a focus on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a remote, collaborative work environment?
- Are you comfortable operating independently and driving cross-functional initiatives?
- Do you have a strong data-driven mindset and a passion for optimizing marketing efforts?
ASSUMPTION: Nav's company culture emphasizes flexibility, collaboration, and data-driven decision-making, with a strong focus on empowering employees to drive meaningful impact.
β οΈ Potential Challenges
- Nav's remote-first work environment may require strong self-motivation and time management skills
- Candidates may face competition from other experienced data analysts and marketing professionals seeking similar roles
- The fast-paced nature of the role may require candidates to adapt quickly to changing priorities and workloads
- Nav's focus on small business financial health may require candidates to develop a deep understanding of the unique challenges and opportunities faced by small business owners
ASSUMPTION: Nav's remote-first work environment, competitive job market, and focus on small business financial health present both opportunities and challenges for candidates seeking to make a meaningful impact in this role.
π Similar Roles Comparison
- This role differs from related positions in its focus on small business financial health and the unique challenges faced by small business owners
- Nav's remote-first work environment and emphasis on employee flexibility set it apart from more traditional, office-based marketing and data analytics roles
- Candidates with experience in B2B or B2C marketing, data analytics, and stakeholder management will find this role particularly appealing
ASSUMPTION: Nav's unique focus on small business financial health and its remote-first work environment make it an attractive option for candidates seeking a challenging and rewarding role in marketing and data analytics.
π Sample Projects
- Developing a comprehensive attribution framework to understand full-funnel performance across marketing channels
- Designing and implementing A/B tests to optimize paid channel performance and improve ROI
- Creating customer journey analyses to identify opportunities for improving customer acquisition and retention
- Collaborating with engineering teams to improve data availability, tracking infrastructure, and reporting automation
ASSUMPTION: Nav's focus on small business financial health and its remote-first work environment present a wide range of opportunities for candidates to drive meaningful impact and make a real, lasting difference in the lives of small business owners.
β Key Questions to Ask During Interview
- How does Nav support the growth and success of small business owners, and how does this role contribute to that mission?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Nav's remote-first work environment foster collaboration and communication among team members?
- What opportunities are there for professional growth and development within this role and the company as a whole?
- How does Nav measure the success of its marketing efforts, and how does this role contribute to that process?
ASSUMPTION: Nav's focus on small business financial health and its remote-first work environment present a wide range of opportunities for candidates to drive meaningful impact and make a real, lasting difference in the lives of small business owners.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for technical assessments by brushing up on your SQL and Python skills, as well as your knowledge of marketing metrics and attribution models
- Showcase your ability to think strategically and communicate complex data insights effectively
- Follow up with the hiring manager or recruiter within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.