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SEO Outreach Specialist

LinkGraph
Full-time
Remote
Worldwide
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO Outreach Specialist

πŸ”Ή Company: LinkGraph

πŸ”Ή Location: Remote (Anywhere)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 19, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Identifying and onboarding new publishing partners to expand LinkGraph's network of high-quality websites
  • Collaborating cross-functionally with content, fulfillment, and SEO teams to ensure smooth campaign execution
  • Working in a fast-paced, startup environment with a focus on innovation and excellence
  • Contributing to client campaign success by securing access to strong, relevant domains for content and link placements

ASSUMPTION: This role requires a proactive, self-motivated individual with strong organizational and communication skills, as well as a solid understanding of SEO and backlink strategies.

πŸ“‹ Key Responsibilities

βœ… Research and identify potential publishing partners with strong domain authority and relevant niche audiences

βœ… Evaluate websites based on SEO metrics such as domain authority, traffic, spam score, and backlink profile

βœ… Reach out to site owners to discuss placement opportunities, availability, and pricing

βœ… Onboard approved publications into LinkGraph's system and coordinate next steps with internal teams

βœ… Maintain clear records of outreach activity and publication status

βœ… Collaborate with content, fulfillment, and SEO teams to ensure smooth handoffs and timely execution

ASSUMPTION: This role involves a significant amount of outreach and communication, as well as data-driven decision-making based on SEO metrics.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of experience in link building, outreach, partnership development, or a related role

Required Skills:

  • Solid understanding of SEO and backlink strategies
  • Strong organizational and communication skills
  • Proficient in English (written communication for internal collaboration)
  • Familiarity with SEO tools
  • Experience working in a fast-paced or startup environment
  • Experience working cross-functionally

Preferred Skills:

  • Fluency in additional languages
  • Experience with CRM software

ASSUMPTION: While a degree is preferred, relevant experience and skills are considered more important for this role.

πŸ’° Compensation & Benefits

Salary Range: $2,000 - $2,500 USD per month, depending on location and skills/experience

Benefits:

  • 15 Days Paid Time Off + Christmas Day + New Year's Day Paid Off

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on the company's size and the role's requirements. It may vary depending on the candidate's location and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: LinkGraph is an award-winning, full-service SEO, Digital Marketing, and Web Design Agency, specializing in technical SEO, link building, paid media management, and conversion rate optimization.

Company Size: LinkGraph is a small company with 11-50 employees, offering a dynamic and collaborative work environment.

Founded: LinkGraph was founded in 2018 and has since grown rapidly, receiving numerous awards for its growth and work culture.

Company Description:

  • LinkGraph is committed to fostering a healthy work-life balance, innovation, and a collaborative, inclusive culture, regardless of location.
  • The company offers monthly virtual game days and events, as well as the flexibility to contribute to charity initiatives of choice.
  • LinkGraph believes in supporting both personal growth and professional success, ensuring that remote work doesn't mean disconnected work.

Company Specialties:

  • Link Building
  • Meta Descriptions
  • SEO
  • SEM
  • Publication Outreach
  • Onsite SEO Fundamentals
  • Product Descriptions
  • Onsite Blog Content
  • SEO Site Audits

Company Website: linkgraph.com

ASSUMPTION: LinkGraph's small size and focus on innovation make it an attractive option for candidates seeking a dynamic and growth-oriented work environment.

πŸ“Š Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the Hiring Manager and works closely with content, fulfillment, and SEO teams.

Work Arrangement: Fully Remote (work from anywhere)

Growth Opportunities:

  • As LinkGraph continues to grow, there may be opportunities for advancement within the marketing department or other areas of the company.
  • This role offers the chance to work on diverse campaigns and collaborate with various teams, fostering professional development.

ASSUMPTION: The fully remote work arrangement and growth opportunities make this role an attractive option for candidates seeking flexibility and career advancement.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): N/A (work from anywhere)

Geographic Context:

  • LinkGraph is headquartered in New York, USA, but this role can be performed from anywhere in the world.
  • The company's fully remote work arrangement allows for a flexible and global work environment.

Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on results rather than strict working hours.

