SEO Specialist (GEO + Content Distribution)

📌 Core Information

🔹 Job Title: SEO Specialist (GEO + Content Distribution)

🔹 Company: Huzzle

🔹 Location: Philippines (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing & SEO

🔹 Date Posted: July 4, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Building and executing GSO/SEO strategy from scratch
• Collaborating with founders and growth team to drive organic growth
• Leveraging high-quality human content, AI velocity, and smart distribution tactics
• Working with PR, Reddit, backlinking, and content channels

ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on execution and data-driven decision making.

📋 Key Responsibilities

✅ Plan and execute GSO/SEO campaigns across various channels

✅ Manage and execute backlinking campaigns via partnerships and outreach

✅ Set up and manage Bing Webmaster Tools to improve non-Google visibility

✅ Drive domain authority through redirects and consolidation strategies

✅ Collaborate with agencies and freelancers for specialized tasks

✅ Use data and ranking performance to drive decision-making and test new SEO initiatives

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution, with a focus on continuous learning and improvement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 3+ years of hands-on SEO or GSO experience

Required Skills:

• Proven experience in backlink building, on-page SEO, and content distribution
• Strong copywriting skills and content instincts (human + AI)
• Ability to get content published and linked from high-authority domains
• Familiarity with SEO tools and platforms

Preferred Skills:

• Experience working with PR platforms and buying press
• Existing network of backlink partners or relationships
• Familiarity with Substack and Medium distribution best practices
• Technical SEO experience (redirects, indexing, sitemap management, etc.)
• Start-up/scale-up experience, or in creative agencies

ASSUMPTION: While specific industry experience is not required, a strong understanding of SEO principles and a proven track record in driving organic growth are essential.

💰 Compensation & Benefits

Salary Range: PHP 60,000 - 100,000 per month ( Industry standard for mid-level SEO specialists in the Philippines, based on Glassdoor and Payscale data)

Benefits:

• Fast-paced, high-agency work environment
• High-impact role in a fast-growing startup
• Full ownership of organic channels
• Smart, driven team with zero politics

Working Hours: Full-time (40 hours/week), with flexible hours and remote work arrangement

ASSUMPTION: The salary range is based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Huzzle is a VC-backed tech company specializing in early careers platforms, connecting students, societies, and employers.

Company Size: 51-200 employees (Small to mid-sized, offering a dynamic and agile work environment)

Founded: 2021 (Relatively new, with significant growth potential)

Company Description:

• Huzzle is an early careers platform connecting students, societies, and employers.
• It started as a CRM for pre-professional student societies and has evolved into a university career companion used by over 100,000 talents in the UK.
• Huzzle helps companies access these talents by co-hosting events with over 1,000 diverse societies, promoting their roles, and through personalized direct messaging campaigns.

Company Specialties:

• Graduate Recruitment
• Talent Acquisition
• Career Exploration
• Early Careers
• Career Management
• Sals Recruitment
• Offshore Recruitment

Company Website: https://www.huzzle.app

ASSUMPTION: Huzzle's focus on early careers and student-employer connections presents unique opportunities for growth and innovation in the SEO role.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: Reports directly to the founders and works closely with the growth team

Work Arrangement: Remote OK, with flexible hours and a focus on results and performance

Growth Opportunities:

• Potential to grow with the company as it scales
• Opportunity to shape the SEO strategy and team as the role evolves
• Chance to work closely with founders and gain valuable mentorship

ASSUMPTION: This role offers significant growth potential, as Huzzle continues to expand and the SEO team grows.

🌍 Location & Work Environment

Office Type: Remote (No physical office)

Office Location(s): Philippines (Remote work)

Geographic Context:

• The Philippines has a large and growing tech industry, with a strong focus on outsourcing and remote work.
• The time zone (UTC+8) allows for collaboration with teams across Asia and Europe.
• The cost of living in the Philippines is relatively low compared to other Southeast Asian countries.

Work Schedule: Full-time (40 hours/week), with flexible hours and a focus on results and performance

ASSUMPTION: The remote work arrangement allows for a better work-life balance and the ability to attract top talent from across the Philippines and beyond.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• Technical SEO assessment or case study
• Final interview with the founders

Key Assessment Areas:

• SEO knowledge and experience
• Content creation and distribution skills
• Problem-solving and analytical skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Include specific examples of your SEO achievements and the impact you've made in previous roles
• Demonstrate your understanding of Huzzle's business and the role's requirements in your application materials

ATS Keywords: SEO, GSO, Content Distribution, Backlink Building, On-Page SEO, Copywriting, PR Outreach, Data Analysis, Technical SEO, Content Management, Partnership Management, Long-Form Content, Agency Collaboration, Sitemap Management, Indexing, Redirects

ASSUMPTION: The application process may vary depending on the volume of applicants and the company's hiring needs at the time.

🛠️ Tools & Technologies

• SEMrush or Ahrefs (for keyword research and competitor analysis)
• Google Search Console and Bing Webmaster Tools (for site performance and indexing)
• Google Analytics (for data analysis and tracking)
• WordPress or other content management systems (for content creation and publishing)
• PR platforms (for press outreach and media relations)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's preferences and the company's existing tech stack.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and teamwork
• Results-focused and agile

Work Style:

• Remote and flexible work arrangements
• Focus on results and performance
• Strong emphasis on communication and collaboration
• Fast-paced and dynamic work environment

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working remotely and managing your own time?
• Do you have a strong focus on results and performance?
• Are you a collaborative team player with strong communication skills?

ASSUMPTION: Huzzle values candidates who are self-motivated, results-driven, and able to thrive in a remote work environment.

⚠️ Potential Challenges

• Managing multiple projects and priorities in a fast-paced environment
• Working with a diverse range of stakeholders, including founders, growth team members, and external partners
• Adapting to a rapidly changing business landscape and SEO best practices
• Balancing creative and analytical tasks, with a strong focus on execution and results

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a results-driven mindset.

📈 Similar Roles Comparison

• Unlike traditional SEO roles, this position requires a strong focus on content distribution and growth search optimization (GSO)
• Huzzle's focus on early careers and student-employer connections presents unique opportunities for SEO strategy and execution
• As a mid-level role, this position offers significant growth potential, with the opportunity to shape the SEO team and strategy as the company scales

ASSUMPTION: This role is unique in its focus on GSO and content distribution, presenting candidates with a rare opportunity to drive organic growth in a rapidly expanding market.

📝 Sample Projects

• Developing and executing a content distribution strategy for Huzzle's blog and other platforms
• Managing a backlinking campaign to improve domain authority and organic rankings
• Conducting a comprehensive SEO audit of Huzzle's website and implementing recommended changes

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but may vary depending on the company's specific needs and priorities.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for organic growth and how this role fits into that strategy?
• How does the growth team collaborate and communicate with other departments, such as marketing and sales?
• What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
• How does Huzzle support the professional development and growth of its employees?
• Can you provide examples of how the company has adapted its SEO strategy in response to changes in the market or algorithm updates?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for a technical SEO assessment or case study, focusing on your problem-solving and analytical skills
• Research Huzzle's business and the role's requirements to demonstrate your understanding and enthusiasm
• Follow up with the HR team one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.