📌 Core Information
🔹 Job Title: Senior Marketing Systems Manager
🔹 Company: M&G plc
🔹 Location: Stirling, United Kingdom
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Leading a team to manage and improve a third-party SAAS system used across M&G.
- Developing and managing relationships with third-party suppliers.
- Driving continuous improvement activities, education, and day-to-day support for the marketing community.
- Representing the team on marketing infrastructure projects as a senior subject matter expert.
ASSUMPTION: This role requires a balance of technical, leadership, and stakeholder management skills. The ideal candidate will have experience in managing complex systems and teams, as well as navigating stakeholder environments.
📋 Key Responsibilities
✅ Manage a team of Marketing System Managers in managing the 3rd Party SAAS system used across M&G.
✅ Develop and Manage the relationship with our 3rd party supplier.
✅ Lead and continuously improve our marketing communication configuration, workflows, systems, and controls for Life Marketing.
✅ Provide strategic guidance and training on the use of workflows and DAM.
✅ Devise and manage data integrity processes.
✅ Represent the team on marketing infrastructure projects, acting as a senior subject matter expert on system processes and how they can facilitate current and future marketing processes.
ASSUMPTION: This role involves a mix of strategic planning, hands-on system management, and team leadership. The ideal candidate will be comfortable wearing multiple hats and adapting to changing priorities.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Marketing, IT, or Business).
Experience: Proven experience (5-10 years) in managing online workflows, SAAS systems, and leading teams through change in a fast-paced environment.
Required Skills:
- Strong logical thinking and problem-solving skills.
- Extensive experience in creating and managing online workflows.
- SAAS experience and ability to lead a high-functioning team through change.
- Proficiency in manipulating data and presenting insights, with experience in using/creating reports in Power BI.
- Experience in a technical support environment, including troubleshooting root causes and resolving software and hardware issues.
- Demonstrated ability to manage complex stakeholder environments.
- Experience in managing and leveraging third-party suppliers.
Preferred Skills:
- Experience in the financial services industry.
- Knowledge of marketing communications and digital asset management (DAM) systems.
ASSUMPTION: While industry-specific experience is not a strict requirement, it would be beneficial for the ideal candidate to have some understanding of the financial services sector and its regulatory environment.
💰 Compensation & Benefits
Salary Range: £60,000 - £80,000 per annum (Estimated based on market research for similar roles in the UK financial services industry)
Benefits:
- Competitive pension scheme.
- Private medical insurance.
- 25 days' annual leave, plus bank holidays.
- Flexible working arrangements.
- Employee discounts and perks.
Working Hours: Full-time, typically 35 hours per week, with some flexibility for hybrid working.
ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in the UK financial services industry. Actual salary may vary based on individual qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: M&G plc operates in the financial services industry, offering a range of savings and investment products and services through its Asset Management, Life, and Wealth operating segments.
Company Size: M&G plc is a mid-sized company with approximately 5,000 employees globally.
Founded: M&G plc was founded in 1824 and has a long history in the financial services sector.
Company Description:
- M&G plc is a leading savings and investments business serving around 5.5 million retail customers and more than 800 institutional clients.
- The company offers a range of financial products and services through its Asset Management, Life, and Wealth operating segments.
- M&G plc is committed to creating an exceptional place to work for exceptional talent, with a focus on diversity, inclusion, and employee well-being.
Company Specialties:
- Asset Management.
- Life and Wealth.
- Digital and Knowledge Services.
- Finance and Actuarial.
- Information Technology (IT).
- Customer Service.
- Risk and Compliance.
- Internal Audit.
Company Website: www.mandg.com
ASSUMPTION: M&G plc's size and history provide a stable and established environment for employees, while its diverse range of services and global presence offer opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the manager-expert level, requiring a balance of technical expertise and leadership skills.
Reporting Structure: The Senior Marketing Systems Manager will report directly to the Head of Marketing Technology and will oversee a team of Marketing System Managers.
Work Arrangement: This role is based in Stirling, United Kingdom, with hybrid working arrangements available. The role may require occasional travel to other M&G offices or client sites.
Growth Opportunities:
- Progression to a more senior role within the Marketing Technology team or broader Marketing function.
- Expanding expertise in related areas, such as data analytics, digital marketing, or project management.
- Opportunities to work on cross-functional projects, gaining exposure to other areas of the business.
ASSUMPTION: The hybrid working arrangement and opportunities for career growth make this role an attractive option for candidates seeking a balance between work-life integration and professional development.
🌍 Location & Work Environment
Office Type: M&G plc's Stirling office is a modern, collaborative workspace designed to support a hybrid working environment.
Office Location(s): Stirling, United Kingdom
Geographic Context:
- Stirling is a historic city located in central Scotland, approximately 30 miles northwest of Edinburgh and 40 miles northeast of Glasgow.
- The city offers a mix of urban and rural living, with easy access to outdoor activities and cultural attractions.
- Stirling is well-connected by road, rail, and air, with Glasgow Airport (GLA) approximately 30 miles away.
