SEO & Growth Manager

📌 Core Information

🔹 Job Title: SEO & Growth Manager

🔹 Company: ComparaJá

🔹 Location: Lisbon, Lisboa, Portugal

🔹 Job Type: Hybrid (3 days on-site)

🔹 Category: Financial Services

🔹 Date Posted: 2025-07-14

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site/Hybrid

🚀 Job Overview

Key aspects of this role include:

• Developing and optimizing SEO strategies for sustainable organic traffic growth and lead generation.
• Collaborating with content, development, and marketing teams to implement best SEO practices.
• Analyzing data and interpreting metrics to make data-driven decisions.
• Working with technical SEO aspects, such as rastreabilidade, indexação, and schema markup.
• Creating and updating on-page content optimized for SEO.

ASSUMPTION: This role requires a high level of expertise in SEO and a strong understanding of data analysis to drive growth and improve search engine rankings.

📋 Key Responsibilities

✅ Create and optimize SEO strategies to ensure sustainable organic traffic growth and lead generation.

✅ Collaborate with content, development, and marketing teams to implement best SEO practices.

✅ Analyze data and interpret metrics to make data-driven decisions and improve SEO performance.

✅ Work with technical SEO aspects, such as rastreabilidade, indexação, and schema markup, to improve website visibility and ranking.

✅ Create and update on-page content optimized for SEO, including titles, metadatas, and other elements.

✅ Implement link building strategies and optimize on-page elements for improved search engine rankings.

✅ Stay up-to-date with industry trends and best practices in SEO and apply them to the role.

ASSUMPTION: This role requires a proactive and results-oriented mindset, with a strong focus on data analysis and continuous improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

Experience: Minimum of 3 years of experience in SEO, preferably in large-scale or competitive environments.

Required Skills:

• Proven experience in creating and optimizing SEO strategies.
• Solid understanding of technical SEO, including rastreabilidade, indexação, and schema markup.
• Familiarity with SEO tools, such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush.
• Strong data analysis skills and ability to interpret metrics.
• Basic knowledge of HTML, CSS, and JavaScript for identifying and suggesting SEO-related corrections.
• Fluency in Portuguese and English, spoken and written.

Preferred Skills:

• Experience with websites of comparison, fintech, or related sectors.
• Familiarity with CMS Storyblok.
• Experience with mobile-first optimization and A/B testing for SEO.

ASSUMPTION: Candidates with a strong background in SEO and data analysis, as well as experience in competitive environments, will be best suited for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and market standards for SEO Manager roles in Lisbon).

Benefits:

• Hybrid work arrangement (3 days on-site in Lisbon).
• Friday breakfasts.
• Annual events and team-building activities.
• Opportunity to work directly with the Founder, Managing Director, and Head of Marketing on high-impact projects.
• Creative and innovative work environment with room for testing and risk-taking.
• Learning opportunities in financial decision-making and personal finance.

Working Hours: Full-time (40 hours per week), with flexible hours and the possibility of remote work 2 days per week.

ASSUMPTION: The salary range is estimated based on market standards for SEO Manager roles in Lisbon, considering the required experience level and the company's size. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services. ComparaJá is a platform that simplifies the process of finding, negotiating, and obtaining the best credit, debit, savings, energy, and telecommunication contracts, as well as insurance policies.

Company Size: 51-200 employees. As a mid-sized company, ComparaJá offers a more personal work environment with opportunities for growth and direct collaboration with leadership.

Founded: 2015. ComparaJá has been operating in the Portuguese market for nearly a decade, providing consumers with a free, independent, and user-friendly platform for comparing financial products and services.

Company Description:

• ComparaJá is a free, online platform that simplifies the process of finding, negotiating, and obtaining the best financial products and services in Portugal.
• The platform allows users to compare different offers, simulate scenarios, and make informed decisions about credit, debit, savings, energy, and telecommunication contracts, as well as insurance policies.
• ComparaJá's mission is to help Portuguese consumers make better financial decisions by providing them with access to impartial, rigorous, and independent information about the different products and services available in the market.

Company Specialties:

• Credit products (personal loans, mortgages, credit cards).
• Savings and deposits.
• Energy and telecommunication contracts.
• Insurance policies.

Company Website: www.comparaja.pt

ASSUMPTION: As a mid-sized company in the financial services industry, ComparaJá offers applicants the opportunity to work in a dynamic and innovative environment, with a focus on helping Portuguese consumers make better financial decisions.

📊 Role Analysis

Career Level: Mid-level to senior. This role requires a significant amount of experience in SEO and data analysis, as well as the ability to lead projects and collaborate with cross-functional teams.

Reporting Structure: The SEO & Growth Manager will report directly to the Founder, Managing Director, and Head of Marketing, working closely with them on high-impact projects.

Work Arrangement: Hybrid (3 days on-site in Lisbon). This work arrangement allows for flexibility and a better work-life balance, while also promoting collaboration and team-building among on-site employees.

Growth Opportunities:

• As a mid-sized company, ComparaJá offers opportunities for professional growth and advancement within the organization.
• The SEO & Growth Manager will have the opportunity to work on high-impact projects and collaborate directly with the company's leadership, which can lead to increased visibility and career progression.
• The role's focus on data analysis and continuous improvement can also help the incumbent develop new skills and expertise in the field of SEO and digital marketing.

ASSUMPTION: This role offers significant opportunities for professional growth and development, both within the SEO and digital marketing fields and in terms of career advancement within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace in Lisbon's Praça de Alvalade neighborhood.

Office Location(s): Praça de Alvalade, Lisbon, Portugal.

