📌 Core Information
🔹 Job Title: SEO Specialist
🔹 Company: SolidStake
🔹 Location: Cluj-Napoca, Romania
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 25, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing successful SEO strategies for the iGaming industry
- Collaborating with cross-functional teams to optimize content and website performance
- Monitoring and analyzing SEO performance using relevant tools and metrics
- Staying updated on SEO trends and algorithm updates to continuously improve strategies
ASSUMPTION: This role requires a strong understanding of SEO principles and experience in the iGaming industry to succeed.
📋 Key Responsibilities
✅ Conduct keyword research and implement on-page optimizations
✅ Optimize meta titles, descriptions, headings, and internal linking structures
✅ Support content teams with SEO best practices for core pages, landing pages, and game descriptions
✅ Assist in monitoring website performance using tools like Google Search Console and Ahrefs or Semrush
✅ Identify and report technical SEO issues (crawl errors, indexing problems, page speed improvements)
✅ Support structured data implementation and mobile-friendliness audits
✅ Build high-quality backlinks from relevant iGaming and high-authority domains
✅ Execute digital PR campaigns and manage presence on review and rating platforms
✅ Track rankings, organic traffic, and conversions, and assist in compiling SEO performance reports and insights
✅ Monitor competitor activity and industry trends
✅ Work closely with content, marketing, and development teams to implement SEO strategies
ASSUMPTION: This role requires a proactive approach to staying informed about SEO best practices and industry trends.
🎯 Required Qualifications
Education: Degree in Marketing, Communications, or a related field
Experience: Proven experience in developing and executing successful SEO strategies and at least 2 years of previous experience in a similar position in the igaming industry.
Required Skills:
- Proficient with SEO tools like Google Search Console, Google Analytics, Ahrefs, or Semrush
- Analytical Skills: Ability to interpret data and analyze website performance
- Strong written and verbal communication skills in English
- Basic HTML & CMS Knowledge: Understanding of how websites work and experience with CMS platforms
Preferred Skills:
- Relevant certifications such as Google Analytics, Google Ads, or SEMrush SEO
ASSUMPTION: Candidates with a strong background in SEO and a passion for the iGaming industry will be most successful in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Cluj-Napoca, Romania, is typically between 15,000 RON and 25,000 RON per month, depending on experience and qualifications. This estimate is based on market research and may vary.
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Dynamic and collaborative work environment
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options available
ASSUMPTION: The salary range provided is an estimate and may vary based on individual qualifications and market conditions.
📌 Applicant Insights
🔍 Company Context
Industry: SolidStake is a leading provider of iGaming services, focusing on online casino and sports betting platforms.
Company Size: As a mid-sized company, SolidStake offers a dynamic and collaborative work environment with opportunities for growth and development.
Founded: SolidStake was founded in 2015 and has since grown to become a prominent player in the iGaming industry.
Company Description:
- SolidStake is committed to providing a safe, secure, and enjoyable gaming experience for its customers
- The company values innovation, collaboration, and continuous improvement
- SolidStake fosters a culture of excellence and empowers its employees to grow and succeed
Company Specialties:
- Online casino and sports betting platforms
- SEO and digital marketing strategies
- Game development and integration
Company Website: www.solidstake.com
ASSUMPTION: SolidStake's focus on innovation and collaboration makes it an attractive employer for SEO professionals seeking to grow in the iGaming industry.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The SEO Specialist will report directly to the Head of Marketing and collaborate with various teams, including content, marketing, and development.
Work Arrangement: This role is primarily on-site, with flexible hours and remote work options available.
Growth Opportunities:
- Advancement to Senior SEO Specialist or SEO Manager roles
- Expansion into related fields, such as digital marketing or content strategy
- Professional development through training and certifications
ASSUMPTION: This role offers ample opportunities for growth and development within the iGaming industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with state-of-the-art facilities
Office Location(s): Cluj-Napoca, Romania
Geographic Context:
- Cluj-Napoca is the second-largest city in Romania, offering a vibrant cultural scene and a thriving tech industry
- The city is known for its beautiful architecture, rich history, and affordable cost of living
- Cluj-Napoca is home to several international companies and has a strong talent pool
Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options available
ASSUMPTION: Cluj-Napoca's thriving tech industry and affordable cost of living make it an attractive location for SEO professionals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Technical SEO assessment
- On-site or virtual interview with the hiring manager and team members
- Final decision and offer
Key Assessment Areas:
- SEO knowledge and experience
- Problem-solving skills
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills
- Prepare for the technical SEO assessment by brushing up on your knowledge of SEO tools and best practices
- Research SolidStake and the iGaming industry to demonstrate your enthusiasm and understanding of the role
ATS Keywords: SEO, iGaming, keyword research, on-page optimization, technical SEO, backlink building, digital PR, performance analysis, competitor analysis, collaboration, CMS, HTML
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their SEO expertise and cultural fit.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Ahrefs
- Semrush
- CMS platforms (e.g., WordPress)
- HTML
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Continuous improvement
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and teamwork
- Focus on results and continuous learning
Self-Assessment Questions:
- Do you thrive in dynamic and collaborative environments?
- Are you passionate about staying up-to-date with SEO trends and best practices?
- Are you comfortable working with cross-functional teams to achieve common goals?
ASSUMPTION: Candidates who align with SolidStake's values and work style will be most successful in this role.
⚠️ Potential Challenges
- The iGaming industry is competitive and constantly evolving, requiring adaptability and continuous learning
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- Candidates may need to navigate the complexities of international SEO and multilingual websites
- The role may require occasional travel to attend industry events or meet with clients
ASSUMPTION: Candidates should be prepared to face these challenges and demonstrate their ability to thrive in a fast-paced environment.
📈 Similar Roles Comparison
- This role is similar to SEO Specialist positions in other iGaming companies, but may offer more opportunities for growth and collaboration due to SolidStake's size and culture
- The iGaming industry is unique, and candidates should be prepared to adapt their SEO strategies to fit this specific market
- Candidates should consider their long-term career goals and how this role can support their growth within the iGaming industry
ASSUMPTION: Candidates should research similar roles in the iGaming industry to better understand the market and competition.
📝 Sample Projects
- Conducting a comprehensive SEO audit of SolidStake's website and implementing recommended changes
- Developing and executing a digital PR campaign to secure high-quality backlinks from relevant iGaming websites
- Analyzing competitor SEO strategies and identifying opportunities for SolidStake to gain a competitive advantage
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the SEO Specialist may undertake in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how the SEO team collaborates with other departments?
- How does SolidStake support the professional development and growth of its employees?
- What are the most significant SEO challenges facing the iGaming industry, and how does SolidStake approach them?
- How does SolidStake measure the success of its SEO strategies, and what key performance indicators (KPIs) are used?
- What opportunities are there for growth and advancement within the SEO team and the company as a whole?
ASSUMPTION: These questions will help candidates better understand the role, the team, and the company's approach to SEO and employee development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills
- Prepare for the technical SEO assessment by brushing up on your knowledge of SEO tools and best practices
- Research SolidStake and the iGaming industry to demonstrate your enthusiasm and understanding of the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
