Senior SEO Manager (F/M/D)

📌 Core Information

🔹 Job Title: Senior SEO Manager (F/M/D)

🔹 Company: Entity X GmbH

🔹 Location: Berlin, Germany

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site/Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing tailored SEO strategies for clients
• Conducting comprehensive SEO audits and content optimization
• Collaborating with cross-functional teams to ensure sustainable SEO success
• Monitoring industry trends and driving innovation in SEO practices

ASSUMPTION: This role requires a strong strategic mindset, analytical skills, and the ability to work independently and collaboratively.

📋 Key Responsibilities

✅ Develop and implement SEO strategies tailored to clients' needs

✅ Conduct SEO audits and identify growth opportunities

✅ Optimize content based on keyword research, user intent, and performance data

✅ Monitor industry trends and develop innovative SEO ideas

✅ Collaborate with other disciplines such as SEA, Content, Development, or UX

✅ Betreuen Kunden eigenständig, führen regelmäßige Abstimmungen durch und sind ihr strategischer Sparringspartner für nachhaltigen SEO-Erfolg

✅ Think SEO holistically and integrate adjacent topics such as UX, CRO, or technical aspects

✅ Develop processes to ensure scalability, automation, and efficiency for large websites

✅ Represent SEO themes both internally and externally, e.g., at pitches, workshops, or client meetings

✅ Drive the further development of the SEO department with own ideas, new tools, and much self-initiative

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and stakeholder management, requiring strong organizational skills and the ability to balance multiple priorities.

🎯 Required Qualifications

Education: A completed university degree

Experience: At least 3 years of experience in SEO, preferably in an agency or dynamic digital environment

Required Skills:

• Proven expertise in technical SEO, content optimization, and keyword analysis
• Strong analytical skills and data-driven mindset
• Excellent communication skills in German and English
• Ability to work independently and take responsibility
• Understanding of large website architectures, crawlers, and performance tools
• Familiarity with AI tools and automation in the SEO context (preferred)

Preferred Skills:

• Experience with KI-tools and automation in the SEO context
• Fluency in additional languages

ASSUMPTION: Candidates with a strong background in SEO, excellent communication skills, and a strategic mindset are most likely to succeed in this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Senior SEO Manager role in Berlin, the estimated salary range is €60,000 - €80,000 per year. This estimate takes into account the company size, experience level, and location.

Benefits:

• Onboarding with diverse trainings and a comprehensive website for new employees
• Coaching and mentoring opportunities from founders or team leads
• Direct impact on the success of Entity X and its clients
• Variety of projects and clients with diverse digital challenges
• Entity X Academy for skill development
• Modern office space with chill-out area, fully stocked kitchen, and regular team events
• Access to the latest tech and tools

Working Hours: Full-time position with flexible hours and a hybrid work arrangement (3 office days per week)

ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and skills. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Entity X operates in the advertising services industry, focusing on digital marketing and consulting. The company helps clients navigate their digital challenges by combining strategic excellence with operational performance.

Company Size: Entity X is a mid-sized company with 11-50 employees, providing a dynamic and collaborative work environment.

Founded: Entity X was founded in 2019 and has since grown to become a leading digital marketing agency, working with prominent clients such as Mercedes Benz, Douglas, and Karl Lagerfeld.

Company Description:

• Entity X combines the strategic excellence of a management consultancy with the operational performance of a digital agency
• The company offers a multidisciplinary team of over 25 experts based in Berlin
• Entity X helps clients achieve industry-leading performance results through its unique service approach and combination of strategy, technology, and creation

Company Specialties:

• SEM, SEO, SEA, CRM, Retargeting, Affiliate, Social, Display, Digital Marketing, Digital Strategy, Tracking, and Marketing Analytics

Company Website: https://www.entityx.com

ASSUMPTION: Entity X's focus on strategic consulting and operational execution sets it apart in the digital marketing landscape, offering applicants a unique opportunity to grow and make an impact.

📊 Role Analysis

Career Level: This role is suitable for experienced professionals seeking to advance their careers in SEO management. The position offers opportunities for growth and leadership within the SEO department.

Reporting Structure: The Senior SEO Manager reports directly to the founders or team leads and collaborates with various internal teams, such as SEA, Content, Development, and UX.

