C

Senior Paid Social Specialist - QSR Client

Code3
Full-time
On-site
Remote
🎯 Performance Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Paid Social Specialist - QSR Client

πŸ”Ή Company: Code3

πŸ”Ή Location: Anywhere in the United States (Pacific Time Zone strongly preferred)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: July 2, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and optimizing paid social campaigns across major platforms
  • Collaborating with the team on media planning and strategy
  • Delivering insightful performance reporting to clients
  • Staying up-to-date with the latest paid social trends and product offerings
  • Supporting A/B testing and campaign launches

ASSUMPTION: This role requires a strong understanding of paid social media and a data-driven mindset. Candidates should be comfortable working independently and managing multiple projects.

πŸ“‹ Key Responsibilities

βœ… Build, launch, and optimize campaigns across major social platforms with a focus on flawless execution

βœ… Collaborate with the team on media planning to support client and campaign strategy

βœ… Manage campaign budget pacing and execute bid adjustments as needed

βœ… Perform campaign QA on your own campaigns, ad sets, and ads, plus those built by other team members

βœ… Build and deliver weekly reporting and ad hoc reporting inclusive of formatted Excel reports, Looker dashboards, and performance insights and recommendations

βœ… Pull data and write insights that tell a story for campaign wrap-ups and larger reporting deliverables such as QBRs

βœ… Maintain understanding of the newest paid social product offerings across platforms, stay up-to-date on the latest paid social trends

βœ… Recommend changes to existing products, policies, and processes that improve overall performance

βœ… Leverage content developed by creative teams and clients to deliver flawless execution of ad placement builds within Social platforms based on media plan strategy

βœ… Routinely check social platforms and campaign dashboards for performance updates and anomalies

βœ… Support team in launching and optimizing A/B tests on active campaigns pertaining to qualifiers such as audiences, creative, bid model, ad placement, etc.

ASSUMPTION: This role requires a high level of attention to detail and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 2-4 years of paid social activation experience in at least 4 of the following: Snapchat, TikTok, Reddit, X, and Meta

Required Skills:

  • Proven ability to manage multiple projects at a time while paying strict attention to detail and meet deadlines
  • Excellent verbal and written communication skills and proven ability to navigate client and external communication
  • Proficiency with data hygiene, analysis, and visualization in Google Sheets and/or Microsoft Excel. Pivot table experience is a plus
  • Experience buying ads on social platforms (execution, optimization, and analysis)
  • Experience activating paid social campaigns for awareness and consideration objectives

Preferred Skills:

  • Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)
  • Experience in the QSR industry is a plus

ASSUMPTION: Candidates with experience in the QSR industry and relevant certifications may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $67,000 - $76,000 (commensurate with candidate experience and location)

Benefits:

  • Full medical, dental, and vision benefits
  • Generous retirement program
  • Thoughtful parental leave and return program
  • Flexible Time Off, holidays, quarterly Company β€œRecharge” Days, and holiday closure in December
  • Ongoing learning and development opportunities
  • Commitment to transparent DEIB practices

Working Hours: Full-time, with a preference for candidates based on the West Coast due to the client’s location and PST working hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role and experience level. The final offer may vary based on candidate experience and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 201-500 employees

Founded: Not specified

Company Description:

  • Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike
  • Their power lies at the intersection of Connections, Creative, and Commerce
  • They work with clients to develop scroll-stopping content and creative that performs and elevates brands across all digital media platforms

Company Specialties:

  • Paid Social Media
  • Media Planning and Buying
  • Creative Services
  • Data and Analytics

Company Website: http://www.code3.com

ASSUMPTION: Code3 is a well-established agency with a strong focus on data-driven marketing and creative services.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Paid Social Team Lead

Work Arrangement: Remote OK, with a preference for candidates based on the West Coast

Growth Opportunities:

  • Potential to advance to a management role within the Paid Social team
  • Opportunities to work on high-profile client campaigns and learn from experienced team members
  • Access to ongoing learning and development opportunities

ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in paid social media.

