Senior Sales and Digital Marketing Executive

📌 Core Information

🔹 Job Title: Senior Sales and Digital Marketing Executive

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Singapore

🔹 Job Type: On-site

🔹 Category: Marketing & Sales

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategies to boost brand visibility and market presence for B2C and B2B sectors
• Creating engaging content for various marketing channels and managing digital advertising campaigns
• Building partnerships with influencers, healthcare professionals, and wellness communities
• Representing the brand at trade shows, expos, and events, and managing customer reviews
• Supporting the sales team with marketing tools and optimizing the company’s digital presence

ASSUMPTION: This role requires a strong balance of creative and analytical skills, with a focus on data-driven decision making for digital marketing strategies and a keen understanding of both B2C and B2B marketing dynamics.

📋 Key Responsibilities

✅ Develop and execute marketing strategies to boost brand visibility and market presence for B2C and B2B sectors

✅ Create engaging content for social media, email campaigns, blogs, and other marketing channels

✅ Manage digital advertising campaigns (Google, Facebook, Instagram) to optimize performance

✅ Build partnerships with influencers, healthcare professionals, and wellness communities

✅ Represent the brand at trade shows, expos, and events, and manage customer reviews to maintain a positive brand image

✅ Oversee sales channels like Shopee, Lazada, and Shopify

✅ Highlight manufacturing capabilities through compelling marketing materials (brochures, case studies, presentations)

✅ Support the sales team with marketing tools such as pitch decks and proposals

✅ Optimize the company’s digital presence (website, LinkedIn) to attract B2B clients and distributors

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Degree in Marketing, Business, or related field

Experience: Min 2 years of experience in digital marketing (preferred)

Required Skills:

• Proficiency in digital marketing tools (e.g., Meta Tools, Mailchimp, AI tools)
• Strong communication skills for tailoring messaging to diverse audiences
• Willingness to learn and grow in both sales and marketing

Preferred Skills:

• Experience in both B2C and B2B marketing
• Fluency in multiple languages (advantageous)

ASSUMPTION: While experience in digital marketing is preferred, the company may consider candidates with a strong academic background and relevant internship experience who demonstrate a keen interest in learning and growing within the field.

💰 Compensation & Benefits

Salary Range: SGD 3500 - SGD 4200 per month

Benefits:

• Competitive salary package
• Performance-based bonuses
• Opportunities for career growth and professional development

Working Hours: Mon to Fri 8.30am - 6pm

ASSUMPTION: The salary range provided is based on industry standards for mid-senior level marketing roles in Singapore. The benefits package may include additional perks such as health insurance, retirement plans, and employee discounts, depending on the company's standard benefits package.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting is a leading recruitment agency in Singapore, specializing in various sectors such as Technology, BFSI, Human Resource & Administration, Engineering & Manufacturing, Sales & Marketing, and Finance & Accounting.

Company Size: With 11-50 employees, Flintex Consulting offers a mid-sized company environment, providing opportunities for close collaboration and growth.

Founded: Established in 2017, Flintex Consulting has quickly grown to become a trusted recruitment partner for both job seekers and employers.

Company Description:

• Flintex Consulting specializes in matching individual job candidates with suitable employment opportunities and assisting companies in finding the right employees to drive their business.
• The company utilizes an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards.
• Flintex Consulting offers valuable insights to candidates and companies to maximize their recruitment efforts and foster fruitful careers.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• and Trainings

Company Website: https://flintex.com.sg

ASSUMPTION: Flintex Consulting's focus on industry-specific expertise and personalized recruitment methods sets it apart from larger, more generic recruitment agencies.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a balance of proven experience and the ability to grow within the position.

Reporting Structure: The Senior Sales and Digital Marketing Executive will likely report directly to the Head of Marketing or a similar senior role, with the opportunity to manage junior marketing team members or external vendors.

Work Arrangement: This is an on-site position, with the possibility of occasional remote work for events or specific projects.

Growth Opportunities:

• Progression to a managerial or leadership role within the marketing department
• Expanding into new markets or product lines, requiring additional marketing support
• Gaining experience in both B2C and B2B marketing, leading to a more versatile skill set

ASSUMPTION: The growth opportunities in this role are largely dependent on the company's expansion plans and the individual's performance and initiative.

🌍 Location & Work Environment

Office Type: Flintex Consulting's office is located in a commercial building, providing a professional work environment.