Work Arrangement: The role follows a hybrid work arrangement with 3 office days per week, allowing for a balance between collaboration and remote work.

Growth Opportunities:

• Expanding the SEO department and driving its further development
• Taking on more responsibilities and leadership roles within the team
• Gaining experience in client management and stakeholder communication

ASSUMPTION: This role provides ample opportunities for professional growth and development within the SEO department and the company as a whole.

🌍 Location & Work Environment

Office Type: Entity X's office is a modern loft space with a chill-out area, fully stocked kitchen, and regular team events.

Office Location(s): Erkelenzdamm 61, Portal 1b, 10999 Berlin, Germany

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech and startup scene
• The office is located in the trendy Kreuzberg district, offering easy access to public transportation and various amenities
• The city provides a high quality of life, with numerous cultural attractions, green spaces, and culinary delights

Work Schedule: Full-time position with flexible hours and a hybrid work arrangement (3 office days per week)

ASSUMPTION: The hybrid work arrangement and modern office space contribute to a productive and enjoyable work environment for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical SEO assessment or case study
• Final interview with the founders or team leads

Key Assessment Areas:

• SEO expertise and strategic thinking
• Communication and stakeholder management skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Entity X's values

Application Tips:

• Highlight relevant SEO experience and achievements in your resume
• Tailor your cover letter to Entity X's unique approach to digital marketing and consulting
• Prepare for the technical SEO assessment or case study by brushing up on your skills and researching recent industry trends
• Demonstrate your ability to think strategically and communicate effectively during the interview

ATS Keywords: SEO strategy, data analysis, content optimization, keyword research, technical SEO, client management, team collaboration, trend monitoring, process development, performance tools, communication, responsibility, entrepreneurial thinking, innovation, automation, UX

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should emphasize their relevant SEO experience and strategic mindset in their application materials.

🛠️ Tools & Technologies

• SEMrush, Ahrefs, or similar SEO tools
• Google Analytics and Google Search Console
• Crawlers and performance tools (e.g., Screaming Frog, GTmetrix)
• AI tools and automation platforms (preferred)

ASSUMPTION: Familiarity with popular SEO tools and a willingness to learn and adapt to new technologies are essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Strategic excellence
• Operational performance
• Collaboration and teamwork
• Continuous learning and innovation

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on driving results and impact
• Open to new ideas and continuous learning

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment and enjoy working collaboratively with cross-functional teams?
• Are you comfortable taking responsibility and driving results for clients?
• Do you embrace continuous learning and staying up-to-date with industry trends and best practices?

ASSUMPTION: Applicants who align with Entity X's values and work style are more likely to succeed and enjoy their time at the company.

⚠️ Potential Challenges

• Managing multiple clients and priorities effectively
• Keeping up with the fast-paced nature of the digital marketing industry
• Balancing strategic planning and hands-on execution
• Adapting to a hybrid work arrangement and maintaining productivity

ASSUMPTION: Applicants should be prepared to manage multiple priorities, work collaboratively, and adapt to a dynamic work environment.

📈 Similar Roles Comparison

• Compared to other SEO Manager roles, this position places a stronger emphasis on strategic consulting and client management
• Entity X's unique approach to digital marketing and consulting sets it apart from traditional agencies
• This role offers opportunities for growth and leadership within the SEO department and the company as a whole

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and preferences.

📝 Sample Projects

• Conducting a comprehensive SEO audit for a large e-commerce client and identifying growth opportunities
• Developing and implementing a tailored SEO strategy for a B2B software company, focusing on increasing organic traffic and lead generation
• Optimizing content for a news website, targeting specific keywords and user intents to improve search visibility and engagement

ASSUMPTION: Applicants should be prepared to discuss their relevant SEO experience and provide examples of successful projects they have led or contributed to.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how the SEO department fits within the organization?
• How does Entity X support the professional development and growth of its employees?
• What are the key priorities for this role in the first 90 days?
• How does Entity X approach work-life balance, especially with the hybrid work arrangement?
• What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and the company, as well as their ability to think critically and strategically.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Entity X job portal
• Tailor your resume and cover letter to highlight your relevant SEO experience and strategic mindset
• Prepare for the technical SEO assessment or case study by brushing up on your skills and researching recent industry trends
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.