📌 Core Information
🔹 Job Title: Senior Paid Social Manager
🔹 Company: Soar With Us
🔹 Location: United Kingdom (Remote)
🔹 Job Type: Full-Time
🔹 Category: Advertising Services
🔹 Date Posted: July 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Lead acquisition strategy and execution for key clients while managing and mentoring a small team.
- Drive growth through smart planning, efficient spend, creative iteration, and proactive client communication.
- Manage large media budgets, use market-leading tools, and be fully responsible for hitting client growth KPIs.
- Collaborate with creative, CRO, and retention partners to align full-funnel efforts.
- Champion client retention by ensuring results align with CAC, ROAS, and scaling goals.
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving client growth and managing team performance.
📋 Key Responsibilities
✅ Lead paid media strategy across Meta and TikTok, managing campaigns with daily budgets of £2k–£5k+ per brand.
✅ Own client relationships, including regular strategy calls, reporting, and high-level performance reviews.
✅ Manage 2–3 team members (Paid Social Specialists or Executives), including workload prioritisation, feedback, and performance support.
✅ Review and approve campaign builds, testing plans, and performance insights produced by your team.
✅ Identify underperformance issues, test creative solutions, and lead recovery strategies.
✅ Collaborate with creative, CRO, and retention partners to align full-funnel efforts.
✅ Champion client retention by ensuring results align with CAC, ROAS, and scaling goals.
✅ Share insights and recommendations across the wider team to improve execution and knowledge.
✅ Contribute to hiring, onboarding, and internal process refinement as part of the senior team.
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and team management, with a focus on driving client growth and team development.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
Experience: 3+ years of experience managing Meta and TikTok campaigns for D2C eCommerce brands.
Required Skills:
- Proven experience managing or mentoring junior team members in a fast-paced environment.
- Strong understanding of Shopify ecosystems, acquisition funnels, and campaign KPIs.
- Platform fluency across Meta Ads Manager, TikTok Ads Manager, and tools such as Triple Whale, Motion, and Klaviyo.
- Confident managing budgets of £50k–£100k+ per month across multiple clients.
- Ability to handle both day-to-day tactical decisions and long-term growth planning.
- Excellent communication skills with the ability to speak to both creatives and founders.
- Clear thinker with a proactive mindset, and a passion for performance.
Preferred Skills:
- Experience with additional advertising platforms (e.g., Google Ads, Snapchat, Pinterest).
- Fluency in additional languages.
ASSUMPTION: While not explicitly stated, a strong understanding of eCommerce and D2C business models is likely to be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £42,000 - £50,000 DOE
Benefits:
- Join a world-class team of high performers, passionate about growing D2C brands.
- Work across a diverse set of industries and clients with unique scaling challenges.
- Opportunity to work abroad for up to 30 days a year (T&Cs apply).
- Extra holiday – take your birthday off, on us.
- Structured 6- and 12-month progression plans toward senior-level roles.
- Company pension scheme.
- Regular training and personal development.
- Monthly team incentives and Kudos reward scheme (Amazon, Just Eat, Deliveroo, etc.).
- Annual salary reviews tied to performance and contribution.
- Christmas bonus based on performance and tenure.
ASSUMPTION: The salary range provided is in line with industry standards for a senior role in a UK-based advertising agency, focusing on D2C eCommerce brands.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services, focusing on D2C eCommerce growth through advanced digital marketing strategies.
Company Size: 11-50 employees, offering a dynamic and collaborative work environment with ample opportunities for growth and impact.
Founded: 2019, with a proven track record of success and a multi-award-winning reputation.
Company Description:
- Soar With Us is a multi-award-winning e-commerce growth agency that pushes the boundaries of standard marketing techniques.
- They are official partners of Meta, TikTok, and Klaviyo, and have won the Whalies by Triple Whale 2024 Award for Agency of the Year.
- Their sweet spot is D2C eCommerce, helping clients scale profitably by combining data-led paid media with creative that converts.
Company Specialties:
- Paid Media Growth
- Meta & TikTok Ads
- Data-Led Strategies
- Creative That Converts
Company Website: soarwithus.co
ASSUMPTION: Soar With Us is a well-established and successful agency with a strong focus on D2C eCommerce growth, offering a dynamic and collaborative work environment.
📊 Role Analysis
Career Level: Senior, with a clear path to Head of Paid Social or Performance Director as the agency scales.
Reporting Structure: Reports directly to the Head of Performance, with responsibility for managing 2-3 team members.
Work Arrangement: Remote-first (UK-based), with optional access to a Leeds office.
