📌 Core Information
🔹 Job Title: Senior Partner Marketing Manager
🔹 Company: Posit
🔹 Location: USA - Remote
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Building and scaling partner-facing demand generation, enablement, and go-to-market programs
- Driving pipeline growth and expanding partner engagement
- Collaborating cross-functionally with partners, sales, and marketing teams
- Executing integrated, multi-channel campaigns and events
ASSUMPTION: This role requires a strategic mindset and strong project management skills to balance multiple priorities and stakeholders.
📋 Key Responsibilities
✅ Develop and execute joint go-to-market plans with key tech alliances to drive partner pipeline and brand visibility
✅ Build and scale integrated partner marketing programs including co-branded content, webinars, newsletters, digital activations, and field events
✅ Manage campaign and growth marketing aspects of partner-related events
✅ Define and track KPIs for all partner campaigns and report results with actionable insights
✅ Manage partner co-marketing agreements, MDF budgets, and partner communications
✅ Collaborate with Sales and Alliances to align GTM efforts and jointly grow shared pipeline
✅ Work closely with the PMM, Product and Creative and WEB teams to develop and launch campaign assets
✅ Partner with Revenue Operations to ensure campaign tracking, attribution, and lead management
✅ Support internal enablement by creating training materials and talking points for sales
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to manage multiple stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 5 years of marketing experience, with significant experience in partner or alliance marketing
Required Skills:
- Proven track record of developing and executing integrated campaigns across key channels that generate pipeline
- Strong project management and communication skills
- Familiarity with MDF planning, joint GTM planning, and reporting on marketing-sourced opportunities
- Experience using Marketo, Salesforce, 6Sense/ABM tools and dashboards for campaign analysis
Preferred Skills:
- Experience working with hyperscaler partners (Microsoft, AWS, Google)
- Fluency in additional languages
ASSUMPTION: This role requires a strong background in partner marketing and a proven track record of driving pipeline growth through integrated campaigns.
💰 Compensation & Benefits
Salary Range: $132,700 - $175,120 USD per year
Benefits:
- 100% of medical, dental, and vision insurance premiums covered for employees and their families
- Supplemental mental health and wellness benefits via Ginger
- Gender-neutral paid parental leave policy
- 401k enrollment starting on day one with a substantial yearly match after six months
- Annual profit-sharing bonus
- Remote work with a $400 monthly coworking space reimbursement
- Lifestyle Savings Account with an initial deposit of $1800 and a quarterly stipend of $375
- Flexible environment with a generous vacation policy (minimum of four weeks PTO per year plus 13 paid company holidays)
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a Senior Partner Marketing Manager role with similar experience level and location.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on open-source data science tools
Company Size: 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: 2009, with over 15 years of experience in the industry
Company Description:
- Posit is an open-source data science company, providing tools for individuals, teams, and enterprises
- Committed to creating free and open-source software, with over 50% of its engineering dedicated to this mission
- Operates as a Public Benefit Corporation (PBC) and a Certified B Corporation®, balancing the community's interests, customers, employees, and shareholders
Company Specialties:
- R Programming
- Python
- Open Source
- Data Science
- Data Analytics
- Reproducibility
- Shiny
- R Markdown
- and Quarto
Company Website: posit.co
ASSUMPTION: Posit's unique business model and commitment to open-source software make it an attractive choice for candidates interested in working for a mission-driven company.
📊 Role Analysis
Career Level: Senior-level role with significant responsibility and influence
Reporting Structure: Reports directly to the VP of Growth Marketing, with cross-functional collaboration with various teams
Work Arrangement: Remote OK, with the option to work from the Boston office
Growth Opportunities:
- Potential to lead planning and execution for major partner events
- Opportunity to scale partner marketing playbooks for new and emerging partners
- Prospect of proposing new program investments and budget recommendations for the next fiscal year
- Potential to contribute to Posit’s growth as a category leader through strategic partner influence
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote-first company with an office in Boston, Massachusetts
Office Location(s): 250 Northern Avenue, Suite 410, Boston, Massachusetts 02210, US
Geographic Context:
- Boston, Massachusetts is known for its vibrant tech industry and high quality of life
- The East Coast timezone may require some flexibility for collaboration with global teams
- The remote work arrangement offers flexibility and work-life balance
Work Schedule: Flexible, with a focus on results and output rather than hours worked
ASSUMPTION: The remote work arrangement and flexible work schedule make this role an attractive option for candidates seeking a balance between work and personal life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final round interview with key stakeholders
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Campaign management and execution experience
- Cross-functional collaboration and communication skills
- Understanding of partner marketing strategies and tactics
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Posit's unique business model and commitment to open-source software
- Prepare for behavioral interview questions focusing on collaboration, problem-solving, and campaign management
ATS Keywords: Partner Marketing, Demand Generation, Go-To-Market Strategy, Campaign Management, Project Management, Communication Skills, Cross-Functional Collaboration, Data Analysis, Marketing Tools, Event Management, KPI Tracking, Content Development, Sales Enablement, MDF Planning, Pipeline Growth, Integrated Campaigns
ASSUMPTION: The interview process will focus on assessing the candidate's strategic mindset, campaign management experience, and ability to work effectively in a cross-functional environment.
🛠️ Tools & Technologies
- Marketo
- Salesforce
- 6Sense/ABM tools
- JIRA
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: Familiarity with these tools is preferred, but not required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Open and collaborative
- Customer-focused
- Inclusive and respectful
- Innovative and adaptable
- Committed to open-source and community
Work Style:
- Remote-first, with a focus on results and output
- Cross-functional collaboration and communication
- Flexible and adaptable to changing priorities
- Data-driven decision-making
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you approach working with diverse teams and stakeholders to achieve common goals?
- Can you provide an example of a successful integrated campaign you've managed, and how you measured its impact?
- How do you stay organized and manage multiple priorities in a remote work environment?
ASSUMPTION: Candidates who align with Posit's values and work style will be more likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple priorities and stakeholders in a fast-paced, cross-functional environment
- Balancing strategic planning with day-to-day campaign execution
- Adapting to changes in partner priorities and market conditions
- Working effectively in a remote or hybrid work environment
ASSUMPTION: These challenges can be overcome with strong project management skills, strategic thinking, and effective communication.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a deep understanding of partner ecosystems and MDF planning
- Compared to other partner marketing roles, this position offers a unique opportunity to work with a mission-driven company focused on open-source software
- Career progression may involve moving into a leadership role or transitioning to a different function within the company
ASSUMPTION: This role offers a unique blend of strategic planning, cross-functional collaboration, and campaign execution, making it distinct from other marketing positions.
📝 Sample Projects
- Developing and executing a joint go-to-market plan with Snowflake to drive partner pipeline and brand visibility
- Managing a field event with Databricks, including pre-, during-, and post-event motions
- Creating a co-branded content asset and aligning internal enablement resources with Microsoft
ASSUMPTION: These sample projects illustrate the strategic and cross-functional nature of the role, requiring strong collaboration and communication skills.
❓ Key Questions to Ask During Interview
- How does the company support the growth and development of its partner marketing team?
- Can you describe the team structure and dynamics within the marketing department?
- How does Posit measure the success of its partner marketing campaigns, and what KPIs are most important?
- What are the most significant challenges facing the partner marketing team in the next 12 months, and how can this role help address them?
- How does Posit collaborate with its partners to ensure alignment and successful execution of joint campaigns?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company's priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions focusing on collaboration, problem-solving, and campaign management
- Research Posit's unique business model and commitment to open-source software to demonstrate your understanding and enthusiasm for the company's mission
- Follow up with the hiring manager one week after submission to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
