🔹 Job Title: Senior Performance Marketing Executive
🔹 Company: dentsu
🔹 Location: Shanghai - Haisu Plaza, China
🔹 Job Type: Full-time, Fixed Term Contract
🔹 Category: Advertising Services
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. Candidates should be comfortable working independently and as part of a team.
✅ Focuses on day-to-day execution of Paid Search campaigns
✅ Proactively reviews and manages client data to ensure optimal performance on all campaigns
✅ Tracks and reports on campaign results, gathers data analysis, and participates in weekly calls
✅ Generates campaign reports and is responsible for pacing, QA, and trafficking
✅ Provides initial insights on campaign trends to executives and planners
ASSUMPTION: This role involves a high degree of data analysis and reporting. Candidates should be comfortable working with data and generating insights.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in Paid Search campaign management
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a solid understanding of Paid Search campaigns and be comfortable working with data. Familiarity with the Chinese market is a plus but not required.
Salary Range: Industry standard for a Senior Performance Marketing Executive in Shanghai is approximately CNY 350,000 - 500,000 per year. This estimate is based on market research and may vary depending on experience and qualifications.
Benefits:
Working Hours: Full-time position with standard office hours (Monday - Friday, 9:00 AM - 6:00 PM). Overtime may be required during peak periods.
ASSUMPTION: Salary and benefits are competitive and in line with industry standards for this role and location. Overtime may be required during peak periods.
Industry: dentsu operates in the advertising services industry, focusing on marketing communications, advertising, media planning, and media buying.
Company Size: dentsu is a large organization with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects.
Founded: dentsu was founded in 1901 and has since grown into a global network with a strong presence in Asia, Europe, and North America.
Company Description:
Company Specialties:
Company Website: dentsu.com
ASSUMPTION: dentsu's large size and global presence offer opportunities for career growth and exposure to diverse projects. Their focus on integrated marketing solutions sets them apart in the industry.
Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and hands-on execution.
Reporting Structure: The Senior Performance Marketing Executive will report directly to the Performance Marketing Manager.
Work Arrangement: This role is on-site, requiring regular presence in the Shanghai office.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the team and the broader organization.
Office Type: The Shanghai office is a modern, collaborative workspace with a mix of open-plan and private offices.
Office Location(s): Shanghai - Haisu Plaza
Geographic Context:
Work Schedule: Standard office hours with potential for overtime during peak periods. The role may require occasional work on weekends or evenings to meet client deadlines.
ASSUMPTION: The Shanghai office provides a modern, collaborative work environment. The city offers a high quality of life and numerous cultural attractions.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Paid Search, Campaign Management, Data Analysis, Reporting, Client Management, Performance Optimization, Insights Generation, Quality Assurance
ASSUMPTION: The application process is likely to involve multiple interviews, focusing on both technical skills and cultural fit. Tailoring your application to emphasize relevant skills and experience is crucial.
ASSUMPTION: Familiarity with industry-standard tools and platforms is essential for this role. Candidates should be comfortable learning and using new tools as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: dentsu values a data-driven, collaborative, and adaptable work style. Candidates should be comfortable working in a dynamic, team-focused environment and committed to continuous learning and improvement.
ASSUMPTION: This role involves managing multiple client accounts and campaigns simultaneously, requiring strong organizational skills and the ability to prioritize effectively. The dynamic nature of the role may present challenges, but also offers opportunities for growth and development.
ASSUMPTION: This role is unique in its focus on Paid Search campaign management and optimization. The balance of strategic thinking and hands-on execution sets it apart from other roles in the industry.
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced in this role. Candidates should be prepared to discuss their experience with similar projects and the outcomes they achieved.
ASSUMPTION: These interview questions are designed to provide insight into the team structure, priorities, and culture of the organization. Candidates should ask thoughtful questions that demonstrate their interest in the role and the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.