Happy Koala LLC logo

Senior Media Buyer

Happy Koala LLC
Full-time
Remote
Worldwide
πŸ’Έ Paid Advertising (PPC, SEM)
πŸ“Œ Core Information

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Media Buyer

πŸ”Ή Company: Happy Koala LLC

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Full-Time, Remote

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: July 16, 2025

πŸ”Ή Experience Level: Mid-Senior level (5-10 years)

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Managing large ad budgets ($100K+) for eCommerce accounts
  • Driving consistent results across ROAS and CPA metrics
  • Adapting targeting and creative approaches for key regions
  • Building and testing full-funnel strategies
  • Staying ahead of platform changes and industry trends

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work independently in a remote setting.

πŸ“‹ Key Responsibilities

βœ… Plan, launch, and optimize high-budget paid media campaigns across various platforms

βœ… Manage and scale eCommerce advertising campaigns with a focus on ROAS and CPA performance

βœ… Write clear, strategic creative briefs

βœ… Build and test full-funnel strategies including upsells, retargeting, and conversion-focused journeys

βœ… Adapt targeting and creative approaches for key regions, including Australia, the U.S., and EU markets

βœ… Analyze campaign data, generate insights, and continuously improve performance

βœ… Stay ahead of platform changes, industry trends, and competitor strategies

ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple campaigns and projects.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience (5-10 years) managing large ad budgets ($100K+) for eCommerce accounts

Required Skills:

  • Expertise in media buying, with a focus on eCommerce accounts
  • Strong analytical skills and data-driven decision-making
  • Proven ability to write clear, compelling creative briefs
  • Familiarity with additional channels such as Twitter or Pinterest
  • Bonus: Experience with direct response marketing

Preferred Skills:

  • Fluency in French
  • Experience with Google Ads or other search engine marketing platforms

ASSUMPTION: A strong background in B2C marketing and eCommerce is essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on industry standards for a Senior Media Buyer role in Paris)

Benefits:

  • Strong salary package
  • Paid holidays
  • Work from anywhere
  • Join a vibrant team
  • Flexible working hours
  • Opportunities for growth
  • Dynamic work environment
  • Make a difference

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Wellness and Fitness Services

Company Size: Small (11-50 employees)

Founded: 2016

Company Description:

  • Happy Mammoth is a rapidly expanding natural food tech company with a presence in the United States, Australia, and Europe
  • They specialize in crafting, manufacturing, and promoting gut health foods, digestive aids, and microbiome-focused supplements
  • Their mission is to empower clients to embrace lasting health transformations and rediscover vibrant living

Company Specialties:

  • Gut health
  • Natural supplements
  • Digestive wellness

Company Website: happymammoth.com

ASSUMPTION: Working at Happy Mammoth offers the opportunity to make a real impact on people's lives while working in a dynamic, fast-paced environment.

πŸ“Š Role Analysis

Career Level: Mid-Senior level (5-10 years of experience)

Reporting Structure: This role reports directly to the Marketing Director

Work Arrangement: Fully remote, with a flexible schedule

Growth Opportunities:

  • Potential career progression to Marketing Manager or similar roles
  • Chance to gain experience in a fast-growing, international company

ASSUMPTION: This role offers excellent growth potential for the right candidate.

🌍 Location & Work Environment

Office Type: Fully remote

Office Location(s): Paris, Île-de-France, France

Geographic Context:

  • Paris is the capital and most populous city of France, with a rich cultural heritage and vibrant startup scene
  • The Île-de-France region is home to many international companies and offers a high quality of life

Work Schedule: Flexible, with core hours between 10 AM and 4 PM CET

ASSUMPTION: Working remotely in Paris offers a unique blend of work-life balance and cultural experiences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth behavioral and technical interviews
  • Final round with the Marketing Director

Key Assessment Areas:

  • Media buying expertise
  • Data analysis and problem-solving skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of successful media buying campaigns and data-driven decision-making
  • Research the company and its products to demonstrate your enthusiasm and understanding

ATS Keywords: Media Buying, eCommerce, ROAS, CPA, Targeting, Campaign Analysis, Direct Response Marketing, Social Media Advertising, Health Supplements, Data Analysis, Industry Trends, Competitor Strategies

ASSUMPTION: Successful candidates will demonstrate a strong understanding of media buying strategies and a data-driven approach to campaign optimization.

πŸ› οΈ Tools & Technologies

  • Facebook Ads Manager
  • Google Ads
  • Twitter Ads
  • Pinterest Ads
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: Familiarity with these tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Data-driven
  • Innovative
  • Collaborative
  • Results-oriented

Work Style:

  • Independent and self-motivated
  • Adaptable and flexible
  • Strong communication and collaboration skills
  • Analytical and detail-oriented

Self-Assessment Questions:

  • How do you ensure your media buying strategies align with the company's customer-centric approach?
  • Can you provide an example of a time when you had to adapt your work style to fit a new environment or project?
  • How do you stay up-to-date with industry trends and competitor strategies in the media buying landscape?

ASSUMPTION: Successful candidates will demonstrate a strong alignment with Happy Mammoth's values and a willingness to adapt their work style as needed.

⚠️ Potential Challenges

  • Managing large ad budgets and multiple campaigns simultaneously
  • Adapting to platform changes and algorithm updates
  • Balancing work-life balance in a remote, flexible work environment
  • Working across different time zones and managing international campaigns

ASSUMPTION: These challenges require strong organizational skills, time management, and the ability to prioritize effectively.

πŸ“ˆ Similar Roles Comparison

  • This role differs from traditional media buying positions in its focus on eCommerce accounts and full-funnel strategies
  • It requires a higher level of data analysis and campaign optimization skills
  • Career progression may vary depending on the company's growth and expansion plans

ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and executing a multi-channel advertising campaign for a new product launch
  • Optimizing an existing campaign to improve ROAS and CPA performance
  • Conducting market research and analyzing data to inform targeting and creative strategies

ASSUMPTION: These projects demonstrate the breadth of responsibilities and the data-driven approach required for success in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the company's approach to media buying and how this role fits into the broader marketing strategy?
  • How does the company support the professional development and growth of its media buying team members?
  • Can you provide examples of successful media buying campaigns the company has run in the past, and what made them successful?
  • How does the company approach work-life balance and employee well-being, especially for remote workers?
  • What are the key performance indicators (KPIs) used to measure the success of media buying campaigns, and how are they tracked and reported?

ASSUMPTION: Asking these questions will help you better understand the role, the company, and its expectations for the Senior Media Buyer position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://happymammoth.applytojob.com/apply/GOP3HItPSV/Senior-Media-Buyer
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of successful media buying campaigns and data-driven decision-making
  • Research the company and its products to demonstrate your enthusiasm and understanding
  • Follow up with the hiring manager one week after your application, expressing your interest in the role and asking if there is any additional information you can provide

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.