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SEO Specialist

WEAMSE
Full-time
On-site
Talipparamba, Kerala, India
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO Specialist

πŸ”Ή Company: WEAMSE

πŸ”Ή Location: Taliparamba, Kannur, Kerala, India

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: IT Services and IT Consulting

πŸ”Ή Date Posted: July 16, 2025

πŸ”Ή Experience Level: 0-3 Years

πŸ”Ή Remote Status: Hybrid (On-site and Remote)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing effective SEO strategies
  • Conducting keyword research and competitor analysis
  • Optimizing website content, landing pages, and blog posts
  • Collaborating with cross-functional teams to improve site performance

ASSUMPTION: This role requires a balance of technical SEO skills and strong communication abilities to work effectively with various teams.

πŸ“‹ Key Responsibilities

βœ… Develop and implement effective SEO strategies to improve organic traffic and visibility

βœ… Perform keyword research and competitor analysis to identify relevant keywords and gaps

βœ… Optimize website content, landing pages, and blog posts for target keywords and search intent

βœ… Conduct on-page and off-page SEO audits to identify and fix technical and content-related issues

βœ… Build high-quality backlinks and manage link-building strategies to improve domain authority

βœ… Monitor and report performance using Google Analytics, Search Console, and other SEO tools

βœ… Stay updated with the latest SEO trends, algorithm changes, and best practices

βœ… Collaborate with content, design, and development teams to improve site performance and user experience

βœ… Identify opportunities to improve user experience and increase conversion rates

ASSUMPTION: This role requires a proactive approach to staying informed about industry trends and continuously improving SEO strategies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-3 years of experience in SEO or a related field

Required Skills:

  • Proven experience in SEO and content marketing
  • Strong understanding of keyword research and competitor analysis
  • Excellent written and verbal communication skills
  • Strong project management and organizational skills
  • Ability to work independently and as part of a team

Preferred Skills:

  • Experience with SEO tools such as SEMrush, Ahrefs, or Moz
  • Familiarity with HTML and CSS
  • Knowledge of Google Analytics and Google Tag Manager

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the nature of the work and the company's global client base.

πŸ’° Compensation & Benefits

Salary Range: INR 3,00,000 - 6,00,000 per annum (Based on experience and industry standards for the role and location)

Benefits:

  • Health insurance
  • Paid time off
  • Professional development opportunities

Working Hours: Full-time (40 hours per week) with flexible working hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: WEAMSE operates in the IT Services and IT Consulting industry, focusing on developing fast-loading, mobile-friendly websites and providing technical support for various businesses.

Company Size: WEAMSE is a small company with 11-50 employees, which may offer a more intimate work environment and opportunities for growth.

Founded: WEAMSE was founded in 2017, making it a relatively young company with a short but impactful history.

Company Description:

  • WEAMSE specializes in developing fast-loading, mobile-friendly websites for essential, corporate, and e-Commerce businesses
  • The company maintains websites through expert technical support and has delivered over 400 projects to 250+ clients worldwide
  • WEAMSE is ISO 9001:2015 certified and has been featured in various publications

Company Specialties:

  • Web development
  • SEO and digital marketing
  • Technical support and maintenance

Company Website: weamse.com

ASSUMPTION: WEAMSE's focus on quality and client satisfaction is reflected in its ISO certification and positive client testimonials.

πŸ“Š Role Analysis

Career Level: This role is suitable for entry-level to mid-level SEO professionals looking to gain experience and grow within the company.

Reporting Structure: The SEO Specialist will likely report directly to the Head of Marketing or a similar role, depending on the company's organizational structure.

Work Arrangement: This role offers a hybrid work arrangement, allowing employees to work both on-site and remotely.

Growth Opportunities:

  • As WEAMSE continues to grow, there may be opportunities for the SEO Specialist to take on more responsibilities or move into a management role
  • The company's focus on professional development may provide opportunities for training and certification
  • Working with a diverse range of clients may expose the SEO Specialist to various industries and challenges

ASSUMPTION: WEAMSE's small size may offer more opportunities for growth and career advancement compared to larger organizations.

