Senior SEO Specialist

📌 Core Information

🔹 Job Title: Senior SEO Specialist

🔹 Company: Globaltech Markets EOOD

🔹 Location: Sofia, Sofia-Grad, Bulgaria

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: June 30, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and executing SEO strategies across B2B, iGaming, and SaaS environments
• Managing day-to-day SEO operations and multiple projects
• Collaborating with internal teams and clients to ensure effective SEO implementation
• Staying updated with industry trends and Google algorithm updates

ASSUMPTION: This role requires a high level of technical SEO expertise and experience working in complex, fast-paced environments. The ideal candidate will have a proven track record in SEO and be comfortable managing multiple projects and stakeholders.

📋 Key Responsibilities

✅ Lead and execute SEO strategies covering on-page, off-page, and technical SEO

✅ Manage day-to-day SEO operations, ensuring deliverables and performance KPIs are consistently met

✅ Conduct in-depth keyword research, competitor analysis, technical audits, and backlink profiling

✅ Develop data-led SEO recommendations that directly impact traffic growth, lead generation, and client retention

✅ Oversee SEO reporting, insights, and strategy updates for clients and internal stakeholders

✅ Collaborate closely with developers, content teams, account managers, and clients on SEO implementation

✅ Stay on top of industry trends, Google algorithm updates, and best practices, and proactively adjust strategies

✅ Identify growth opportunities and risks, advising both internal teams and clients on actionable solutions

✅ Mentor and support junior SEO team members when needed

ASSUMPTION: The responsibilities listed above are essential for driving SEO success across various environments. The ideal candidate will have experience in these areas and be able to hit the ground running.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5+ years of proven SEO experience within a B2B, agency, or client-side environment (iGaming or SaaS experience is a plus)

Required Skills:

• Strong understanding of technical SEO (indexation, crawl optimization, schema, site migrations, SPA SEO, etc.)
• Hands-on experience with SEO tools like Ahrefs, SEMrush, Screaming Frog, Google Search Console, GA4, Data Studio, etc.
• Strong analytical skills with the ability to interpret data and turn it into an actionable strategy
• Comfortable presenting SEO strategies, reports, and insights to clients or external stakeholders
• Solid project management skills, capable of juggling multiple campaigns without losing focus
• Fluent in English (spoken and written)

Preferred Skills:

• iGaming, betting, or sports data SEO experience
• Experience with international SEO and multilingual site structures
• Familiarity with performance marketing channels and cross-channel attribution

ASSUMPTION: The required qualifications listed above are essential for success in this role. Candidates should have a strong background in SEO and be comfortable working in a fast-paced environment.

💰 Compensation & Benefits

Salary Range: Based on the company size and industry standards, the estimated salary range for this role is €35,000 - €50,000 per year. This estimate is subject to change based on the candidate's experience and qualifications.

Benefits:

• Food vouchers
• Health Insurance from the very first month
• Free snacks and beverages in the office and Happy Hour on Fridays
• Multisport card

Working Hours: Full-time (40 hours per week) with flexible working hours and the opportunity to work from home occasionally

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Globaltech Markets EOOD operates in the Technology, Information and Media industry, focusing on helping organizations grow, evolve, and thrive by integrating modern technology with the best people.

Company Size: With 51-200 employees, Globaltech Markets EOOD is a mid-sized company that offers a friendly environment with great colleagues and challenging projects.

Founded: The company's founding date is not specified, but it has established itself as a trusted partner for businesses seeking to modernize and thrive at any point in their journey.

Company Description:

• Globaltech Markets EOOD offers a range of specialist services, including support, sales, VIP, CRM, Payments, Payouts, Anti-fraud, Risk Management, and more
• The company values providing assistance in a friendly and human fashion, cutting out the corporate tape to deliver a practical and holistic service
• Globaltech Markets EOOD builds trust and values long-term partnerships that allow customers and the team to grow together

Company Specialties:

• SEO Services
• PPC Management
• Social Media Marketing
• Content Marketing

Company Website: https://www.globaltechmarkets.com

ASSUMPTION: Globaltech Markets EOOD is a well-established company with a strong focus on providing practical and holistic services to its clients. The company's values and specialties align with the role of Senior SEO Specialist, making it an attractive opportunity for candidates with relevant experience.

📊 Role Analysis

Career Level: This role is a senior-level position, ideal for candidates with strong technical SEO expertise and proven experience working in complex, fast-paced environments.

Reporting Structure: The Senior SEO Specialist will report directly to the SEO Team Lead and work closely with internal teams, including developers, content teams, and account managers, as well as clients.

Work Arrangement: This is an on-site position with flexible working hours and the opportunity to work from home occasionally. The office is located in Sofia, Bulgaria.

Growth Opportunities:

• Mentoring and supporting junior SEO team members
• Expanding industry knowledge and expertise in SEO
• Potential career progression within the SEO team or the wider organization

ASSUMPTION: The Senior SEO Specialist role offers numerous growth opportunities, both in terms of industry knowledge and career progression. Candidates with a strong desire to learn and grow will find this role particularly appealing.

