📌 Core Information
🔹 Job Title: SEO & Growth Manager
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Financial Services
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies for sustainable organic traffic growth and lead generation.
- Collaborating with content, development, and marketing teams to implement best SEO practices.
- Analyzing data and interpreting metrics to make informed decisions based on insights.
- Creating and updating on-page content optimized for SEO.
ASSUMPTION: This role requires a high level of technical SEO expertise and a strong understanding of data analysis to drive growth and improve search engine rankings.
📋 Key Responsibilities
✅ Create and optimize SEO strategies to ensure sustainable organic traffic growth and lead generation.
✅ Collaborate with content, development, and marketing teams to implement best SEO practices.
✅ Analyze data and interpret metrics to make informed decisions based on insights.
✅ Create and update on-page content optimized for SEO, including titles, metadatas, and other key optimization elements.
✅ Stay up-to-date with industry trends and best practices in SEO, particularly for YMYL (Your Money, Your Life) websites.
✅ Contribute to the company's mission of helping Portuguese consumers make informed financial decisions.
ASSUMPTION: This role requires a proactive and results-oriented mindset, with a focus on continuous improvement and staying ahead of industry trends.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Minimum of 3 years of proven experience in SEO, ideally in large-scale or competitive environments
Required Skills:
- Proven expertise in technical SEO, including crawlability, indexation, information architecture, schema markup, and Core Web Vitals.
- Familiarity with SEO tools such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, or SEMrush.
- Strong analytical skills and ability to interpret data to make informed decisions.
- Basic knowledge of HTML, CSS, and JavaScript to identify and suggest solutions to technical SEO issues.
- Fluency in Portuguese and English, spoken and written.
Preferred Skills:
- Experience with websites in the comparison, fintech, or related sectors.
- Familiarity with CMS Storyblok.
- Experience with mobile-first optimization and A/B testing for SEO.
ASSUMPTION: Candidates with experience in the financial services industry or working with YMYL websites may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €50,000 per year (based on experience and industry standards for SEO managers in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
Working Hours: Full-time (40 hours per week), with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO managers in Lisbon, Portugal. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá operates in the competitive comparison shopping and fintech sectors, helping Portuguese consumers make informed financial decisions.
Company Size: 51-200 employees. As a mid-sized company, ComparaJá offers a dynamic work environment with opportunities for growth and impact.
Founded: 2015. ComparaJá was founded with the mission to help Portuguese consumers compare and acquire the best financial products and services, saving them time and money.
Company Description:
- ComparaJá is a free, independent online platform that simplifies the process of finding and acquiring the best financial products and services in Portugal.
- The company offers comparisons and analysis of credit, debit cards, savings accounts, energy contracts, telecommunications, and insurance products.
- ComparaJá's mission is to help Portuguese consumers make informed decisions about their finances, saving them time and money in the process.
Company Specialties:
- Credit Products (Personal Loans, Mortgages)
- Debit Cards
- Savings Accounts
- Energy and Telecommunications Contracts
- Insurance Products
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá's focus on helping consumers make informed financial decisions aligns with the SEO & Growth Manager's role in driving organic traffic and lead generation through effective SEO strategies.
📊 Role Analysis
Career Level: Mid-level. This role is suitable for experienced SEO professionals looking to apply their skills in a dynamic and impactful environment.
Reporting Structure: The SEO & Growth Manager will report directly to the Founder, Managing Director, and Head of Marketing, working closely with content, development, and marketing teams.
Work Arrangement: Hybrid. The role requires on-site presence for 3 days per week at the company's headquarters in Lisbon's Praça de Alvalade.
Growth Opportunities:
- Potential career progression into senior SEO or marketing roles as the company grows.
- Opportunities to work on high-impact projects and contribute to the company's success.
- Chance to learn about various financial products and services, enhancing personal financial literacy.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's success.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort.
Office Location(s): Praça de Alvalade, Lisbon, Portugal
Geographic Context:
- Lisbon is the capital and largest city of Portugal, offering a vibrant cultural scene, historic sites, and a Mediterranean climate.
- The Praça de Alvalade office is located in a bustling commercial district, with easy access to public transportation and amenities.
- Lisbon's cost of living is generally lower than other major European cities, with affordable housing options available.
Work Schedule: Full-time (40 hours per week), with flexible scheduling and a hybrid work arrangement (3 days on-site).