Growth Opportunities:
- Structured 6- and 12-month progression plans toward senior-level roles.
- Opportunity to work abroad for up to 30 days a year (T&Cs apply).
- Potential to shape the agency's next phase of growth by contributing to hiring, onboarding, and internal process refinement.
ASSUMPTION: This role offers significant growth opportunities, both in terms of career progression and international experience.
🌍 Location & Work Environment
Office Type: Remote-first, with an optional Leeds office.
Office Location(s): Leeds, UK
Geographic Context:
- The United Kingdom offers a diverse range of industries and clients, providing ample opportunities for growth and learning.
- The Leeds office is located in the LS10 area, with easy access to public transportation and nearby amenities.
- The remote work arrangement allows for greater flexibility and work-life balance.
Work Schedule: Full-time, with a standard workweek of 40 hours, although flexibility may be available depending on the role and team needs.
ASSUMPTION: The remote-first work arrangement offers a high degree of flexibility, allowing employees to balance their personal and professional lives more effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the HR team.
- Technical assessment or case study presentation.
- Final interview with the hiring manager and/or team members.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Technical proficiency in paid media platforms and tools.
- Communication and interpersonal skills.
- Leadership and team management abilities.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your approach to client management, team leadership, and campaign strategy.
- Showcase your understanding of the D2C eCommerce landscape and the role's specific requirements.
ATS Keywords: Paid Media Growth, Meta Ads Manager, TikTok Ads Manager, Shopify Ecosystems, Acquisition Funnels, Campaign KPIs, Team Leadership, Creative Iteration, Client Communication, Performance Support, Budget Management, Data-Led Strategies, Performance Marketing, D2C eCommerce, Proactive Mindset, Problem Solving
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on strategic thinking, technical proficiency, and leadership skills.
🛠️ Tools & Technologies
- Meta Ads Manager
- TikTok Ads Manager
- Triple Whale
- Motion
- Klaviyo
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, as they are integral to the day-to-day responsibilities and strategic planning.
👔 Cultural Fit Considerations
Company Values:
- Performance-driven
- Collaborative
- Innovative
- Client-focused
Work Style:
- Dynamic and fast-paced
- Results-oriented
- Collaborative and team-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment where expectations are high, and speed matters?
- Are you passionate about growing D2C brands with performance-driven strategies?
- Do you lead by example and elevate those around you?
- Are you calm under pressure, solutions-focused, and collaborative?
ASSUMPTION: Soar With Us values a performance-driven, collaborative, and innovative work culture, with a strong focus on client success and team growth.
⚠️ Potential Challenges
- The role may require managing large media budgets, with a focus on efficient spend and maximizing ROI.
- The fast-paced and dynamic nature of the work environment may present challenges in terms of time management and prioritization.
- The role may require working with a diverse range of clients, each with unique scaling challenges and needs.
- The remote work arrangement may present challenges in terms of communication and collaboration, requiring proactive and effective communication skills.
ASSUMPTION: While this role presents numerous opportunities for growth and success, it also comes with its own set of challenges, requiring a proactive and adaptable approach.
📈 Similar Roles Comparison
- This role differs from other paid media management positions in its focus on D2C eCommerce growth and the requirement to manage and mentor a small team.
- Industry-specific context: The D2C eCommerce landscape is rapidly evolving, with a strong focus on data-led strategies and creative that converts.
- Career path comparison: This role offers a clear path to senior-level positions, with opportunities for growth and development within the agency.
ASSUMPTION: This role is unique in its focus on D2C eCommerce growth and team management, offering a clear path to senior-level positions within the agency.
📝 Sample Projects
- Developing and executing a comprehensive acquisition strategy for a high-growth D2C eCommerce brand, with a focus on efficient spend and maximizing ROI.
- Managing a team to deliver exceptional results for multiple clients, with a focus on client retention and growth.
- Collaborating with creative, CRO, and retention partners to align full-funnel efforts and drive client success.
ASSUMPTION: These sample projects reflect the strategic, tactical, and team management aspects of the role, with a focus on driving client growth and team development.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the broader organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Soar With Us support the growth and development of its employees?
- What are the key challenges facing the clients I would be working with, and how can I best support their success?
- What is the company's approach to work-life balance, and how does this role fit into that framework?
ASSUMPTION: These interview questions are designed to provide insight into the role's specific requirements, the company's culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for your interview by researching the company, the role's specific requirements, and the D2C eCommerce landscape.
- Follow up with the hiring manager within one week of your interview to express your interest and reiterate your qualifications.
- If you are offered the position, consider asking about the company's onboarding process and any available resources to support your success in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
