Social Media Content & Influencer Specialist

📌 Core Information

🔹 Job Title: Social Media Content & Influencer Specialist

🔹 Company: Cosmos Corporation

🔹 Location: St. Peters, Missouri

🔹 Job Type: On-site

🔹 Category: Marketing & Communications

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Owning the social media calendar and creating engaging content for Cosmos brands across TikTok, Instagram, and Facebook.
• Collaborating with internal teams and external influencers to drive engagement and track performance metrics.
• Bringing fresh ideas to the table by staying up-to-date with trends and competitors.
• Hosting brainstorms and working closely with executive leadership, creative teams, and agency partners.

ASSUMPTION: This role requires a strong understanding of social media platforms, influencer marketing, and digital strategy. Candidates should be creative, collaborative, and comfortable using tools like Canva and basic video editing software.

📋 Key Responsibilities

✅ Own the social media calendar and create engaging content for Cosmos brands across TikTok, Instagram, and Facebook.

✅ Collaborate with internal teams and external influencers to drive engagement and track performance metrics.

✅ Bring fresh ideas to the table by staying up-to-date with trends and competitors.

✅ Host brainstorms and work closely with executive leadership, creative teams, and agency partners.

✅ Stay plugged into what’s trending and use performance data to refine content strategy, boost engagement, and turn learnings into action.

ASSUMPTION: This role requires strong communication skills, the ability to work well under pressure, and a keen eye for detail.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, business, communications, or a related field.

Experience: 2-5 years of experience in social media, influencer marketing, or digital strategy.

Required Skills:

• Strong understanding of social media platforms and trends.
• Proven ability to create engaging content and grow communities.
• Excellent communication and collaboration skills.
• Familiarity with tools like Canva and basic video editing software.
• Data-driven mindset and ability to track and analyze performance metrics.

Preferred Skills:

• Experience working with CPG brands or in the pet product space.
• Fluency in Spanish or other languages.

ASSUMPTION: While not explicitly stated, experience with AI content creation tools may be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $60,000 - $75,000 per year. This estimate is based on industry standards for a mid-level marketing role in the St. Louis metropolitan area.

Benefits:

• Medical, dental, and vision insurance
• Life insurance and disability coverage
• Flexible spending accounts
• 401(k) contribution
• Robust employee assistance program
• Vacation time off and paid holidays
• Parental leave and maternal leave
• Growth and development opportunities
• Employee referral bonus program
• Cosmos Cash Recognition Program
• Better Book Club
• Excellent culture

Working Hours: Full-time, 40 hours per week. The work arrangement is on-site, with the option to work from home occasionally.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Cosmos Corporation operates in the manufacturing industry, specifically focusing on pet products. The pet industry is a multi-billion dollar market with steady growth, driven by increasing pet ownership and spending.

Company Size: Cosmos Corporation has 51-200 employees, which is considered mid-sized. This means there are opportunities for growth and advancement, but also a more intimate work environment.

Founded: Cosmos Corporation was founded in 1980 and is headquartered in Saint Peters, Missouri. The company is family-owned and has been in business for over 40 years.

Company Description:

• Cosmos Corporation is a leader in the pet industry, selling and distributing quality pet products to more than 65 countries around the world and 22,000+ retailers.
• The company offers an extensive portfolio of health and wellness products in the dental, grooming, flea & tick, and stain & odor categories under three leading brands: TropiClean Pet Products®, Naturél Promise Pet ProductsTM, and Urine-Off® Pet Products.
• Cosmos Corporation strives to perpetually innovate the finest products, packaging, marketing, and management in the pet industry; for the enrichment of pets and their people, provision of its employees, and the poor around the globe, all to the glory of God.

Company Specialties:

• Pet Products
• Manufacturing
• Hand Sanitizer
• Liquid Manufacturer
• Shampoo
• Conditioner
• Oral Care
• Shipping
• Packaging
• Flea & Tick
• Stain & Odor

Company Website: http://www.cosmoscorp.com

ASSUMPTION: Cosmos Corporation is a well-established company with a strong focus on innovation and growth. The company's mission and values are centered around enriching the lives of pets and their people, as well as giving back to the community.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring 2-5 years of experience in social media, influencer marketing, or digital strategy. It offers opportunities for growth and advancement within the company.

Reporting Structure: The Social Media Content & Influencer Specialist will report directly to the Marketing Manager and work closely with internal teams and external influencers.

Work Arrangement: This role is on-site, with the option to work from home occasionally. The work arrangement is full-time, with a 40-hour workweek.