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment or case study
- In-person or video interview with the hiring manager and relevant team members
- Final decision and job offer
Key Assessment Areas:
- Technical SEO knowledge and skills
- Data analysis and interpretation abilities
- Communication and collaboration skills
- Problem-solving and strategic thinking
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills.
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of technical SEO concepts and tools.
- Research ComparaJá's mission, values, and company culture to demonstrate your fit and enthusiasm for the role.
- Be prepared to discuss your approach to data-driven decision-making and your experience with SEO tools.
ATS Keywords: SEO, Technical SEO, Data Analysis, Organic Traffic, Lead Generation, Collaboration, HTML, CSS, JavaScript, YMYL, E-E-A-T, CMS Storyblok
ASSUMPTION: Applicants should focus on demonstrating their technical SEO expertise and data analysis skills throughout the application and interview process.
🛠️ Tools & Technologies
- SEO tools: Google Search Console, Google Analytics, Screaming Frog, Ahrefs, SEMrush
- CMS: Storyblok
- Programming languages: HTML, CSS, JavaScript
- Data analysis tools: Excel, Google Sheets, or other data analysis software
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are commonly used in the SEO industry.
👔 Cultural Fit Considerations
Company Values:
- Ambition: ComparaJá values employees who are driven, proactive, and committed to helping Portuguese consumers make better financial decisions.
- Collaboration: The company fosters a collaborative work environment, with a strong focus on teamwork and open communication.
- Creativity: ComparaJá encourages employees to think outside the box and contribute innovative ideas to improve the company's products and services.
Work Style:
- Data-driven: The company relies on data and analytics to inform decision-making and measure success.
- Dynamic: ComparaJá operates in a fast-paced and ever-changing industry, requiring employees to be adaptable and responsive to new challenges.
- Results-oriented: The company values employees who are focused on achieving results and driving growth.
Self-Assessment Questions:
- Do you have a proven track record of driving organic traffic and lead generation through effective SEO strategies?
- Are you comfortable working in a dynamic and collaborative environment, with a strong focus on data-driven decision-making?
- Do you have a creative approach to problem-solving and a commitment to continuous learning and improvement?
ASSUMPTION: Applicants who align with ComparaJá's values and work style are more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Competitive SEO landscape, requiring continuous learning and adaptation to stay ahead of industry trends.
- Working with a diverse range of stakeholders, including content, development, and marketing teams, requiring strong communication and collaboration skills.
- Managing multiple projects and priorities, with a focus on driving results and achieving key performance indicators (KPIs).
- Adapting to a hybrid work arrangement, balancing on-site collaboration and remote work effectively.
ASSUMPTION: These challenges are inherent to the role and require a proactive, results-oriented, and adaptable approach to succeed.
📈 Similar Roles Comparison
- Compared to other SEO Manager roles, this position places a strong emphasis on technical SEO expertise and data analysis skills.
- Working in the financial services industry requires a deep understanding of YMYL (Your Money, Your Life) SEO best practices and a commitment to helping consumers make informed financial decisions.
- Career progression opportunities may vary depending on the company's growth and the individual's performance and contributions.
ASSUMPTION: Applicants should consider the unique aspects of this role and how their skills and experiences align with the specific requirements and challenges of the position.
📝 Sample Projects
- Conducting a comprehensive technical SEO audit of ComparaJá's website and implementing recommended improvements to enhance organic traffic and lead generation.
- Developing and executing a targeted link-building campaign to improve the website's authority and search engine rankings for high-priority keywords.
- Creating and optimizing on-page content for key landing pages, incorporating relevant keywords, meta tags, and schema markup to improve search visibility and user experience.
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the SEO & Growth Manager can expect in this role, focusing on technical SEO, data analysis, and content optimization.
❓ Key Questions to Ask During Interview
- Can you describe the current state of ComparaJá's SEO strategy, and what are the key priorities for the first 90 days in this role?
- How does the SEO & Growth Manager collaborate with other teams, such as content, development, and marketing, to implement best SEO practices?
- What are the most significant challenges facing the SEO & Growth Manager in this role, and how can I best prepare to address them?
- How does ComparaJá measure the success of its SEO efforts, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for professional growth and development within the company, and how does ComparaJá support its employees in achieving their career goals?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills, emphasizing your fit for this role and enthusiasm for ComparaJá's mission.
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of technical SEO concepts and tools.
- Research ComparaJá's mission, values, and company culture to demonstrate your alignment with the organization's goals and work environment.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
