📌 Core Information
🔹 Job Title: SEO Analyst
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies to drive organic traffic growth
- Collaborating with cross-functional teams to implement SEO best practices
- Analyzing data to make informed decisions and improve SEO performance
- Staying up-to-date with industry trends and algorithm changes
ASSUMPTION: This role requires a proactive, data-driven approach to SEO, with a strong focus on collaboration and continuous learning.
📋 Key Responsibilities
✅ Create and optimize SEO strategies to ensure sustainable organic traffic growth and lead generation
✅ Collaborate with content, development, and marketing teams to implement best SEO practices
✅ Analyze data and interpret metrics to inform decision-making and improve SEO performance
✅ Stay up-to-date with industry trends and algorithm changes, and adapt strategies accordingly
✅ Conduct keyword research and on-page optimization to improve search visibility
✅ Monitor and report on SEO performance using tools like Google Analytics and Google Search Console
ASSUMPTION: This role requires a strong technical SEO background, with a focus on data analysis and collaboration with cross-functional teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of proven SEO experience, ideally in a competitive environment
Required Skills:
- Proven experience in technical SEO, including site architecture, indexation, and schema markup
- Familiarity with SEO tools such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush
- Strong analytical skills and data-driven mindset
- Proficiency in HTML, CSS, and JavaScript
- Fluency in Portuguese and English, spoken and written
Preferred Skills:
- Experience with websites in the comparison, fintech, or related sectors
- Familiarity with CMS Storyblok
- Experience with mobile-first optimization and A/B testing for SEO
ASSUMPTION: Candidates should have a strong technical SEO background, with a focus on data analysis and collaboration with cross-functional teams.
💰 Compensation & Benefits
Salary Range: €35,000 - €50,000 per year (based on experience and industry standards)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the Founder, Managing Director, and Head of Marketing
- Creative and innovative work environment
- Learning opportunities in personal finance
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The salary range is estimated based on industry standards for SEO roles in Lisbon, Portugal, with consideration for the candidate's experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: 51-200 employees
Founded: 2015
Company Description:
- ComparaJá is a free, independent online platform for comparing and analyzing financial products and services
- The company's mission is to help Portuguese consumers make informed decisions in personal finance through impartial, rigorous, and independent information
- ComparaJá aims to be the leading personal finance platform for consumers and business partners, facilitating access to information and promoting informed decision-making
Company Specialties:
- Credit products (personal loans, mortgages, credit cards)
- Savings and deposits
- Energy and telecommunications contracts
- Insurance
Company Website: www.comparaja.pt
ASSUMPTION: ComparaJá is a well-established company in the Portuguese financial services industry, with a strong focus on providing independent and impartial information to consumers.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and development
Reporting Structure: This role reports directly to the Founder, Managing Director, and Head of Marketing
Work Arrangement: Hybrid, with 3 days on-site in Lisbon and 2 days remote
Growth Opportunities:
- Learning and development opportunities in personal finance
- Potential career progression within the marketing or SEO teams
- Opportunities to work on high-impact projects with direct access to senior leadership
ASSUMPTION: This role offers significant growth opportunities, both in terms of learning and career progression, within the marketing and SEO teams.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in Lisbon
Office Location(s): Praça de Alvalade, Lisbon
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000
- The city is known for its rich history, vibrant culture, and beautiful architecture
- Lisbon offers a high quality of life, with a mild climate, affordable cost of living, and a strong job market
Work Schedule: Full-time, with flexible hours and remote work options
ASSUMPTION: Lisbon offers a high quality of life, with a vibrant culture and strong job market, making it an attractive location for professionals in the financial services industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical SEO assessment or case study
- Final interview with the SEO Manager or relevant team member
Key Assessment Areas:
- Technical SEO knowledge and skills
- Data analysis and interpretation
- Problem-solving and critical thinking
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Include specific examples of your SEO achievements and the impact you've made in previous roles
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools like Google Search Console, Google Analytics, and other SEO platforms
- Research ComparaJá and be prepared to discuss how your skills and experience align with the company's mission and values
ATS Keywords: SEO, technical SEO, data analysis, collaboration, marketing, financial services, Lisbon
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on technical SEO skills and experience.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Screaming Frog
- Ahrefs or SEMrush
- Storyblok (CMS)
ASSUMPTION: This role requires proficiency in a range of SEO tools, with a focus on Google Search Console and Google Analytics for data analysis and reporting.
👔 Cultural Fit Considerations
Company Values:
- Ambition and proactivity
- Spirit of teamwork and collaboration
- Creativity and innovation
- Attention to detail and organization
- Humility and passion for improving financial literacy in Portugal
Work Style:
- Data-driven and analytical
- Collaborative and communicative
- Adaptable and responsive to change
- Proactive and results-oriented
Self-Assessment Questions:
- Do you have a strong data-driven mindset and a passion for continuous learning?
- Are you comfortable working in a collaborative, cross-functional team environment?
- Do you thrive in a fast-paced, dynamic work environment, and are you adaptable to change?
ASSUMPTION: ComparaJá values candidates who are data-driven, collaborative, and adaptable, with a strong passion for improving financial literacy in Portugal.
⚠️ Potential Challenges
- Competitive job market for SEO roles in Lisbon
- Need to stay up-to-date with rapidly evolving SEO trends and algorithm changes
- Potential language barriers, as the company operates in both Portuguese and English
- Work-life balance may be challenging due to the hybrid work arrangement and on-site requirements
ASSUMPTION: While this role offers significant growth opportunities, candidates should be prepared to face challenges related to the competitive job market, rapid industry changes, and potential language barriers.
📈 Similar Roles Comparison
- This role is similar to SEO Manager or SEO Specialist positions in other companies, but with a stronger focus on data analysis and collaboration with cross-functional teams
- ComparaJá is a well-established company in the Portuguese financial services industry, with a strong focus on providing independent and impartial information to consumers
- Career progression opportunities may be more limited in this role compared to larger SEO agencies or in-house SEO teams
ASSUMPTION: This role is similar to SEO Manager or SEO Specialist positions in other companies, but with a stronger focus on data analysis and collaboration with cross-functional teams.
📝 Sample Projects
- Conducting a comprehensive SEO audit of the ComparaJá website and implementing recommended changes to improve search visibility and organic traffic
- Developing and executing a link-building strategy to improve the website's authority and domain rating
- Analyzing competitor SEO strategies and identifying opportunities to differentiate ComparaJá in the market
ASSUMPTION: These sample projects are designed to showcase the candidate's technical SEO skills, data analysis, and strategic thinking.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does ComparaJá support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does ComparaJá approach collaboration and communication between different teams and departments?
- What are the most challenging aspects of working in the SEO team at ComparaJá?
ASSUMPTION: These interview questions are designed to provide insight into the company culture, team dynamics, and expectations for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: ComparaJá SEO Analyst Application
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of tools like Google Search Console, Google Analytics, and other SEO platforms
- Research ComparaJá and be prepared to discuss how your skills and experience align with the company's mission and values
- Follow up with the HR team one week after your application submission, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