Work Schedule: The standard workweek is Monday to Friday, with core hours of 10:00 AM to 4:00 PM. However, the role may require some flexibility to accommodate team meetings and project deadlines.
ASSUMPTION: The Stirling office provides a modern and collaborative work environment, with easy access to outdoor activities and cultural attractions. The hybrid working arrangement offers a balance between on-site collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the hiring manager.
- Technical assessment or case study presentation.
- Final interview with the hiring manager and other stakeholders.
- Background check and offer extension.
Key Assessment Areas:
- Technical expertise in managing online workflows and SAAS systems.
- Leadership and team management skills.
- Stakeholder management and communication skills.
- Problem-solving and analytical skills.
- Cultural fit and alignment with M&G plc's values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for the technical assessment or case study presentation by researching M&G plc's marketing technology stack and familiarizing yourself with common marketing workflows and challenges.
- Demonstrate your understanding of M&G plc's business and the role's responsibilities through thoughtful and well-researched interview questions.
ATS Keywords: Marketing Systems Manager, SAAS, Workflows, DAM, Stakeholder Management, Team Leadership, Problem Solving, Power BI, Data Manipulation
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical expertise, leadership skills, and cultural fit. Preparation should focus on demonstrating a strong understanding of the role's requirements and M&G plc's business.
🛠️ Tools & Technologies
- Third-party SAAS system (e.g., Adobe Experience Manager, Sitecore, or similar).
- Power BI for data manipulation and reporting.
- Microsoft Office Suite (Word, Excel, PowerPoint, etc.).
- Project management tools (e.g., Asana, Jira, or similar).
ASSUMPTION: The ideal candidate will have experience with the specific SAAS system used by M&G plc, as well as proficiency in Power BI and other relevant tools. However, transferable skills and a willingness to learn new tools are also valuable.
👔 Cultural Fit Considerations
Company Values:
- Telling it like it is: Honest and transparent communication.
- Owning it now: Taking responsibility and acting decisively.
- Moving it forward together: Collaborating and supporting each other to achieve shared goals.
- Care and integrity: Acting with empathy, respect, and professionalism.
Work Style:
- Collaborative and supportive team environment.
- Focus on continuous improvement and innovation.
- Agile and adaptable approach to work.
- Results-driven and accountable.
Self-Assessment Questions:
- Do you thrive in a collaborative and supportive team environment?
- Are you comfortable taking ownership of complex projects and driving them to completion?
- Do you have a proven track record of managing complex stakeholder environments?
- Are you committed to acting with care and integrity in all aspects of your work?
ASSUMPTION: M&G plc's values and work style emphasize collaboration, transparency, and accountability. Candidates should assess their fit with these values and be prepared to demonstrate their alignment during the interview process.
⚠️ Potential Challenges
- Managing a complex SAAS system and navigating stakeholder expectations.
- Keeping up with the fast-paced nature of the marketing industry and evolving technology landscape.
- Balancing the demands of a leadership role with hands-on system management responsibilities.
- Occasional travel requirements for on-site meetings or client visits.
ASSUMPTION: The ideal candidate will be comfortable navigating complex systems and stakeholder environments, as well as balancing the demands of a leadership role with hands-on responsibilities.
📈 Similar Roles Comparison
- This role is similar to a Marketing Operations Manager or Marketing Technology Manager, but with a stronger focus on system management and a broader range of responsibilities.
- In the financial services industry, this role may have additional compliance and risk management considerations compared to similar roles in other sectors.
- Career progression opportunities may include roles such as Marketing Technology Director, Head of Marketing Operations, or other senior marketing leadership positions.
ASSUMPTION: While this role shares similarities with other marketing technology and operations roles, its unique focus on system management and broader range of responsibilities set it apart. Candidates should consider their career goals and the industry-specific context when evaluating this role.
📝 Sample Projects
- Leading a team to migrate marketing communications from an outdated system to a new SAAS platform.
- Developing and implementing a data integrity process to ensure compliance with regulatory requirements and best practices.
- Collaborating with stakeholders to optimize marketing workflows and improve approval processes.
ASSUMPTION: These sample projects illustrate the range of responsibilities and leadership opportunities available in this role. Candidates should be prepared to discuss their relevant experience and how they have approached similar challenges in the past.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader marketing function?
- What are the key priorities for this role in the first 90 days?
- How does M&G plc support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how have previous incumbents approached them?
- How does M&G plc foster a culture of innovation and continuous improvement within its marketing technology team?
ASSUMPTION: These interview questions are designed to help candidates better understand the role's requirements, the team's dynamics, and M&G plc's culture and values. Candidates should prepare thoughtful and insightful questions to demonstrate their engagement and interest in the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the M&G plc careers portal.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, using the ATS keywords provided.
- Prepare for the technical assessment or case study presentation by researching M&G plc's marketing technology stack and familiarizing yourself with common marketing workflows and challenges.
- Demonstrate your understanding of M&G plc's business and the role's responsibilities through thoughtful and well-researched interview questions.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
