H

Senior SEO Consultant

Havas Group
Full-time
On-site
Sydney, New South Wales, Australia
πŸ” SEO & Content Marketing
πŸ“Œ Core Information

- Job Title: Senior SEO Consultant
- Company: Havas Group
- Location: Sydney, New South Wales, Australia
- Job Type: Full-Time, Hybrid
- Category: Marketing
- Date Posted: May 9, 2025
- Experience Level: Intermediate (2-5 years)

πŸš€ Job Overview

Key aspects of this role include:

- Leading SEO strategy for mid-range clients and supporting senior management on enterprise clients
- Collaborating with cross-functional teams for integrated campaign success
- Presenting results and strategic recommendations confidently

ASSUMPTION: This role requires a balance of independence and mentorship, with opportunities to lead your own portfolio while learning from senior team members.

πŸ“‹ Key Responsibilities

- 🌐 Lead SEO Strategy: Develop and implement SEO strategies for mid-range clients, driving organic traffic and improving search engine rankings.
- 🀝 Collaborate: Work closely with the senior SEO manager and SEO director on enterprise clients, contributing to complex, large-scale campaigns.
- πŸ“ˆ Analyze Data: Dive deep into data analysis to uncover performance-driving insights and create actionable strategies.
- πŸ“ Develop Content: Create technical recommendations and content strategies that align with SEO best practices.
- πŸ€– Automate Processes: Develop and refine automation processes to enhance efficiency in daily tasks and team-wide workflows.
- πŸ“Š Collaborate Across Departments: Work with the data analytics team, content lead, and paid team to ensure integrated campaign success.
- 🀝 Build Relationships: Build and nurture strong client relationships, ensuring client satisfaction and retention.
- πŸ“’ Present Results: Confidently present results and strategic recommendations to clients and internal stakeholders.

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and client management, requiring strong organizational skills and adaptability.

🎯 Required Qualifications

- Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
- Experience: 3+ years of SEO experience, preferably in an agency setting.
- Required Skills:
- Proficient in key SEO tools (Ahrefs, SEMrush, Screaming Frog, GA4, GSC)
- Advanced Excel and Google Sheets skills, including pivot tables, data manipulation, and analysis
- Strong communication abilities for both client-facing presentations and team collaboration
- Experience with Google Merchant Center and ecommerce clients (highly desirable)
- Preferred Skills:
- Experience with AI tools and optimization processes
- CMS/coding experience (appreciated but not required)

ASSUMPTION: Candidates should have a strong foundation in SEO best practices, with a keen interest in data analysis, process automation, and emerging technologies.

πŸ’° Compensation & Benefits

- Salary Range: AUD 90,000 - 120,000 per annum (based on industry standards for intermediate SEO roles in Sydney)
- Benefits:
- Genuine work-life balance with a hybrid work model
- Supportive team culture and wellbeing focus
- Professional growth opportunities and dedicated learning time
- Quality of life perks, including summer Fridays, office breakfast, team events, and pet-friendly workspace
- Meaningful benefits, such as birthday leave, compassionate leave, parental leave, and annual flu shots
- Recognition and celebration programs, mid-year and end-of-year parties
- Working Hours: 40 hours per week, with flexible scheduling and remote work options

ASSUMPTION: The salary range is estimated based on industry standards for intermediate SEO roles in Sydney. Benefits are tailored to support work-life balance and employee wellbeing.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Advertising Services
- Company Size: 10,001+ employees
- Founded: 1835 (Paris, France)
- Company Description: Havas is a global communications network founded in 1835, with a mission to make a meaningful difference to brands, businesses, and people. They offer integrated communications solutions, powered by data, tech, and AI, but driven by humans.
- Company Specialties: Full-service advertising, media planning and buying, digital marketing, public relations, and more.

πŸ“Š Role Analysis

- Career Level: Intermediate to advanced, with opportunities for growth and mentorship
- Reporting Structure: This role reports to the Senior SEO Manager and works closely with the SEO Director and cross-functional teams.
- Work Arrangement: Hybrid, with a mix of remote and on-site work
- Growth Opportunities:
- Lead your own portfolio of clients while learning from senior team members
- Collaborate on enterprise accounts to gain exposure to complex, large-scale campaigns
- Develop expertise in SEO, content strategy, analytics, or emerging technologies

ASSUMPTION: This role offers a unique blend of independence and mentorship, with opportunities to grow both personally and professionally.

