SEO Content Editor (Flemish speaking)  - Based in Gibraltar

📌 Core Information

🔹 Job Title: SEO Content Editor (Flemish speaking) - Based in Gibraltar

🔹 Company: Entain

🔹 Location: Gibraltar

🔹 Job Type: Full-time

🔹 Category: Entertainment Providers

🔹 Date Posted: 2025-06-25

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site (relocation required)

🚀 Job Overview

Key aspects of this role include:

• Creating high-quality, engaging content for Sports Betting and Casino brands
• Conducting in-depth keyword research tailored to Belgian search trends
• Optimizing existing content to improve organic visibility and rankings
• Managing the editorial calendar and developing content briefs
• Collaborating with cross-functional teams to create engaging content strategies

ASSUMPTION: This role requires a strong understanding of SEO principles and a passion for sports, especially Football, Basketball, or NFL.

📋 Key Responsibilities

✅ Write compelling, SEO-optimized content in near-native Flemish for digital platforms

✅ Conduct in-depth keyword research tailored to Belgian search trends

✅ Optimize existing content to improve organic visibility and rankings

✅ Assist in content planning and manage the editorial calendar

✅ Develop content briefs and guidelines to ensure consistency and quality

✅ Collaborate with SEO, design, and marketing teams to create engaging content strategies

✅ Create long-form content that maximizes keyword opportunities while maintaining reader engagement

ASSUMPTION: The role may require occasional overtime to meet content deadlines, especially during major sporting events.

🎯 Required Qualifications

Education: Bachelor's degree in Journalism, Communications, Marketing, or a related field (or equivalent experience)

Experience: 2-5 years of experience in content creation, SEO, or a related field

Required Skills:

• Near-native Flemish language skills (written and verbal)
• Proficient in English (written and verbal)
• Understanding of SEO principles (keywords, on-page optimization)
• Experience with WordPress or similar CMS platforms
• Strong attention to detail and ability to work collaboratively

Preferred Skills:

• Experience in content creation (blogs, articles, landing pages)
• Previous experience in the gambling/sports betting industry
• Experience working in a newsroom or editorial environment
• Proven track record creating successful long-form content pieces
• Familiarity with content optimization
• Proficiency with SEO tools such as SEMrush, Ahrefs, Google Search Console, and Screaming Frog

ASSUMPTION: Candidates with a background in journalism or digital marketing may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (estimate based on industry standards for the role, experience level, and location)

Benefits:

• Generous group bonus scheme
• Hybrid working (4 days in the office)
• Private medical insurance
• Pension scheme (matched to 6%)
• Ability to buy and sell holiday
• Free subscription to wellbeing app Unmind
• Additional "It's Your Game" day off to use at either Christmas or New Year
• Entain & Enhance days (2 paid days off to focus on professional or personal development)
• Share save scheme
• Discounted gym membership

Working Hours: Full-time (37.5 hours per week, Monday to Friday)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers (specifically, online gaming, sports betting, and gambling)

Company Size: 10,001+ employees (global presence with multiple brands and locations)

Founded: 1880s (as GVC Holdings, evolved to Entain in 2020)

Company Description:

• Entain is a global leader in sports betting and gaming entertainment, operating over 25 widely recognized brands
• The company is listed on the London Stock Exchange and has a presence in multiple countries worldwide
• Entain promotes a culture that encourages diversity, unity, and uncompromised thought and experience

Company Specialties:

• Online Gaming
• Gambling
• Sports Betting
• Poker
• Bingo
• Casino
• Digital
• Technology
• Customer Service
• CRM
• Online
• Digital Games
• Business Intelligence
• .NET
• HTML5
• CSS
• Retail

Company Website: EntainGroup.com

ASSUMPTION: Entain's global presence and diverse portfolio of brands offer ample opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the SEO Manager or a similar position within the content team

Work Arrangement: Hybrid (4 days in the office, 1 day remote)

Growth Opportunities:

• Progression to a Senior Content Editor or similar role within the content team
• Expansion into other areas of the business, such as marketing, SEO, or product management
• Opportunities to work on high-profile projects and collaborate with cross-functional teams