🌍 Location & Work Environment

Office Type: Remote-friendly with a preference for candidates based on the West Coast

Office Location(s): Anywhere in the United States (Pacific Time Zone strongly preferred)

Geographic Context:

  • The Pacific Time Zone is preferred due to the client’s location and working hours
  • Candidates should be comfortable working remotely and managing their own time
  • The United States offers a diverse range of cultural and professional opportunities

Work Schedule: Full-time, with a flexible work arrangement

ASSUMPTION: This role requires a high level of self-motivation and time management skills, as well as the ability to work effectively in a remote environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • Paid social media assessment or case study
  • Final interview with the Paid Social Team Lead and/or other team members

Key Assessment Areas:

  • Paid social media knowledge and experience
  • Data analysis and visualization skills
  • Communication and presentation skills
  • Cultural fit and alignment with Code3's values

Application Tips:

  • Highlight relevant paid social media experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and your fit with Code3's values
  • Prepare for the paid social media assessment or case study by brushing up on your knowledge of major social media platforms and their advertising offerings

ATS Keywords: Paid Social Activation, Campaign Management, Data Analysis, Client Communication, Social Media Strategy, Budget Management, Performance Reporting, A/B Testing, Creative Collaboration, Problem Solving, Attention to Detail, Time Management, Digital Marketing Certifications, QSR Industry Experience

ASSUMPTION: The interview process for this role is likely to be competitive, and candidates should be prepared to demonstrate their expertise in paid social media and their fit with Code3's values.

πŸ› οΈ Tools & Technologies

  • Google Sheets and/or Microsoft Excel
  • Looker or other data visualization tools
  • Social media advertising platforms (e.g., Meta Ads Manager, Twitter Ads, TikTok Ads, etc.)
  • Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: Candidates should be comfortable using a range of tools and technologies to manage and optimize paid social media campaigns.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Relentless: Code3 values employees who are driven, persistent, and never satisfied with the status quo
  • Gritty: Code3 looks for individuals who are resilient, determined, and able to thrive in a fast-paced environment
  • Nimble: Code3 appreciates employees who are adaptable, flexible, and able to pivot quickly when needed

Work Style:

  • Collaborative: Code3 values a team-oriented work environment where employees support and learn from one another
  • Data-driven: Code3 makes decisions based on data and insights, and values employees who are comfortable working with data and analytics
  • Innovative: Code3 encourages employees to think creatively and challenge the status quo

Self-Assessment Questions:

  • Do you have a curious, strategic mindset and enjoy problem-solving?
  • Are you a data-driven decision-maker passionate about delivering exceptional client results?
  • Do you have a passion for testing and challenging the status quo?
  • Are you a self-motivated individual with a drive to learn and openness to feedback?

ASSUMPTION: Candidates who are a strong cultural fit with Code3's values and work style are more likely to succeed in this role.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working effectively in a remote environment
  • Keeping up with the latest paid social trends and product offerings
  • Navigating client communication and expectations

ASSUMPTION: These challenges can be overcome with strong time management skills, self-motivation, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other Senior Paid Social Specialist positions, but may offer more opportunities to work on high-profile client campaigns
  • Candidates with experience in the QSR industry may find this role particularly appealing
  • This role offers significant growth potential for candidates looking to advance their careers in paid social media

ASSUMPTION: Candidates should research similar roles and consider their own career goals and preferences when evaluating this opportunity.

πŸ“ Sample Projects

  • Managing a multi-million dollar paid social media budget for a QSR client
  • Optimizing a TikTok campaign to drive brand awareness and consideration for a consumer packaged goods client
  • Collaborating with the creative team to develop and execute a cross-platform social media campaign for a retail client

ASSUMPTION: These sample projects illustrate the types of campaigns and projects that candidates may work on in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits into the broader organization?
  • How does Code3 support the growth and development of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Code3 approach A/B testing and optimization for paid social media campaigns?
  • What is the company culture like, and how does this role contribute to the overall success of the team?

ASSUMPTION: These questions can help candidates better understand the role, the team, and the company, and demonstrate their interest and engagement in the interview process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant paid social media experience and achievements
  • Write a cover letter that demonstrates your understanding of the role and your fit with Code3's values
  • Prepare for the paid social media assessment or case study by brushing up on your knowledge of major social media platforms and their advertising offerings
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.