📌 Core Information
🔹 Job Title: Senior PPC Executive
🔹 Company: ESSOR
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid
🔹 Category: Retail
🔹 Date Posted: July 8, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing PPC campaigns for established products within ESSOR's portfolio
- Collaborating closely with Brand Managers to identify growth opportunities
- Using data analysis tools to optimize campaign performance and meet targets
- Working with a high level of autonomy and proactivity
- Contributing to special projects and improving processes
ASSUMPTION: This role requires a balance of independent work and collaboration, with a strong focus on data-driven decision making.
📋 Key Responsibilities
✅ Manage PPC campaigns for our strategic brands with a high level of autonomy
✅ Liaise weekly with Brand Managers to agree on PPC strategies and priorities, and to manage campaigns accordingly
✅ Use our various data analysis tools to analyze performance data on a regular basis
✅ Take data-led campaign management actions to help meet targets, including EBITDA on PPC sales and TACoS
✅ Gain and retain good ranks for strategically important keywords
✅ Use automated PPC optimization software to enhance performance, where appropriate
✅ Keep abreast of new Amazon Advertising features and test their effectiveness
✅ Undertake A/B tests to learn on PPC best practices
✅ Take ownership of special projects/workstreams to help the team meet its OKRs
✅ Regular interactions with functional teams (Tech, Acquisition, Content) to improve our processes
✅ Develop Standard Operating Procedures (SOP) to scale and codify PPC operations
ASSUMPTION: This role involves a mix of routine tasks and project-based work, with a focus on continuous improvement and optimization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: At least three years of experience in data-driven advertising work, preferably in Amazon PPC
Required Skills:
- Strong analytical skills and the ability to take data-driven actions to optimize campaign performance
- Desire to learn and constantly improve
- Excellent attention to detail
- Strong organization and prioritization skills
- Proactive approach to problem-solving with a positive, can-do attitude
- Grit, resilience, and tenacity
- Excellent communication skills with strong interpersonal and collaboration skills
- Good business sense
Preferred Skills:
- Fluency in multiple languages
- Experience with Amazon Advertising platform
ASSUMPTION: While experience in Amazon PPC is preferred, on-the-job training will be provided as necessary.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (Based on market research for mid-level PPC roles in Lisbon)
Benefits:
- Supportive, diverse, and global team with a growth mindset
- Scaling company with great industry professionals
- Flexible (hybrid) working environment
- Great opportunities to get involved with exciting projects
Working Hours: Full-time (40 hours per week), with flexible hours and a hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The salary range is estimated based on market research for mid-level PPC roles in Lisbon, considering the company's size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically consumer products and e-commerce
Company Size: Medium (201-500 employees), which offers a balance between a startup-like environment and established processes
Founded: 2020 (as BRANDED), with a significant expansion and rebranding in 2024
Company Description:
- Essor is a next-generation consumer products platform that supercharges digital challenger brands into iconic global legends
- The company leverages technology, industry expertise, and strategic collaborations to ignite growth and launch brands beyond expectations
- Essor's brand portfolio includes rapidly growing health & wellness and lifestyle brands sold on Amazon, direct-to-consumer channels, and through national retailers
Company Specialties:
- Brand management and growth
- E-commerce and marketplace operations
- Data-driven advertising and marketing
- Consumer products and retail
Company Website: https://www.goessor.com/
ASSUMPTION: Essor's focus on growth and innovation may result in a fast-paced work environment with frequent changes and new opportunities.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and progression within the team and the company
Reporting Structure: This role reports directly to the Marketplace Operations & Brand Management team, with close collaboration with Brand Managers and other functional teams
Work Arrangement: Hybrid, with 2-3 days on-site per week, allowing for a balance between independent work and team collaboration
Growth Opportunities:
- Progression to a senior or management role within the PPC team or broader Marketplace Operations & Brand Management team
- Expansion into other areas of the business, such as brand management, content creation, or acquisition
- International relocation opportunities, as Essor has offices in multiple countries
ASSUMPTION: Growth opportunities may depend on the individual's performance, the team's needs, and the company's expansion plans.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort
Office Location(s): Lisbon, Lisboa, Portugal (with additional offices in Paris, New York, London, Shanghai, and Manila)
Geographic Context:
- Lisbon is the capital and largest city of Portugal, offering a high quality of life, rich cultural experiences, and a vibrant tech industry
- The city has a Mediterranean climate, with mild winters and warm, dry summers
- Lisbon is known for its historic sites, including the Belém Tower and Jerónimos Monastery, as well as its vibrant nightlife and food scene
Work Schedule: Full-time (40 hours per week), with flexible hours and a hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The work environment may be subject to change based on the company's growth and expansion plans.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- On-site or virtual interview with the team
- Final interview with the head of the Marketplace Operations & Brand Management team
Key Assessment Areas:
- Analytical skills and data-driven decision-making
- Communication and collaboration skills
- Problem-solving and proactivity
- Attention to detail and organizational skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of PPC campaigns and data analysis in your application materials
- Showcase your ability to work independently and collaboratively in a hybrid work environment
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: PPC, Amazon PPC, data analysis, campaign management, EBITDA, TACoS, keyword optimization, A/B testing, process improvement, collaboration, hybrid work
ASSUMPTION: The interview process may vary depending on the company's needs and the candidate's qualifications.
🛠️ Tools & Technologies
- Amazon Advertising platform
- Data analysis tools (e.g., Excel, Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The tools and technologies used may evolve as the company grows and adopts new solutions.
👔 Cultural Fit Considerations
Company Values:
- Growth mindset
- Collaboration
- Innovation
- Customer focus
- Integrity
Work Style:
- Data-driven and results-oriented
- Collaborative and inclusive
- Adaptable and open to change
- Proactive and solution-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable working independently and collaboratively in a hybrid work setting?
- Do you share Essor's values and commitment to growth and innovation?
ASSUMPTION: Cultural fit is essential for success in this role, as it involves close collaboration with various teams and a strong alignment with the company's values.
⚠️ Potential Challenges
- Managing multiple PPC campaigns simultaneously, requiring strong organizational skills and prioritization
- Keeping up with the fast-paced nature of the e-commerce industry and Amazon's frequent platform updates
- Balancing independent work and collaboration in a hybrid work environment
- Adapting to changes in the company's growth and expansion plans
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role is similar to a Senior PPC Specialist or PPC Manager, but with a stronger focus on data analysis and process improvement
- In comparison to other PPC roles, this position offers a unique blend of autonomy, collaboration, and growth opportunities
- Career progression may involve moving into a senior or management role within the PPC team or expanding into other areas of the business
ASSUMPTION: While this role shares similarities with other PPC positions, its unique focus on data-driven decision-making and process improvement sets it apart.
📝 Sample Projects
- Optimizing PPC campaigns for a newly launched product to maximize sales and minimize costs
- Conducting A/B tests to improve keyword performance and reduce CPC
- Developing and implementing Standard Operating Procedures (SOP) to scale PPC operations and improve efficiency
ASSUMPTION: These sample projects demonstrate the role's focus on data-driven decision-making, continuous improvement, and process optimization.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- How does Essor support the growth and development of its employees?
- What are the most significant challenges facing the PPC team currently, and how can this role help address them?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Essor measure the success of its PPC campaigns, and what KPIs are most important?
ASSUMPTION: These questions help assess the role's responsibilities, the team's dynamics, and the company's expectations for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for your interview by researching Essor's brand portfolio and understanding the company's unique approach to PPC
- Follow up with the hiring manager after your interview to express your interest in the role
- If selected for the final round, be prepared to present your ideas for optimizing PPC campaigns and improving processes
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
