🔹 Job Title: SEO Specialist (REMOTE)
🔹 Company: DICK'S Sporting Goods
🔹 Location: Remote - US
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 19, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
Key aspects of this role include:
ASSUMPTION: This role requires a balance of technical SEO skills and project management abilities. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.
✅ Analyze web and business metrics from multiple sources to develop customer-facing strategies and ensure performance is on track
✅ Manage SEO optimizations and execute strategy for multiple divisions between internal and external partners
✅ Serve as a subject matter expert for the Natural Search channel across assigned divisions
✅ Manage the lifecycle of and own multiple SEO projects throughout the year
✅ Lead meetings with cross-functional business teams to present data and SEO dashboards
✅ Prioritize work for the SEO Content Specialist to support optimization strategies based on data analysis, business trends, and seasonality
ASSUMPTION: This role involves a mix of data analysis, project management, and stakeholder communication. The ideal candidate will be comfortable working with data and presenting findings to various teams.
Education: Bachelor's Degree with Marketing or Communications preferred. Other degrees considered
Experience: 1 - 3 Years Required experience with required Search Engine Optimization (SEO)
Required Skills:
Preferred Skills:
ASSUMPTION: This role requires a strong foundation in SEO best practices and experience working with SEO tools. Familiarity with A/B testing and HTML/CSS is a plus but not required.
Salary Range: $47,300.00 - $78,900.00 per year. This is part of a competitive total rewards package that could include other components such as incentive, equity, and benefits.
Benefits:
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is based on the company's targeted pay range. Benefits include paid leave, incentive, equity, and benefits packages. Working hours are typically 40 hours per week, but may vary based on project demands.
Industry: Retail. DICK'S Sporting Goods is a leading sporting goods retailer with a strong online presence and a commitment to providing exceptional customer service.
Company Size: 10,001+ employees. As a large organization, DICK'S Sporting Goods offers a wide range of career opportunities and resources for professional growth.
Founded: 1948. DICK'S Sporting Goods was founded by Richard "Dick" Stack and has since grown into a prominent retailer in the sporting goods industry.
Company Description:
Company Specialties:
Company Website: http://www.dickssportinggoods.jobs/
ASSUMPTION: DICK'S Sporting Goods is a well-established retailer with a strong focus on customer service and community involvement. The company's size and industry provide ample opportunities for career growth and development.
Career Level: Mid-level. This role requires a balance of technical SEO skills and project management abilities, making it suitable for an experienced professional looking to grow within the field.
Reporting Structure: The SEO Specialist reports directly to the SEO Manager and works closely with cross-functional teams, including Category Merchandising, Analytics, SEM, Marketing, and external vendors.
Work Arrangement: Remote (Solely). This role is fully remote, allowing for flexibility and work-life balance.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the SEO field and the broader digital marketing landscape. The remote work arrangement provides flexibility and work-life balance.
Office Type: Remote. This role does not require a physical presence in an office, allowing for greater flexibility and work-life balance.
Office Location(s): Remote - US. The SEO Specialist can work from any location within the United States.
Geographic Context:
Work Schedule: Full-time, with a flexible schedule. The SEO Specialist is expected to work 40 hours per week, with the flexibility to manage their time and workload as needed.
ASSUMPTION: The remote work arrangement and flexible schedule provide the SEO Specialist with the opportunity to balance their personal and professional responsibilities effectively.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: SEO, Search Engine Optimization, Google Analytics, Adobe Analytics, Coremetrics, Websphere Commerce, Digital Marketing, Keyword Research, SEO Tools, Website Optimization, Social Media, Data Analysis, Project Management, Cross-Functional Collaboration, Reporting, Communication, Customer-Facing Strategies
ASSUMPTION: The application process for this role is likely to involve a combination of online assessments, interviews, and case study presentations. Applicants should be prepared to demonstrate their technical SEO skills and data-driven approach to problem-solving.
ASSUMPTION: The SEO Specialist will be expected to have experience with a variety of SEO tools, analytics platforms, and project management software. Familiarity with industry-standard tools is essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: DICK'S Sporting Goods values employees who are passionate, committed, skilled, and driven. The ideal candidate will be able to demonstrate a strong fit with these values and a collaborative, data-driven work style.
ASSUMPTION: The SEO Specialist will face various challenges in managing multiple projects, collaborating with cross-functional teams, and staying up-to-date with SEO best practices. Strong project management and communication skills are essential for success in this role.
ASSUMPTION: This SEO Specialist role is unique in its focus on driving natural search traffic to a large retail organization and requires a balance of technical SEO skills and project management abilities. Career progression in this role may involve advancement to a Senior SEO Specialist or SEO Manager position, with opportunities to expand into other areas of digital marketing or eCommerce.
ASSUMPTION: The SEO Specialist will be involved in a variety of projects, ranging from on-page optimization audits to local search optimization and campaign initiatives. These projects will require a strong understanding of SEO best practices and the ability to work effectively with cross-functional teams and external vendors.
ASSUMPTION: Applicants should ask thoughtful questions during the interview process to demonstrate their interest in the role and gain a better understanding of the company culture and work environment. These questions should focus on the specific responsibilities of the role, the team dynamics, and the opportunities for professional growth and development.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.