SEO Specialist (Remote)

📌 Core Information

🔹 Job Title: SEO Specialist (Remote)

🔹 Company: BJAK

🔹 Location: Singapore

🔹 Job Type: Full-Time (Remote)

🔹 Category: Marketing

🔹 Date Posted: July 7, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: Remote (Solely)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing comprehensive SEO strategies across technical, on-page, and off-page areas.
• Collaborating with product, content, and engineering teams to align SEO with broader business goals.
• Monitoring and analyzing performance metrics using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.
• Addressing technical SEO issues related to site crawlability, mobile responsiveness, site speed, and structured data.
• Staying current with evolving search engine algorithms and proactively adjusting strategies as needed.

ASSUMPTION: This role requires a strong balance of strategic thinking and hands-on execution. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.

📋 Key Responsibilities

✅ Develop and execute comprehensive SEO strategies across technical, on-page, and off-page areas.

✅ Conduct keyword research, competitor analysis, and site audits to uncover growth opportunities.

✅ Optimize metadata, page structure, content hierarchy, and internal linking for maximum SEO impact.

✅ Collaborate with content, marketing, and development teams to align SEO with broader business goals.

✅ Monitor and analyze performance metrics using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.

✅ Address technical SEO issues related to site crawlability, mobile responsiveness, site speed, and structured data.

✅ Stay current with evolving search engine algorithms and proactively adjust strategies as needed.

✅ Support marketing campaigns with SEO insights and recommendations to maximize reach and engagement.

ASSUMPTION: The role involves a mix of strategic planning and tactical execution. The successful candidate will be comfortable with both high-level strategy and detailed, hands-on work.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

Experience: 3+ years of proven experience in SEO with strong results in traffic and ranking improvements.

Required Skills:

• Solid understanding of SEO principles, search engine algorithms, and best practices.
• Technical SEO knowledge (crawlability, schema markup, site speed, mobile-first indexing).
• Proficiency in SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, etc.
• Experience with CMS platforms such as WordPress, Shopify, or similar.
• Ability to collaborate effectively with engineering, content, and marketing teams.

Preferred Skills:

• Familiarity with international SEO and geo-targeting strategies.
• Experience with GA4, Google Tag Manager (GTM), Looker Studio, or ETL pipelines.
• Exposure to AI tools or automation workflows in marketing.
• Understanding of broader digital growth channels (e.g., paid ads, CRO, content strategy).

ASSUMPTION: While the role is remote, the ideal candidate should be comfortable working in a fast-paced, high-growth environment with a flat organizational structure and a strong sense of ownership and accountability.

💰 Compensation & Benefits

Salary Range: Based on the company's statement of above-market remuneration, we estimate the salary range for this role to be SGD 80,000 - 120,000 per year. This estimate is based on industry standards for mid-senior level SEO roles in Singapore.

Benefits:

• Above-market remuneration
• Fast-track career progression
• Inclusive and collaborative work culture
• Meaningful work with real-world impact
• Exposure to cutting-edge technologies and AI systems

Working Hours: Full-time (40 hours per week) with flexible working hours and a results-driven work environment.

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's statement of above-market remuneration. Actual compensation may vary based on individual qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: BJAK operates in the financial services and technology sectors, focusing on making everyday use cases more efficient, affordable, and accessible through technology and innovation.

Company Size: BJAK is a mid-sized company with operations in multiple countries in Southeast Asia, serving millions of users through its platform. This size offers opportunities for growth and impact but may also come with a faster-paced work environment.

Founded: The founding date of BJAK is not specified, but it is mentioned to be the largest insurance portal in Southeast Asia, suggesting a significant history in the market.

Company Description:

• BJAK is driven by impact, with a mission to make everyday use cases more efficient, affordable, and accessible through technology and innovation.
• The company is the largest insurance portal in Southeast Asia, serving millions of users through Bjak.com and rapidly expanding into other financial services.
• BJAK is currently building next-generation AI systems to drive growth and is seeking mission-aligned individuals who excel in fast-paced, high-impact environments.

Company Specialties:

• Insurance technology
• Financial services
• AI and machine learning
• Digital growth and marketing

Company Website: https://bjak.my/en/about-us

ASSUMPTION: BJAK's focus on technology and innovation suggests a dynamic work environment that values adaptability and continuous learning.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and tactical execution. It offers opportunities for growth and career progression within the company.

Reporting Structure: The SEO Specialist will collaborate with product, content, and engineering teams, suggesting a matrix reporting structure with multiple stakeholders.

Work Arrangement: This is a remote, full-time role with flexible working hours. The ideal candidate should be comfortable working independently and managing their own time effectively.

