SEO Content Specialist, EMEA

📌 Core Information

🔹 Job Title: SEO Content Specialist, EMEA 🔹 Company: Keeper Security, Inc. 🔹 Location: Cork, Ireland (Hybrid) 🔹 Job Type: Full-Time 🔹 Category: Marketing 🔹 Date Posted: June 26, 2025 🔹 Experience Level: Mid-Level (2-5 years) 🔹 Remote Status: Hybrid (Remote for those outside commutable distance)

🚀 Job Overview

Key aspects of this role include:

• Creating and optimizing content to improve organic search rankings and drive traffic to the website.
• Conducting keyword research and analysis to identify high-impact keywords for EMEA audiences.
• Collaborating with the global SEO team to ensure SEO best practices are incorporated into all digital assets.
• Writing timely blog posts on major data breaches in EMEA, ensuring factual accuracy, sensitivity, and alignment with brand tone.
• Supporting and contributing to Generative Engine Optimization (GEO) efforts, including optimizing content for visibility in AI-powered answers.

ASSUMPTION: This role requires a strong understanding of traditional SEO principles and a willingness to adapt to emerging trends like Generative Engine Optimization.

📋 Key Responsibilities

✅ Write compelling, high-quality, and SEO-friendly website content, including blog posts, website copy, page descriptions, and other digital assets.

✅ Review and audit existing SEO content to find new and missed opportunities and make recommendations for improvement based on SEO best practices.

✅ Conduct keyword research and analysis to identify high-impact keywords for our target audience.

✅ Optimize and localize content for international audiences, ensuring cultural and linguistic relevance.

✅ Track, analyze, and report on website performance using Google Analytics, Google Search Console, and SEO/GEO industry tools.

✅ Manage the SEO content calendar for international blogs.

✅ Stay updated on international SEO trends and algorithm updates.

ASSUMPTION: This role involves a mix of creative writing and analytical tasks, requiring a balance of skills to succeed.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Journalism, English, or a related field.

Experience: 3+ years of hands-on SEO experience, preferably in a multinational or multilingual context.

Required Skills:

• Fluency in English and two of the following: German, French, Italian (written and spoken).
• Proven track record of improving organic search rankings and driving website traffic.
• Excellent written skills; ability to organize and present information on screen and verbally with a team.
• Strong analytical skills and the ability to interpret data to drive actionable insights.
• Detail-oriented mindset with excellent organizational, project, and time management skills.
• Creative problem solver and team player with a positive attitude.
• Knowledge of on-page and off-page ranking factors.
• Familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools.
• Ability to work both independently and collaboratively within a team.
• Comfortable working in a fast-paced, team-based environment.

Preferred Skills:

• Cybersecurity industry knowledge.
• Familiarity with Generative Engine Optimization, AI Overviews, or AI-powered search platforms.
• Understanding of Technical SEO, such as website architecture, 301 redirects, and proper canonicalization.
• Basic knowledge of HTML and CSS as it relates to SEO.
• Familiarity with WordPress or other content management systems.

ASSUMPTION: While not explicitly stated, proficiency in using SEO tools and platforms is expected for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (AI-estimated based on market research and company size)

Benefits:

• Onsite lunches
• Private healthcare (no wait period)
• Pension contribution (no wait period)
• Sick Pay
• Bike-to-Work Scheme (if local)

Working Hours: Full-time (40 hours per week) with flexible hours and remote work options for those outside the commutable distance to the Cork office.

ASSUMPTION: The salary range is estimated based on market research and the company's size. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Keeper Security operates in the competitive Software Development industry, focusing on cybersecurity solutions.

Company Size: Keeper Security has 501-1,000 employees, providing ample opportunities for collaboration and growth.

Founded: Keeper Security was founded in 2011 and has since grown to become a global leader in password management and cybersecurity solutions.

Company Description:

• Keeper Security is a leading provider of password management and cybersecurity solutions, trusted by millions of individuals and thousands of organizations worldwide.
• The company offers a range of products, including password managers, secure file storage, and privileged access management, all designed to protect users and organizations from cyber threats.
• Keeper Security is committed to creating an inclusive environment for all employees, celebrating diversity, and promoting equal opportunities.

Company Specialties:

• Password Management
• Secure File Storage
• Cybersecurity
• Password Security
• Cybersecurity
• Password Vault
• SSO
• Zero Knowledge
• Secrets Management
• Remote Access

Company Website: keepersecurity.com

ASSUMPTION: Keeper Security's focus on cybersecurity solutions requires candidates to be adaptable and proactive in staying updated with industry trends and best practices.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the SEO Manager and collaborates with the global SEO team, marketing, design, and development teams.