ASSUMPTION: Successful candidates will have the opportunity to grow within the company and take on more responsibilities as they develop their skills and expertise.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with on-site amenities

Office Location(s): Gibraltar (with relocation required)

Geographic Context:

• Gibraltar is a British Overseas Territory located at the southern tip of the Iberian Peninsula
• The territory is known for its Mediterranean climate, vibrant culture, and tax-friendly environment
• Gibraltar is home to a diverse population and offers a high quality of life for expats

Work Schedule: Full-time (37.5 hours per week, Monday to Friday, with occasional overtime as needed)

ASSUMPTION: Relocating to Gibraltar may require additional considerations, such as visa requirements, housing, and cost of living.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• First-round interview with the hiring manager or a member of the content team
• Second-round interview with the SEO Manager or another senior team member
• Final-round interview with the Head of Content or a similar executive

Key Assessment Areas:

• Language skills (Flemish and English)
• SEO knowledge and content creation abilities
• Cultural fit and alignment with Entain's values
• Problem-solving skills and adaptability

Application Tips:

• Highlight your Flemish language skills and provide examples of your written work
• Tailor your resume and cover letter to emphasize your SEO and content creation experience
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and adaptability

ATS Keywords: Flemish, SEO, content creation, keyword research, on-page optimization, WordPress, collaboration, attention to detail

ASSUMPTION: Entain's recruitment process may vary depending on the specific role and location.

🛠️ Tools & Technologies

• WordPress or similar CMS platforms
• SEO tools (SEMrush, Ahrefs, Google Search Console, Screaming Frog)
• Microsoft Office Suite or similar productivity tools
• Project management software (Asana, Trello, Jira)

ASSUMPTION: The specific tools and technologies used may vary depending on the team's preferences and the company's standards.

👔 Cultural Fit Considerations

Company Values:

• Putting people first
• Pushing boundaries further
• Creating moments of excitement

Work Style:

• Collaborative and team-oriented
• Innovative and forward-thinking
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented environment?
• Are you comfortable working in a fast-paced, dynamic setting?
• Do you have a passion for sports and digital marketing?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Entain's values and work style.

⚠️ Potential Challenges

• Meeting tight content deadlines, especially during major sporting events
• Managing multiple projects and prioritizing tasks effectively
• Adapting to a new work environment and team dynamics
• Relocating to Gibraltar and adjusting to a new cultural setting

ASSUMPTION: Addressing these challenges proactively and seeking support when needed will be essential for success in this role.

📈 Similar Roles Comparison

• This role focuses on creating engaging, SEO-optimized content for digital platforms, whereas similar roles may focus on other aspects of content strategy, such as content planning or editorial management
• Entain's global presence and diverse portfolio of brands offer unique opportunities for career growth and development compared to smaller, more specialized companies
• This role requires a strong understanding of SEO principles and a passion for sports, whereas similar roles may require different areas of expertise, such as graphic design or video production

ASSUMPTION: Comparing this role to similar positions within the industry will help applicants understand the unique aspects of this opportunity and how it aligns with their career goals.

📝 Sample Projects

• Creating a comprehensive content strategy for a major sporting event, such as the FIFA World Cup or the UEFA Champions League
• Developing a series of long-form, SEO-optimized articles on a specific sports topic, such as the history of a particular team or the impact of a major rule change
• Collaborating with the design team to create visually appealing and engaging content for social media platforms, such as Instagram or Twitter

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the collaborative nature of the role.

❓ Key Questions to Ask During Interview

• Can you describe the typical content calendar for our brands, and how this role fits into that process?
• How does the content team collaborate with other departments, such as SEO, marketing, or product management?
• What opportunities are there for professional development and growth within the content team or the wider organization?
• How does Entain support its employees in relocating to Gibraltar, and what resources are available to help them settle into their new environment?
• What are the key performance indicators (KPIs) for this role, and how will my progress be measured and evaluated?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process will help applicants better understand the role and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your Flemish language skills and SEO/content creation experience
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and adaptability
• If requested, be prepared to provide examples of your written work or complete a writing assessment
• Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.