ASSUMPTION: The fully remote work arrangement and flexible work schedule make this role an attractive option for candidates seeking a global and flexible work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial screening call with the recruitment team
  • Assessment to showcase skills (if applicable)
  • Final interview with the Hiring Manager
  • Offer extended

Key Assessment Areas:

  • SEO and backlink strategy knowledge
  • Communication and organizational skills
  • Problem-solving and initiative-taking abilities
  • Cultural fit and alignment with LinkGraph's values

Application Tips:

  • Tailor your resume and cover letter to highlight your SEO, outreach, and partnership development experience and skills.
  • Be prepared to discuss your understanding of SEO metrics and how you would evaluate potential publishing partners.
  • Demonstrate your ability to work independently and collaborate effectively with cross-functional teams.

ATS Keywords: SEO, Outreach, Partnership Development, Link Building, Marketing, Collaboration, Remote Work, Startup, Innovation, Excellence

ASSUMPTION: LinkGraph's interview process is designed to assess candidates' skills, cultural fit, and alignment with the company's values, with a focus on results and collaboration.

πŸ› οΈ Tools & Technologies

  • SEO tools (e.g., Ahrefs, SEMrush, Moz)
  • CRM software (e.g., HubSpot, Salesforce)
  • Project management tools (e.g., Asana, Trello)
  • Communication and collaboration tools (e.g., Slack, Google Workspace)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaborative & Engaged: We're a tight-knit team that supports each other and shares knowledge.
  • Excellence Driven: We aim for the highest standards, always raising the bar.
  • Self-Starter Mentality: We take initiative and problem-solve independently.
  • Innovative: We embrace change, experiment, and think outside the box.
  • Student Mentality: We learn from our mistakes and constantly evolve.

Work Style:

  • Results-driven and focused on execution
  • Collaborative and open to feedback
  • Adaptable and comfortable with change
  • Proactive and self-motivated

Self-Assessment Questions:

  • Do you thrive in a fast-paced, startup environment, and are you comfortable with change and ambiguity?
  • Are you a strong communicator with excellent organizational skills?
  • Do you have a solid understanding of SEO and backlink strategies, and can you evaluate websites based on relevant metrics?
  • Are you comfortable working remotely and independently, with a focus on results rather than strict working hours?

ASSUMPTION: LinkGraph's cultural fit considerations focus on candidates who are collaborative, results-driven, adaptable, and comfortable with a fast-paced, startup environment.

⚠️ Potential Challenges

  • Working remotely may present challenges in maintaining a healthy work-life balance and staying motivated.
  • The fast-paced, startup environment may be overwhelming for candidates who prefer a more structured work environment.
  • Candidates may face competition for this role, given LinkGraph's attractive work culture and growth opportunities.
  • The fully remote work arrangement may require candidates to be self-motivated and comfortable working independently.

ASSUMPTION: While there may be challenges associated with this role, the fully remote work arrangement, growth opportunities, and attractive work culture make it an attractive option for many candidates.

πŸ“ˆ Similar Roles Comparison

  • Compared to traditional marketing roles, this role places a greater emphasis on SEO and backlink strategies, as well as outreach and partnership development.
  • Unlike many remote roles, this position offers the opportunity to work in a fast-paced, startup environment with a strong focus on innovation and excellence.
  • Candidates with experience in link building, outreach, or partnership development may find this role to be an excellent fit for their skills and career goals.

ASSUMPTION: This role offers unique opportunities and challenges compared to similar marketing roles, making it an attractive option for candidates with relevant experience and skills.

πŸ“ Sample Projects

  • Identifying and onboarding a network of high-quality publishing partners for a major client campaign
  • Developing and executing a targeted outreach strategy to secure placements on relevant, high-authority websites
  • Collaborating with cross-functional teams to ensure smooth handoffs and timely execution of content and link placement campaigns

ASSUMPTION: The specific projects candidates may work on will vary depending on the client's needs and the company's priorities.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workflow for this role and how it fits into the broader marketing strategy?
  • How does LinkGraph support the professional development and growth of its employees?
  • Can you provide examples of how LinkGraph's values have been demonstrated in past projects or campaigns?
  • How does LinkGraph ensure effective communication and collaboration among remote team members?
  • What are the most significant challenges facing the company in the next 12-24 months, and how might this role contribute to addressing them?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and their commitment to understanding the company's culture and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your SEO, outreach, and partnership development experience and skills.
  • Prepare for the interview by researching LinkGraph's values and company culture, and be ready to discuss your understanding of SEO metrics and evaluation strategies.
  • Follow up with the recruitment team within 48 hours of submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.