Geographic Context:

• Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people.
• The Praça de Alvalade neighborhood is a vibrant and central area of Lisbon, known for its shops, restaurants, and cultural attractions.
• Lisbon offers a mild Mediterranean climate, with warm, dry summers and cool, wet winters.

Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility of remote work 2 days per week.

ASSUMPTION: The hybrid work arrangement and central office location in Lisbon allow for a good balance between work and personal life, while also promoting collaboration and team-building among on-site employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link.
• Phone or video screening to assess communication skills and cultural fit.
• On-site or virtual interview with the hiring manager and relevant team members to discuss the role, responsibilities, and expectations.
• Final interview with the Founder, Managing Director, or Head of Marketing to discuss career growth and company alignment.

Key Assessment Areas:

• SEO expertise and technical knowledge.
• Data analysis skills and ability to interpret metrics.
• Communication and collaboration skills.
• Problem-solving and critical thinking abilities.
• Cultural fit and alignment with company values.

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience, data analysis skills, and relevant industry knowledge.
• Prepare examples of your past SEO projects and their outcomes to demonstrate your expertise and achievements.
• Research the company and its mission to show your understanding of the business and your enthusiasm for the role.

ATS Keywords: SEO, growth, data analysis, link building, on-page optimization, technical SEO, HTML, CSS, JavaScript, YMYL, E-E-A-T, collaboration, problem-solving, communication.

ASSUMPTION: The application process for this role is likely to be competitive, as the company is looking for a highly skilled and experienced SEO professional. Applicants should tailor their application materials to highlight their relevant experience and expertise.

🛠️ Tools & Technologies

• SEO tools: Google Search Console, Google Analytics, Screaming Frog, Ahrefs, SEMrush.
• CMS: Storyblok (preferred).
• Web development: HTML, CSS, JavaScript.
• Data analysis: Excel, Google Sheets, Google Data Studio.

ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role, as they are commonly used in the SEO and digital marketing industries.

👔 Cultural Fit Considerations

Company Values:

• Ambition and proactivity in driving growth and improvement.
• Spirit of teamwork and collaboration across departments.
• Creativity and innovation in problem-solving and process improvement.
• Humility and a focus on continuous learning and improvement.

Work Style:

• Data-driven and analytical in approach to decision-making.
• Results-oriented and focused on achieving measurable outcomes.
• Collaborative and open to feedback and input from team members.
• Adaptable and able to work in a dynamic and changing environment.

Self-Assessment Questions:

• Do you have a strong track record of driving SEO growth and improving search engine rankings in competitive environments?
• Are you comfortable working with data and using it to make informed decisions about SEO strategy?
• Do you thrive in a collaborative and dynamic work environment, and are you able to adapt to change and new challenges?

ASSUMPTION: Applicants who are highly skilled in SEO, data analysis, and collaboration, and who share ComparaJá's values and work style, will be the best fit for this role.

⚠️ Potential Challenges

• Working in a competitive and dynamic SEO landscape, requiring continuous learning and adaptation.
• Balancing the need for data-driven decision-making with the need for creativity and innovation in SEO strategy.
• Collaborating effectively with cross-functional teams, including content, development, and marketing, to implement best SEO practices.
• Managing work-life balance in a hybrid work arrangement, with 3 days on-site in Lisbon.

ASSUMPTION: These challenges are inherent to the role and the industry, and successful candidates will be able to navigate them effectively, leveraging their SEO expertise, data analysis skills, and collaborative work style.

📈 Similar Roles Comparison

• Compared to other SEO Manager roles, this position offers a unique opportunity to work directly with the Founder, Managing Director, and Head of Marketing on high-impact projects.
• In the financial services industry, SEO plays a critical role in helping consumers make informed decisions about financial products and services. This role offers the opportunity to make a significant impact on the company's growth and success.
• Career-wise, this role offers the potential for professional growth and advancement within the company, as well as the opportunity to develop new skills and expertise in SEO and digital marketing.

ASSUMPTION: This role offers unique opportunities for growth, impact, and professional development, setting it apart from similar SEO Manager positions in other industries or company sizes.

📝 Sample Projects

• Developing and implementing a comprehensive SEO strategy for a new product launch, resulting in a 50% increase in organic traffic and a 30% increase in conversions.
• Collaborating with the content team to optimize on-page elements and create high-quality, SEO-optimized content, leading to improved search engine rankings and increased organic traffic.
• Analyzing and interpreting data to identify trends and opportunities in the market, and using this information to inform SEO strategy and improve performance.

ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for this role, highlighting the importance of SEO expertise, data analysis, and collaboration in driving growth and improving search engine rankings.

❓ Key Questions to Ask During Interview

• Can you describe the current state of the company's SEO strategy, and what are the biggest challenges and opportunities in the coming months?
• How does the SEO & Growth Manager role fit into the company's overall marketing and growth strategy, and what are the key priorities for the first 90 days in the role?
• What is the company's approach to professional development and growth opportunities for the SEO & Growth Manager?
• How does the company support work-life balance in a hybrid work arrangement, and what resources are available to help employees manage their time and priorities effectively?
• What is the company's approach to collaboration and communication across departments, and how does the SEO & Growth Manager role fit into this dynamic?

ASSUMPTION: Asking these questions will help applicants better understand the role, the company's priorities, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link.
• Tailor your resume and cover letter to highlight your SEO experience, data analysis skills, and relevant industry knowledge.
• Prepare examples of your past SEO projects and their outcomes to demonstrate your expertise and achievements.
• Research the company and its mission to show your understanding of the business and your enthusiasm for the role.
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.