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Singapore is a multicultural city-state and island country in Southeast Asia, known for its modern architecture, multicultural population, and tropical climate.
• The office is located in the Central Business District (CBD), offering easy access to public transportation, dining, and entertainment options.
• The CBD is a vibrant and bustling area, with a mix of multinational corporations, local businesses, and government agencies.

Work Schedule: The work schedule is primarily Monday to Friday, from 8:30 AM to 6:00 PM, with flexibility for events and specific projects as needed.

ASSUMPTION: The work environment at Flintex Consulting is likely to be dynamic and collaborative, with a focus on fostering growth and success for both employees and clients.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the hiring manager or a panel of interviewers
• Case study or presentation preparation and presentation
• Final interview or offer discussion

Key Assessment Areas:

• Marketing strategy and planning
• Content creation and management
• Digital advertising campaign management
• Partnership building and relationship management
• Project management and organizational skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your marketing campaigns, content, or projects to showcase your abilities
• Research Flintex Consulting's industry and client base to demonstrate your understanding of the company and its needs
• Prepare thoughtful questions about the role, the team, or the company to ask during the interview

ATS Keywords: Digital marketing, B2C, B2B, content creation, advertising campaigns, partnership building, project management, marketing strategy

ASSUMPTION: The application process at Flintex Consulting is likely to be competitive, with a focus on finding the best fit for both the company and the candidate.

🛠️ Tools & Technologies

• Meta Tools (Facebook Ads Manager, Instagram Insights)
• Mailchimp
• AI tools (e.g., content creation, sentiment analysis)
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's preferences and the individual's expertise.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Professionalism
• Customer focus
• Innovation
• Collaboration

Work Style:

• Dynamic and fast-paced
• Results-driven and data-focused
• Collaborative and team-oriented
• Adaptable and open to change

Self-Assessment Questions:

• Do you have experience in both B2C and B2B marketing, and can you adapt your strategies to suit different target audiences?
• Are you comfortable working in a fast-paced environment and managing multiple projects simultaneously?
• Do you possess strong communication skills and the ability to work effectively with diverse teams and stakeholders?

ASSUMPTION: A strong cultural fit for this role would involve a candidate who is adaptable, results-driven, and able to thrive in a dynamic and collaborative work environment.

⚠️ Potential Challenges

• Managing multiple marketing channels and campaigns simultaneously
• Balancing the needs of B2C and B2B clients and stakeholders
• Keeping up with the latest digital marketing trends and tools
• Adapting to the company's growth and expansion plans

ASSUMPTION: The potential challenges in this role are largely related to the dynamic and fast-paced nature of the marketing industry and the need to balance multiple responsibilities and priorities.

📈 Similar Roles Comparison

• This role differs from a traditional marketing manager position in its focus on both B2C and B2B marketing, requiring a broader skill set and adaptability
• In the marketing industry, this role is comparable to a senior marketing executive or manager position, with a focus on digital marketing and campaign management
• Career progression in this role could lead to a marketing director or head of marketing position, with additional responsibilities for team management and strategic planning

ASSUMPTION: The comparison of this role to similar positions in the marketing industry highlights the unique blend of B2C and B2B marketing experience required and the potential for career growth and development.

📝 Sample Projects

• Developing and executing a successful social media marketing campaign for a B2C product launch
• Managing a digital advertising campaign for a B2B service, resulting in a significant increase in leads and conversions
• Creating and implementing a content marketing strategy for a manufacturing company, improving brand awareness and thought leadership

ASSUMPTION: The sample projects provided are intended to illustrate the range of marketing responsibilities and skills required for this role, rather than representing specific tasks or campaigns.

❓ Key Questions to Ask During Interview

• How does the company support the growth and development of its marketing team members?
• What are the primary challenges facing the marketing department in the next 6 to 12 months, and how can this role contribute to addressing them?
• How does the company measure the success of its marketing campaigns and initiatives?
• What opportunities are there for collaboration with other departments or teams within the company?
• How does the company approach work-life balance, and what flexibility is available for remote work or flexible hours?

ASSUMPTION: The key questions to ask during the interview are designed to provide insight into the company's culture, priorities, and expectations for this role, as well as the candidate's fit within the team and organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills, using the ATS keywords provided
• Prepare examples of your marketing campaigns, content, or projects to showcase your abilities during the interview
• Research Flintex Consulting's industry and client base to demonstrate your understanding of the company and its needs
• Prepare thoughtful questions about the role, the team, or the company to ask during the interview, and follow up with the hiring manager within 24 hours after the interview

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.