📌 Core Information
🔹 Job Title: SEO Specialist (Remote)
🔹 Company: One Impression
🔹 Location: Gurugram, India (Remote)
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: May 25, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (Global)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing effective SEO strategies to improve rankings and increase organic traffic
- Collaborating with cross-functional teams to integrate SEO into content strategies
- Monitoring and analyzing SEO performance using various tools
- Staying current with SEO industry trends and best practices
- Building high-quality backlink strategies and partnerships
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities to succeed in a remote, collaborative environment.
📋 Key Responsibilities
✅ Conduct thorough keyword research to identify high-impact opportunities
✅ Optimize website content, metadata, and landing pages to boost organic search rankings
✅ Regularly audit technical SEO elements to ensure top-notch performance
✅ Collaborate with content and marketing teams to plan and execute SEO-driven content strategies
✅ Monitor, analyze, and report on SEO performance using tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, etc.
✅ Stay current with SEO industry trends, algorithms, and best practices to continuously refine strategies
✅ Build high-quality backlink strategies and partnerships to improve domain authority and search rankings
✅ Develop and implement localized SEO strategies for targeted market segments
ASSUMPTION: This role requires a hands-on approach to SEO, with a focus on continuous learning and improvement.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 5+ years of proven SEO experience, preferably with marketplaces, SaaS, or digital platforms
Required Skills:
- Proven success in developing and executing effective SEO strategies
- Proficiency in SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz)
- Excellent understanding of search engine algorithms and ranking methods
- Experience with HTML, CSS, and JavaScript as they relate to SEO
- Strong analytical skills and data-driven mindset
- Exceptional communication and collaboration skills
- Ability to thrive in a remote and highly collaborative environment
Preferred Skills:
- Experience with content management systems (CMS) and SEO plugins
- Fluency in multiple languages (for localized SEO strategies)
- Background in content creation or marketing
ASSUMPTION: Candidates with a strong portfolio showcasing their SEO achievements and a passion for staying updated with industry trends will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: INR 15,00,000 - 25,00,000 per annum (Estimated, based on industry standards for a senior SEO role in India)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Flexible work hours and remote work options
- Professional development opportunities
Working Hours: Full-time (40 hours/week), flexible schedule
ASSUMPTION: The salary range provided is an estimate based on industry standards for a senior SEO role in India. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: One Impression operates in the creator economy, focusing on connecting brands with creators for authentic, high-impact content campaigns. The company is part of the rapidly growing influencer marketing industry, which is projected to reach $15 billion by 2022.
Company Size: One Impression is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment where individual contributions can make a significant impact.
Founded: One Impression was founded in 2018, with the mission to make the global creator economy predictable, programmable, and performance-driven.
Company Description:
- One Impression is a technology company that enables brands to connect with creators for authentic, high-impact content campaigns.
- The company's flagship marketplace, Famous, is home to a curated network of over 100,000 creators across various social platforms.
- One Impression also offers Amplify, a fast lane for influencer activation that removes heavy decision-making, allowing ideas to travel at the speed of culture.
Company Specialties:
- Influencer marketing
- Brand management
- Content marketing
- Brand building and promotion
- Creator economy
Company Website: http://www.famous.club
ASSUMPTION: One Impression's focus on the creator economy and influencer marketing makes it an exciting and dynamic place to work, with ample opportunities for growth and innovation.
📊 Role Analysis
Career Level: This role is at the senior specialist level, requiring a high degree of expertise and independence in executing SEO strategies.
Reporting Structure: The SEO Specialist will report directly to the Head of Marketing and collaborate closely with content, product, and engineering teams.
Work Arrangement: This is a remote, contract position with flexible working hours. The role may require occasional overlap with India Standard Time (IST) for team meetings and collaboration.
Growth Opportunities:
- Potential to lead and mentor junior SEO team members as the company grows
- Opportunities to expand responsibilities and contribute to the development of One Impression's SEO strategy
- Possibility to transition to a full-time, permanent role based on performance and company needs
ASSUMPTION: This role offers significant growth potential, as One Impression continues to expand its market presence and refine its SEO strategy.
🌍 Location & Work Environment
Office Type: Remote (Global)
Office Location(s): Gurugram, India (Remote work allows for flexibility in location)
Geographic Context:
- Gurugram is a major IT hub and one of India's fastest-growing cities, offering a vibrant and dynamic work environment.
- The city is well-connected by international and domestic flights, making it an ideal location for remote work.
- Gurugram's thriving startup ecosystem and proximity to New Delhi provide ample networking opportunities.