Growth Opportunities:

• Fast-track career progression within the company
• Exposure to cutting-edge technologies and AI systems
• Opportunities to work on high-impact projects with real-world impact

ASSUMPTION: The flat organizational structure at BJAK may offer more opportunities for growth and leadership than a traditional hierarchical structure.

🌍 Location & Work Environment

Office Type: Remote (fully remote, with no physical office requirement)

Office Location(s): Singapore, with operations in Malaysia, China, Thailand, Indonesia, Taiwan, Japan, and Singapore

Geographic Context:

• Singapore is a major financial hub in Southeast Asia, with a strong focus on technology and innovation.
• The company's operations span multiple countries in the region, offering opportunities for international collaboration and exposure.
• The remote work arrangement allows for a flexible work-life balance and the ability to work from anywhere within the specified regions.

Work Schedule: Full-time (40 hours per week) with flexible working hours and a results-driven work environment.

ASSUMPTION: The remote work arrangement may require strong self-motivation and time management skills, as well as the ability to work effectively in a distributed team environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical SEO assessment or case study
• Final interview with the team or stakeholders

Key Assessment Areas:

• SEO knowledge and experience
• Problem-solving skills and strategic thinking
• Collaboration and communication skills
• Adaptability and cultural fit

Application Tips:

• Highlight specific SEO achievements and results from previous roles
• Tailor your resume and cover letter to emphasize relevant skills and experiences
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively

ATS Keywords: SEO, keyword research, competitor analysis, site audits, technical SEO, content optimization, performance metrics, Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, CMS, collaboration, problem-solving, data analysis

ASSUMPTION: The interview process may include technical assessments or case studies to evaluate the candidate's SEO skills and problem-solving abilities.

🛠️ Tools & Technologies

• Google Search Console
• Google Analytics
• SEMrush
• Ahrefs
• Screaming Frog
• WordPress or similar CMS platforms
• GA4, Google Tag Manager (GTM), Looker Studio (optional)

ASSUMPTION: The ideal candidate should be proficient in the listed SEO tools and comfortable learning new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Impact-driven
• Inclusive and collaborative
• Focused on meaningful work and real-world impact

Work Style:

• Results-driven and focused on outcomes
• Comfortable working independently and managing own time effectively
• Adaptable and comfortable with ambiguity in a fast-paced, high-growth environment

Self-Assessment Questions:

• Do you thrive in fast-paced, high-impact environments where you can make a real-world impact?
• Are you comfortable working independently and managing your own time effectively?
• Do you have a strong sense of ownership and accountability, and are you comfortable taking initiative and driving projects forward?

ASSUMPTION: BJAK's flat organizational structure and focus on impact and results suggest a work environment that values proactive, self-motivated individuals who can take initiative and drive projects forward.

⚠️ Potential Challenges

• Managing multiple stakeholders and balancing competing priorities in a matrix reporting structure
• Keeping up with evolving search engine algorithms and best practices in a fast-paced, high-growth environment
• Working effectively in a remote, distributed team environment with team members across multiple countries
• Balancing strategic thinking and tactical execution in a role that requires both high-level planning and detailed, hands-on work

ASSUMPTION: The ideal candidate should be comfortable working in a dynamic, fast-paced environment and able to adapt to changing priorities and challenges.

📈 Similar Roles Comparison

• This role is unique in its focus on driving organic traffic and improving search visibility for a large, international financial services platform
• While there may be similar SEO Specialist roles in the market, the scale and impact of this role set it apart from other opportunities
• Career progression opportunities may be faster in this role due to the company's flat organizational structure and focus on impact and results

ASSUMPTION: This role offers a unique opportunity to work on high-impact projects with real-world impact in a fast-paced, high-growth environment.

📝 Sample Projects

• Conducting a comprehensive site audit and developing a strategic plan to improve search visibility and organic traffic for Bjak.com
• Optimizing metadata, page structure, and content hierarchy for high-converting landing pages and product pages
• Collaborating with content and marketing teams to create SEO-optimized content that drives engagement and conversions

ASSUMPTION: The ideal candidate should have experience working on similar projects and be able to provide specific examples of their achievements in previous roles.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader organization?
• How does the company support the professional development and growth of its employees?
• What are the biggest challenges facing the SEO team currently, and how can this role help address them?
• How does the company measure the success of its SEO efforts, and what key performance indicators (KPIs) will I be responsible for tracking?
• What is the company's approach to work-life balance and flexible working hours in a remote work environment?

ASSUMPTION: The ideal candidate should be curious and proactive, asking thoughtful questions that demonstrate their interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SEO experience and achievements
• Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and practicing your problem-solving skills
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.