🔹 Job Title: SEO Executive
🔹 Company: IPG Mediabrands
🔹 Location: London, City of London, United Kingdom
🔹 Job Type: On-site, Full-time
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (Hybrid work arrangement)
🚀 Job Overview
Key aspects of this role include:
- Working with a portfolio of SEO clients to drive organic growth and improve their online visibility
- Collaborating with cross-functional teams to deliver SEO strategies and tactics tailored to each client's unique needs
- Leveraging data-driven insights to inform decision-making and optimize SEO campaigns
- Staying up-to-date with industry trends and best practices in SEO to ensure our clients remain competitive
- Contributing to thought leadership initiatives and helping to shape the future of SEO within the agency
📋 Key Responsibilities
🔹 Client Management & Support:
- Serve as the primary point of contact for assigned SEO clients, understanding their business objectives and providing tailored solutions to meet their goals
- Manage client relationships, ensuring client satisfaction and retention through exceptional service and results-driven strategies
🔹 SEO Campaign Management:
- Develop, implement, and optimize SEO campaigns for assigned clients, utilizing a data-driven approach to maximize organic traffic and conversions
- Conduct keyword research and on-page optimization to improve search engine rankings and drive organic traffic
- Monitor and analyze campaign performance using tools such as Google Analytics, SEMrush, and Ahrefs to identify trends, make data-driven decisions, and optimize campaigns
🔹 Reporting & Analytics:
- Prepare and deliver weekly and monthly client reports, highlighting key performance indicators (KPIs), trends, and recommendations
- Collaborate with data analysts and other stakeholders to derive actionable insights from SEO data and drive informed decision-making
🔹 Thought Leadership & Content Creation:
- Contribute to external thought leadership initiatives, such as blog posts, articles, and presentations, to establish the agency's expertise and thought leadership in SEO
- Collaborate with content creators and other teams to develop SEO-focused content that resonates with target audiences and drives organic traffic
🎯 Required Qualifications
Education:
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience:
- Proven track record in SEO, with a minimum of 0-2 years of experience in a similar role or relevant industry
Required Skills:
- Strong understanding of SEO best practices and trends
- Proficiency in using SEO tools (e.g., SEMrush, Ahrefs, Google Search Console, Google Analytics)
- Excellent communication, presentation, and interpersonal skills
- Strong analytical and problem-solving abilities
- Ability to work independently and in a team environment
- Knowledge of Microsoft Office Suite (Word, Excel, PowerPoint)
Preferred Skills:
- Experience with Google Ads and other PPC platforms
- Familiarity with HTML, CSS, and JavaScript
- Knowledge of content management systems (CMS) and/or e-commerce platforms
- Familiarity with A/B testing and conversion rate optimization (CRO) principles
💡 Assumptions
- The ideal candidate will have a strong foundation in SEO, with a desire to learn and grow in the role
- Previous experience in a similar role or relevant industry is preferred but not required, as comprehensive training will be provided
- The ability to work effectively in a fast-paced, dynamic environment is essential
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum ( industry standard for entry-level SEO roles in London )
Benefits:
- Flexible working hours and remote work options (hybrid work arrangement)
- Competitive pension scheme with employer contributions
- Private medical insurance or health cash plan (dependent on level)
- Group income protection and life assurance
- Generous parental leave and pay
- Independent mortgage advice and financial education
- Employee assistance program, including free eye tests
- Generous holiday entitlement (25 days annual leave, plus bank holidays)
- Access to a wide range of flexible benefits, including retail discounts, gym discounts, and more
📈 Applicant Insights
Company Context:
- Industry: Advertising Services
- Company Size: 10,001+ employees (global)
- Founded: 1930 (as part of Interpublic Group)
- Description: IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG), managing over $47 billion in marketing investment globally. The company employs over 18,000 marketing communication professionals in more than 130 countries, serving a broad portfolio of industry sectors, including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands.
- Specialties: Media planning & buying, automation & programmatic, digital media, branded content, media barter, online, mobile, social media marketing, sponsorship and sports marketing, ROI and consumer research, hyper-local and multicultural marketing, and out-of-home advertising
Role Analysis:
- Career Level: Entry-level to mid-level (depending on experience and skills)
- Reporting Structure: Reports directly to the SEO team lead or manager, with potential for cross-functional collaboration with other teams, such as content, media planning, and account management
- Work Arrangement: Hybrid work arrangement, with a mix of on-site and remote work options
- Growth Opportunities: Opportunities for career progression include moving into senior SEO roles, specializing in specific areas of SEO, or transitioning into related fields, such as content strategy, media planning, or account management
🌍 Location & Work Environment
- Office Type: Modern, collaborative office spaces with open-plan and dedicated team areas
- Office Location(s): London, City of London, United Kingdom (with potential for remote work)
- Geographic Context: London, a global hub for finance, technology, and creative industries, offering a diverse range of cultural, entertainment, and networking opportunities
- Work Schedule: Flexible working hours, with a core hours policy (Monday-Thursday, flexible start/finish times) and early finish Fridays
💼 Interview & Application Insights
- Typical Process: Initial screening, followed by a phone or video interview, and a final on-site interview with the SEO team and potential stakeholders
- Key Assessment Areas: Technical SEO skills, problem-solving abilities, communication and interpersonal skills, cultural fit, and enthusiasm for the role and industry
- Application Tips:
- Tailor your resume and cover letter to highlight relevant SEO experience, skills, and achievements
- Prepare for technical SEO interview questions, focusing on your understanding of SEO best practices, tools, and strategies
- Research the company and the role to demonstrate your enthusiasm and understanding of the industry
- Practice common interview questions and be prepared to discuss your career goals and how this role fits into your long-term plans