🌍 Location & Work Environment

Office Type: Globaltech Markets EOOD operates from a modern office in Sofia, Bulgaria, with a friendly and collaborative work environment.

Office Location(s): The office is located at blvd 51 Cherni Vrah, next to Mall Paradise in Sofia, Bulgaria.

Geographic Context:

• Sofia is the capital and largest city of Bulgaria, with a population of over 1.2 million people
• The city offers a high quality of life, with affordable living costs, a vibrant cultural scene, and numerous historical sites
• Sofia is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: The work schedule is full-time (40 hours per week) with flexible working hours and the opportunity to work from home occasionally. The office operates from Monday to Friday, with Happy Hour on Fridays.

ASSUMPTION: The office environment at Globaltech Markets EOOD is friendly and collaborative, with a focus on providing practical and holistic services to clients. The location in Sofia offers a high quality of life and is well-connected by public transportation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical SEO assessment or case study
• Final interview with the SEO Team Lead and/or other team members

Key Assessment Areas:

• Technical SEO knowledge and experience
• Project management skills
• Communication and presentation skills
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools like Ahrefs, SEMrush, and Google Search Console
• Research the company and its values to demonstrate your cultural fit during the final interview

ATS Keywords: SEO, Technical SEO, Keyword Research, Competitor Analysis, Data Analysis, Project Management, Client Communication, Mentoring, iGaming, SaaS, Google Analytics, SEO Tools, Backlink Profiling, Reporting, Industry Trends, Growth Opportunities

ASSUMPTION: The application process for the Senior SEO Specialist role at Globaltech Markets EOOD is designed to assess the candidate's technical SEO knowledge, skills, and cultural fit. Candidates should prepare thoroughly for each stage of the process to increase their chances of success.

🛠️ Tools & Technologies

• Ahrefs
• SEMrush
• Screaming Frog
• Google Search Console
• GA4
• Data Studio

ASSUMPTION: The tools and technologies listed above are essential for success in the Senior SEO Specialist role. Candidates should have hands-on experience with these tools and be comfortable using them to execute SEO strategies and manage projects.

👔 Cultural Fit Considerations

Company Values:

• Friendly and human approach
• Practical and holistic service delivery
• Building trust and valuing long-term partnerships

Work Style:

• Collaborative and team-oriented
• Focused on delivering results and driving client success
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you thrive in a collaborative and team-oriented work environment?
• Are you comfortable presenting SEO strategies and insights to clients or external stakeholders?
• Are you adaptable and responsive to change, particularly in fast-paced environments?

ASSUMPTION: The cultural fit considerations for the Senior SEO Specialist role at Globaltech Markets EOOD are focused on finding candidates who align with the company's values and work style. Candidates should assess their own fit with these considerations before applying.

⚠️ Potential Challenges

• The role requires managing multiple projects and stakeholders, which can be challenging and time-consuming
• The fast-paced nature of the role may require working outside of standard business hours occasionally
• The role involves staying updated with industry trends and Google algorithm updates, which can be demanding
• The role may require travel to client meetings or industry events

ASSUMPTION: The potential challenges listed above are inherent to the Senior SEO Specialist role at Globaltech Markets EOOD. Candidates should be aware of these challenges and assess their ability to manage them effectively before applying.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on leading and executing SEO strategies across B2B, iGaming, and SaaS environments
• Industry-specific context: The iGaming and SaaS sectors have unique SEO requirements and challenges, which this role is designed to address
• Career path comparison: This role offers growth opportunities in mentoring and supporting junior SEO team members, as well as expanding industry knowledge and expertise in SEO

ASSUMPTION: The Senior SEO Specialist role at Globaltech Markets EOOD is unique in its focus on leading and executing SEO strategies across B2B, iGaming, and SaaS environments. Candidates should be aware of the industry-specific context and career path opportunities before applying.

📝 Sample Projects

• Conducting a comprehensive technical SEO audit of a B2B website and implementing recommendations to improve organic traffic
• Developing and executing a keyword research strategy for an iGaming client, targeting high-volume, low-difficulty keywords
• Managing a team of SEO specialists to execute a large-scale site migration project for a SaaS client, ensuring minimal disruption to organic traffic

ASSUMPTION: The sample projects listed above are representative of the types of projects a Senior SEO Specialist at Globaltech Markets EOOD might be expected to manage. Candidates should be prepared to discuss their relevant experience and skills in relation to these projects during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe the typical SEO strategies and tactics used for B2B, iGaming, and SaaS clients?
• How does the SEO team collaborate with other internal teams, such as content and development, to ensure effective SEO implementation?
• What opportunities are there for professional development and growth within the SEO team or the wider organization?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: The key questions listed above are designed to help candidates assess the fit of the Senior SEO Specialist role at Globaltech Markets EOOD with their own career goals and values. Candidates should prepare thoughtful questions to ask during the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools like Ahrefs, SEMrush, and Google Search Console
• Research the company and its values to demonstrate your cultural fit during the final interview
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.