Work Arrangement: Hybrid (Remote for those outside the commutable distance to the Cork office)

Growth Opportunities:

• Potential career progression within the SEO team or broader marketing department.
• Opportunities to specialize in specific areas of SEO, such as technical SEO or GEO.
• Chance to work on international projects and gain experience in multilingual SEO.

ASSUMPTION: This role offers opportunities for growth and development within a dynamic and expanding company.

🌍 Location & Work Environment

Office Type: Keeper Security's Cork office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): King's Terrace, 5A Lower Glanmire Rd., Victorian Quarter, Cork T23 DX49, IE

Geographic Context:

• Cork is the second-largest city in Ireland, known for its vibrant culture, historic sites, and beautiful surroundings.
• The Cork office is located in the Victorian Quarter, a bustling area with numerous amenities, shops, and restaurants.
• Cork offers a high quality of life, with a mix of urban and rural living options.

Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options for those outside the commutable distance to the Cork office.

ASSUMPTION: The Cork office provides a collaborative and engaging work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the SEO Manager
• Technical SEO assessment or writing task
• Final interview with the SEO Manager and/or other team members

Key Assessment Areas:

• SEO knowledge and experience
• Writing skills and ability to create engaging content
• Analytical skills and data-driven decision-making
• Cultural fit and alignment with Keeper Security's values

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience and relevant skills.
• Include specific examples of your SEO achievements and the impact you've made in previous roles.
• Demonstrate your understanding of the EMEA market and how you can contribute to Keeper Security's growth in the region.

ATS Keywords: SEO, Content Optimization, Keyword Research, Analytical Skills, Project Management, Technical SEO, HTML, CSS, WordPress, Generative Engine Optimization, Data Analysis, Collaboration, Content Creation, Multilingual Skills, Problem Solving, Attention to Detail

ASSUMPTION: Keeper Security uses Applicant Tracking Systems (ATS) to screen resumes, so including relevant keywords will increase the visibility of your application.

🛠️ Tools & Technologies

• SEO tools: Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
• Content management system: WordPress
• Project management tools: Asana, Trello, or similar platforms
• Communication and collaboration tools: Slack, Microsoft Teams, or similar platforms

ASSUMPTION: Familiarity with these tools is expected, and candidates should be comfortable learning and adapting to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-focused
• Innovative
• Collaborative
• Accountable
• Respectful

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused
• Adaptable and open to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with data and using it to inform your decisions?
• Do you have strong written communication skills and the ability to create engaging content?
• Are you adaptable and open to learning new tools and technologies?

ASSUMPTION: Keeper Security values candidates who are passionate about SEO, data-driven, and able to thrive in a dynamic, collaborative environment.

⚠️ Potential Challenges

• Managing multiple languages and cultural nuances in content creation
• Keeping up with the fast-paced nature of SEO and adapting to algorithm changes
• Balancing creative writing with analytical tasks and data-driven decision-making
• Collaborating effectively with remote team members and stakeholders

ASSUMPTION: These challenges can be overcome with strong communication skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike traditional SEO roles, this position requires a strong focus on multilingual SEO and adapting to emerging trends like Generative Engine Optimization.
• Keeper Security's focus on cybersecurity solutions sets this role apart from other SEO positions in the industry.
• Career progression opportunities may vary depending on the organization's size and structure.

ASSUMPTION: This role offers unique challenges and opportunities compared to similar SEO positions in other industries or company sizes.

📝 Sample Projects

• Conducting keyword research and on-page optimization for a multilingual website targeting EMEA audiences
• Creating and optimizing blog content for AI-powered search engines like ChatGPT, Perplexity, and Google's AI Overviews
• Collaborating with the global SEO team to develop and implement an international SEO strategy

ASSUMPTION: These sample projects illustrate the diverse range of tasks and responsibilities associated with this role.

❓ Key Questions to Ask During Interview

• Can you describe the SEO team's structure and how this role fits into the broader marketing strategy?
• How does Keeper Security support the professional development and growth of its SEO team members?
• Can you provide examples of how Keeper Security's values are demonstrated in day-to-day work and team interactions?
• What opportunities are there for growth and career progression within the SEO team or broader marketing department?
• How does Keeper Security approach work-life balance and employee well-being?

ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company culture, enabling you to make an informed decision about your application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Keeper Security careers page
• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment or writing task by brushing up on your SEO knowledge and reviewing recent industry trends
• Research Keeper Security's products, services, and company culture to demonstrate your enthusiasm and fit for the role
• Follow up with the SEO Manager one week after your final interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.