🌍 Location & Work Environment

Office Type: WEAMSE's office is located in Taliparamba, Kannur, Kerala, India, and offers a modern and collaborative work environment.

Office Location(s): 3rd Floor, SM Tower, Taliparamba, Kannur, Kerala 670141, IN

Geographic Context:

  • Taliparamba is a town in the Kannur district of Kerala, India, with a population of around 30,000 people
  • The region is known for its rich cultural heritage and natural beauty, with several tourist attractions nearby
  • Kerala is a state in South India with a tropical climate, high literacy rates, and a strong focus on education and healthcare

Work Schedule: The work schedule for this role is full-time (40 hours per week) with flexible working hours and remote work options.

ASSUMPTION: The hybrid work arrangement may allow employees to maintain a healthy work-life balance while still benefiting from the collaborative environment of an on-site office.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Technical assessment or case study
  • Final round interview with the hiring manager or team

Key Assessment Areas:

  • SEO knowledge and experience
  • Communication and interpersonal skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant SEO experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare for technical SEO questions and be ready to discuss your approach to SEO strategies and tactics

ATS Keywords: SEO, keyword research, competitor analysis, content optimization, on-page SEO, off-page SEO, backlink building, Google Analytics, Search Console, SEO tools, user experience, conversion rate optimization, collaboration, project management, communication, organizational skills

ASSUMPTION: WEAMSE's hiring process may prioritize candidates with a strong understanding of SEO best practices and a proven track record of success in the field.

πŸ› οΈ Tools & Technologies

  • SEO tools: SEMrush, Ahrefs, Moz, Google Search Console, Google Analytics
  • Content management systems: WordPress, Joomla, Drupal
  • Design tools: Adobe Creative Suite, Sketch, Figma
  • Project management tools: Asana, Trello, Jira

ASSUMPTION: Familiarity with industry-standard SEO tools and content management systems is likely required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Quality and client satisfaction
  • Continuous learning and improvement
  • Collaboration and teamwork

Work Style:

  • Results-driven and proactive
  • Collaborative and team-oriented
  • Adaptable and open to feedback

Self-Assessment Questions:

  • Do you have a strong passion for SEO and a desire to stay up-to-date with industry trends?
  • Are you comfortable working both independently and as part of a team?
  • Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: WEAMSE values employees who are proactive, collaborative, and committed to continuous learning and improvement.

⚠️ Potential Challenges

  • Working with a diverse range of clients may present unique challenges and require quick adaptation
  • The hybrid work arrangement may require strong self-motivation and time management skills
  • The fast-paced nature of the SEO industry may necessitate continuous learning and staying informed about algorithm changes and best practices
  • The small size of the company may offer limited opportunities for career advancement in the short term

ASSUMPTION: These potential challenges are common to many SEO roles and can be mitigated with strong communication, adaptability, and a proactive approach to learning and growth.

πŸ“ˆ Similar Roles Comparison

  • Compared to other SEO Specialist roles, this position may offer more opportunities for collaboration and cross-functional work with various teams
  • WEAMSE's focus on quality and client satisfaction may result in a stronger emphasis on project management and organizational skills
  • As a small company, WEAMSE may offer a more intimate work environment and opportunities for growth compared to larger organizations

ASSUMPTION: While the specific responsibilities and work environment may vary, the core skills and qualifications required for this role are similar to those of other SEO Specialist positions.

πŸ“ Sample Projects

  • Conducting a comprehensive SEO audit of a large e-commerce website and implementing recommendations to improve organic traffic
  • Developing and executing a link-building strategy to improve the domain authority and search visibility of a newly launched website
  • Optimizing the content and structure of a blog to improve search rankings and user engagement

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the SEO Specialist may encounter in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the organization?
  • What are the most significant SEO challenges currently facing the company, and how does this role address them?
  • How does WEAMSE support the professional development and growth of its employees?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?
  • How does WEAMSE foster a collaborative and inclusive work environment?

ASSUMPTION: These questions are designed to provide insight into the company's culture, expectations, and opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant SEO experience and skills
  • Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit for WEAMSE
  • Prepare for technical SEO questions and be ready to discuss your approach to SEO strategies and tactics
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.