🌍 Location & Work Environment

- Office Type: Hybrid (combination of remote and on-site work)
- Office Location(s): 29/30 Quai de Dion Bouton, Puteaux, 92800, FR (headquarters); Sydney, Australia (applicant's location)
- Geographic Context: Sydney, Australia, offers a vibrant city life with a mix of urban and coastal environments, providing ample opportunities for work-life balance.
- Work Schedule: Flexible scheduling with core hours and results-driven focus

ASSUMPTION: The hybrid work arrangement allows for a healthy balance between collaboration and remote work, with opportunities to enjoy the best of both worlds.

πŸ’Ό Interview & Application Insights

- Typical Process:
1. Online application review
2. Phone or video screen with the HR team
3. In-depth interview with the SEO team and hiring manager
4. Final interview with the SEO director
- Key Assessment Areas:
- Technical SEO skills and experience
- Data analysis and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with Havas' values
- Application Tips:
1. Tailor your resume and cover letter to highlight relevant SEO experience and skills
2. Prepare examples of SEO campaigns you've led or contributed to, including results and challenges faced
3. Research Havas' company culture and values, and be ready to discuss how you align with them

ASSUMPTION: The interview process focuses on assessing technical skills, cultural fit, and alignment with Havas' values and mission.

πŸ› οΈ Tools & Technologies

- SEO tools: Ahrefs, SEMrush, Screaming Frog, GA4, GSC
- Data analysis: Excel, Google Sheets, pivot tables, data manipulation, and analysis
- Project management: Asana, Trello, or similar tools
- Communication: Slack, Microsoft Teams, or similar platforms

ASSUMPTION: Familiarity with these tools is essential for success in this role, with opportunities to learn and adopt new tools as needed.

πŸ‘” Cultural Fit Considerations

- Company Values: Never be normal, curious and open, collaborative, and committed to making a meaningful difference
- Work Style: Supportive and inclusive team culture, with a focus on work-life balance and employee wellbeing
- Self-Assessment Questions:
1. How do you embody Havas' value of 'never being normal' in your approach to SEO?
2. Describe a time when you had to adapt to a new tool or technology. How did you approach this challenge, and what was the outcome?
3. How do you balance independence and collaboration in your work style?

ASSUMPTION: Candidates should be prepared to discuss their alignment with Havas' values and work style, with a focus on cultural fit and adaptability.

⚠️ Potential Challenges

- Balancing independence and mentorship in a fast-paced agency environment
- Managing client expectations and delivering results-driven campaigns
- Keeping up with the ever-evolving SEO landscape and emerging technologies

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

- SEO Manager: More senior role with broader team management responsibilities; less hands-on SEO work
- SEO Executive: More junior role with less independence and mentorship opportunities; more focus on tactical SEO tasks
- Digital Marketing Manager: Broader scope, including SEO, PPC, social media, and content marketing; less specialized SEO focus

ASSUMPTION: This role offers a unique blend of independence, mentorship, and strategic SEO focus, with opportunities to grow both personally and professionally.

πŸ“ Sample Projects

- Developing and implementing an SEO strategy for a mid-range ecommerce client, driving a 30% increase in organic traffic within six months
- Collaborating with the content team to create a comprehensive content strategy for an enterprise client, resulting in improved search engine rankings and increased user engagement
- Automating repetitive SEO tasks using APIs and custom scripts, freeing up time for strategic thinking and innovation

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from strategic planning to hands-on execution and process improvement.

πŸ’Ό Key Questions to Ask During Interview

- What are the most challenging SEO campaigns you've worked on, and how did you approach them?
- How does the SEO team collaborate with other departments, such as content and paid media?
- What opportunities are there for professional growth and development within the SEO team and Havas as a whole?
- How does Havas support work-life balance, and what resources are available to employees?
- What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: These interview questions focus on assessing technical skills, cultural fit, and opportunities for growth and development within the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

1. Submit your application through [this link](https://www.havas.com/careers).
2. Tailor your resume and cover letter to highlight relevant SEO experience and skills.
3. Prepare examples of SEO campaigns you've led or contributed to, including results and challenges faced.
4. Research Havas' company culture and values, and be ready to discuss how you align with them.
5. Follow up with the Havas recruitment team one week after submitting your application to confirm receipt and inquire about next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.