π Core Information
πΉ Job Title: SEO Specialist
πΉ Company: Digital Resource
πΉ Location: Remote (Dominican Republic)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: June 5, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Remote Solely
π Job Overview
Key aspects of this role include:
- Developing and implementing effective SEO strategies to improve organic search rankings
- Conducting comprehensive keyword research and analysis
- Optimizing website content and on-page elements for better search engine rankings
- Collaborating with content and development teams to create SEO-friendly content and implement technical SEO recommendations
- Monitoring and reporting website performance using tools like Google Analytics and Google Search Console
- Staying updated with the latest SEO trends and best practices
ASSUMPTION: This role requires a strong understanding of SEO tools and analytics platforms, as well as excellent analytical and communication skills. The ideal candidate will have a proven track record of improving organic search rankings and driving traffic.
π Key Responsibilities
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Conduct comprehensive keyword research and analysis to identify high-performing and relevant keywords
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Optimize website content, meta tags, headers, and other on-page elements to improve search engine rankings
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Develop and implement content strategies that align with SEO goals and business objectives
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Collaborate with the content team to create high-quality, SEO-friendly content
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Develop and execute link-building strategies to improve domain authority and search engine rankings
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Conduct regular technical SEO audits to identify and fix issues such as crawl errors, broken links, and duplicate content
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Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and other SEO tools
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Provide regular reports on key metrics, campaign performance, and ROI
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Stay abreast of the latest SEO trends, algorithm updates, and best practices
ASSUMPTION: The SEO Specialist will work closely with the SEO Manager and other teams to ensure our SEO strategies are effective and drive business objectives through effective SEO management.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 3+ years of experience in SEO or a similar role
Required Skills:
- Proven track record of improving organic search rankings and driving traffic
- Strong understanding of SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, and Ahrefs
- Excellent analytical skills and the ability to interpret data to make informed decisions
- Strong written and verbal communication skills
- Ability to work independently and manage multiple projects simultaneously
- Familiarity with HTML, CSS, and JavaScript as they relate to SEO
- Knowledge of on-page and off-page SEO best practices
Preferred Skills:
- SEO certification (preferred but not required)
ASSUMPTION: While not required, having an SEO certification can demonstrate a strong commitment to the field and a solid understanding of SEO best practices.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (Based on experience level and industry standards for SEO Specialists in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work schedule
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO Specialists in the United States. The actual salary may vary depending on the candidate's experience, skills, and the company's budget.
π Applicant Insights
π Company Context
Industry: Digital Resource is a full-service internet marketing agency based in South Florida, specializing in search engine optimization (SEO), online advertising, website design, and more. They assist clients globally with increasing their visibility and driving more leads by establishing credible online presences.
Company Size: Digital Resource has 51-200 employees, providing a mid-sized company environment that offers opportunities for growth and collaboration.
Founded: Digital Resource was founded in 2014 and has since grown to become a certified Great Place to Work, recognized by Inc. 5000 for multiple years.
Company Description:
- Digital Resource is a full-service internet marketing agency based in South Florida
- They assist clients globally with increasing their visibility and driving more leads by establishing credible online presences
- Digital Resource reinvents the client-agency relationship by providing custom strategies, innovative solutions, and effective marketing consulting
Company Specialties:
- Search Engine Optimization (SEO)
- Online Advertising (PPC)
- Website Design
- Directory Submission & Management
- Social Media Management
- Social Media Advertising
- Email Marketing
- SEO Consulting & Classes
- Digital Marketing Consulting
- Online Reputation Management
- Managed Live Chat
- Videography
- Content Creation
- Photography
- Lead Generation
- Blogging
- Link Building
- and PPC Advertising
Company Website: http://yourdigitalresource.com
ASSUMPTION: Digital Resource's diverse range of services and expertise makes it an attractive option for businesses looking to improve their online presence and drive more leads.
π Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: The SEO Specialist reports to the SEO Manager and works closely with the content and development teams to ensure our SEO strategies are effective.
Work Arrangement: This is a remote position, allowing for flexible scheduling and the ability to work from anywhere in the Dominican Republic.
Growth Opportunities:
- As Digital Resource continues to grow, there may be opportunities for the SEO Specialist to take on more responsibilities or move into a management role
- The company offers professional development opportunities to help employees grow their skills and advance their careers
- Working closely with various teams provides opportunities to learn and collaborate with experienced professionals
ASSUMPTION: The SEO Specialist role at Digital Resource offers opportunities for growth and development, both within the role and within the company as a whole.
π Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): West Palm Beach, Florida, United States (Headquarters)
Geographic Context:
- The Dominican Republic has a tropical climate and is located in the Caribbean
- The country has a growing tech industry and a strong focus on digital marketing
- Working remotely allows for a flexible work-life balance and the ability to work from anywhere in the country
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The remote work arrangement allows for a flexible work-life balance and the ability to work from anywhere in the Dominican Republic, making it an attractive option for candidates looking for a flexible and convenient work environment.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment or test project
- Final interview with the SEO Manager or another member of the leadership team
Key Assessment Areas:
- SEO knowledge and experience
- Analytical and problem-solving skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of SEO and your fit for the role
- Prepare for the technical SEO assessment or test project by brushing up on your SEO skills and tools
- Research Digital Resource's company culture and values to ensure a good fit
ATS Keywords: SEO, keyword research, on-page optimization, content strategy, link building, technical SEO, performance tracking, Google Analytics, Google Search Console, SEMrush, Ahrefs, analytical skills, communication skills, HTML, CSS, JavaScript
ASSUMPTION: The application process for the SEO Specialist role at Digital Resource is designed to assess the candidate's SEO knowledge, skills, and cultural fit. Applicants should be prepared to demonstrate their expertise in SEO and their ability to work collaboratively with various teams.
π οΈ Tools & Technologies
- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- HTML
- CSS
- JavaScript
- Other SEO tools and platforms as needed
ASSUMPTION: The SEO Specialist will be expected to have a strong working knowledge of various SEO tools and platforms, as well as familiarity with HTML, CSS, and JavaScript as they relate to SEO.
π Cultural Fit Considerations
Company Values:
- Integrity
- Accountability
- Collaboration
- Continuous Learning
- Customer Focus
Work Style:
- Results-driven
- Data-informed
- Collaborative
- Adaptable
- Customer-focused
Self-Assessment Questions:
- Do you have a strong commitment to integrity and ethical business practices?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you thrive in a collaborative environment and enjoy working with diverse teams?
- Are you committed to continuous learning and staying up-to-date with the latest SEO trends and best practices?
- Do you have a strong customer focus and a desire to help businesses grow and succeed?
ASSUMPTION: Digital Resource values candidates who are results-driven, data-informed, collaborative, adaptable, and customer-focused. Applicants should be prepared to demonstrate their alignment with these values during the interview process.
β οΈ Potential Challenges
- Keeping up with the latest SEO trends and algorithm updates
- Managing multiple projects and priorities simultaneously
- Working remotely and maintaining a strong work-life balance
- Collaborating effectively with diverse teams and stakeholders
ASSUMPTION: The SEO Specialist role at Digital Resource presents both opportunities and challenges. Successful candidates will be able to adapt to a fast-paced, dynamic work environment and manage multiple priorities effectively.
π Similar Roles Comparison
- Compared to other SEO Specialist roles, this position may require more experience with technical SEO and a stronger focus on data analysis and reporting
- Digital Resource's mid-sized company environment offers opportunities for growth and collaboration that may not be available at larger or smaller agencies
- Career paths for SEO Specialists at Digital Resource may include moving into management roles or specializing in specific areas of SEO
ASSUMPTION: The SEO Specialist role at Digital Resource offers unique opportunities and challenges compared to similar roles at other agencies. Applicants should research the company and role thoroughly to ensure a good fit.
π Sample Projects
- Conducting a comprehensive SEO audit of a client's website and developing a strategic plan to improve organic search rankings
- Optimizing a client's website for a specific keyword or set of keywords and tracking the results over time
- Developing and executing a link-building strategy to improve a client's domain authority and search engine rankings
- Monitoring and analyzing a client's website performance using tools like Google Analytics and Google Search Console, and providing regular reports on key metrics and campaign performance
ASSUMPTION: The SEO Specialist role at Digital Resource involves a wide range of projects and responsibilities, from technical SEO audits and on-page optimization to content strategy and link-building campaigns. Applicants should be prepared to demonstrate their experience and expertise in these areas.
β Key Questions to Ask During Interview
- Can you describe the typical SEO strategies and tactics used by Digital Resource's SEO team?
- How does the SEO team collaborate with other departments, such as content and development, to ensure effective SEO management?
- What opportunities are there for professional development and growth within the SEO team and the company as a whole?
- How does Digital Resource measure the success of its SEO campaigns, and what key performance indicators (KPIs) are used to track progress?
- What is the work-life balance like for SEO Specialists at Digital Resource, and how is this supported by the company?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the SEO Specialist role at Digital Resource, the company's SEO strategies and tactics, and the opportunities for professional development and growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume to highlight your relevant SEO experience and achievements
- Tailor your cover letter to demonstrate your understanding of SEO and your fit for the role
- Prepare for the technical SEO assessment or test project by brushing up on your SEO skills and tools
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.