Work Schedule: Full-time (40 hours/week), flexible schedule with occasional overlap with India Standard Time (IST)
ASSUMPTION: The remote work arrangement for this role allows for a high degree of flexibility and work-life balance, while also providing opportunities for collaboration and growth within One Impression's dynamic work environment.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR team
- Technical SEO assessment or case study
- Final interview with the Head of Marketing and relevant team members
Key Assessment Areas:
- SEO knowledge and experience
- Analytical and problem-solving skills
- Communication and collaboration abilities
- Cultural fit and alignment with One Impression's values
Application Tips:
- Highlight specific SEO achievements and the impact they had on previous roles
- Tailor your resume and cover letter to emphasize relevant skills and experiences
- Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and tools
- Research One Impression and the creator economy to demonstrate your enthusiasm and understanding of the company's mission
ATS Keywords: SEO, keyword research, content optimization, technical SEO, analytics, collaboration, backlink strategies, HTML, CSS, JavaScript, data analysis, communication, market segmentation, SEO tools, search engine algorithms, performance monitoring
ASSUMPTION: The application process for this role is designed to assess candidates' SEO expertise, analytical skills, and cultural fit, with a focus on finding the best fit for One Impression's remote, collaborative work environment.
🛠️ Tools & Technologies
- SEO tools: Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, Moz
- Content management systems (CMS) and SEO plugins: WordPress, Yoast SEO, All in One SEO
- Project management tools: Asana, Trello, Jira
- Communication and collaboration tools: Slack, Google Workspace, Microsoft Teams
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they enable effective collaboration and efficient execution of SEO strategies.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing creativity and continuous learning
- Collaboration: Working together to achieve common goals
- Integrity: Upholding ethical standards and being transparent in our actions
- Accountability: Taking responsibility for our work and delivering results
- Customer-centricity: Focusing on the needs and preferences of our users and clients
Work Style:
- Remote-friendly: Thriving in a distributed work environment
- Data-driven: Making informed decisions based on data and analytics
- Adaptable: Embracing change and learning from new experiences
- Collaborative: Working effectively with cross-functional teams to achieve common goals
Self-Assessment Questions:
- Do you have a proven track record of developing and executing effective SEO strategies?
- Are you comfortable working remotely and collaborating with global teams?
- Do you thrive in a dynamic, fast-paced work environment and embrace continuous learning?
- Are you passionate about the creator economy and influencer marketing?
ASSUMPTION: Candidates who align with One Impression's values and work style will be well-suited to this role and thrive in the company's dynamic, collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a remote work environment
- Keeping up with the fast-paced nature of SEO and the creator economy
- Collaborating effectively with global teams across different time zones
- Adapting to the unique needs and preferences of One Impression's diverse client base
ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills, as well as a passion for learning and growth.
📈 Similar Roles Comparison
- Unlike traditional SEO roles, this position requires a strong focus on content optimization and collaboration with content and marketing teams
- This role is part of a growing creator economy, offering unique insights and opportunities for innovation
- As a senior specialist role, this position offers significant growth potential and the opportunity to shape One Impression's SEO strategy
ASSUMPTION: This role offers a unique blend of SEO expertise, content marketing, and collaboration, making it an attractive opportunity for experienced SEO professionals looking to expand their skills and make a significant impact in a dynamic industry.
📝 Sample Projects
- Conducting a comprehensive SEO audit of One Impression's website and implementing improvements to boost organic search rankings
- Developing and executing a localized SEO strategy to expand One Impression's market reach in India and other target regions
- Collaborating with content and marketing teams to create SEO-optimized content for One Impression's blog and other marketing channels
ASSUMPTION: These sample projects illustrate the hands-on, collaborative nature of this role and the opportunity to make a significant impact on One Impression's SEO performance.
❓ Key Questions to Ask During Interview
- What are the biggest SEO challenges facing One Impression, and how can this role address them?
- How does One Impression support the professional development and growth of its SEO team members?
- What is the company's long-term vision for its SEO strategy, and how does this role fit into that plan?
- How does One Impression measure the success of its SEO efforts, and what key performance indicators (KPIs) are most important for this role?
- What is the company's approach to work-life balance, and how does it support remote team members?
ASSUMPTION: These interview questions are designed to assess One Impression's SEO strategy, company culture, and commitment to employee growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant SEO experience and achievements
- Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and tools
- Research One Impression and the creator economy to demonstrate your enthusiasm and understanding of the company's mission
- Follow up with the One Impression HR team one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