Growth Opportunities:

• As Cosmos Corporation continues to grow, there may be opportunities for the Social Media Content & Influencer Specialist to take on more responsibilities or move into a management role.
• The company offers growth and development opportunities, such as lunch and learns and employee training programs.
• Cosmos Corporation has a strong focus on employee retention and provides opportunities for career advancement.

ASSUMPTION: This role offers opportunities for growth and advancement within the company, as well as the chance to work on a variety of projects and campaigns.

🌍 Location & Work Environment

Office Type: Cosmos Corporation's headquarters is a traditional office environment, with a focus on collaboration and innovation.

Office Location(s): 601 Pearl Dr, Saint Peters, Missouri 63376, US

Geographic Context:

• Saint Peters, Missouri, is a suburb of St. Louis, with a population of approximately 55,000 people.
• The area has a humid subtropical climate, with hot summers and cold winters.
• The cost of living in Saint Peters is relatively low compared to other major metropolitan areas in the United States.

Work Schedule: The work schedule for this role is Monday through Friday, 8:00 AM to 5:00 PM, with a one-hour lunch break. The company offers flexible working arrangements, such as working from home occasionally.

ASSUMPTION: The work environment at Cosmos Corporation is collaborative and innovative, with a focus on employee growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Marketing Manager and a member of the marketing team
• Final interview with the Marketing Director
• Background check and offer

Key Assessment Areas:

• Social media and influencer marketing expertise
• Content creation and curation skills
• Collaboration and communication skills
• Data-driven mindset and ability to track performance metrics
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your social media and influencer marketing experience, as well as any relevant industry experience.
• Include examples of your social media content and campaigns, as well as any relevant analytics or metrics.
• Prepare for behavioral interview questions that focus on your problem-solving skills, creativity, and collaboration.
• Research Cosmos Corporation and be prepared to discuss how your skills and experience align with the company's mission and values.

ATS Keywords: Social media management, influencer marketing, digital strategy, content creation, community engagement, trend analysis, brand voice development, campaign planning, content curation, video editing, AI content tools, ecommerce strategy, performance tracking

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and experience in social media and influencer marketing.

🛠️ Tools & Technologies

• Canva
• Basic video editing software (e.g., iMovie, Windows Video Editor)
• AI content creation tools (e.g., Copy.ai, Frase.io)
• Social media analytics tools (e.g., Hootsuite Insights, Sprout Social)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used in this role may vary based on the candidate's experience and the company's needs.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Cosmos Corporation strives to perpetually innovate the finest products, packaging, marketing, and management in the pet industry.
• Enrichment: The company is committed to enriching the lives of pets and their people, as well as giving back to the community.
• Excellence: Cosmos Corporation is dedicated to providing excellent products, packaging, marketing, and management in the pet industry.

Work Style:

• Collaborative: Cosmos Corporation values a collaborative work environment, with a focus on teamwork and communication.
• Innovative: The company encourages creativity and innovation in all aspects of its business.
• Data-driven: Cosmos Corporation uses data to inform decision-making and track performance metrics.

Self-Assessment Questions:

• Do you have a strong understanding of social media platforms and trends?
• Are you comfortable using tools like Canva and basic video editing software?
• Do you have experience working with internal teams and external influencers to drive engagement and track performance metrics?
• Are you comfortable working in a collaborative and innovative work environment?
• Do you have a data-driven mindset and the ability to track and analyze performance metrics?

ASSUMPTION: Candidates should be prepared to demonstrate their cultural fit and alignment with Cosmos Corporation's values and work style during the interview process.

⚠️ Potential Challenges

• The social media landscape is constantly changing, and candidates should be prepared to stay up-to-date with trends and best practices.
• This role requires strong communication and collaboration skills, as well as the ability to work well under pressure.
• The work arrangement for this role is on-site, which may not be suitable for candidates who prefer a remote or hybrid work arrangement.
• The cost of living in Saint Peters, Missouri, may be higher than in other areas, which could impact the overall compensation package.

ASSUMPTION: Candidates should be prepared to address these potential challenges during the interview process and consider how they would overcome them in the role.

📈 Similar Roles Comparison

• Compared to other social media and influencer marketing roles, this position offers a competitive salary range and comprehensive benefits package.
• Cosmos Corporation is a well-established company with a strong focus on innovation and growth, providing opportunities for career advancement and professional development.
• This role is on-site, which may be a difference from other remote or hybrid positions in the industry.

ASSUMPTION: Candidates should research similar roles and companies to gain a better understanding of the industry and competitive landscape.

📝 Sample Projects

• Developing a social media content calendar for a new product launch, including engaging posts and stories that highlight the product's unique features and benefits.
• Collaborating with an influencer agency to identify and partner with relevant influencers for a brand awareness campaign, tracking performance metrics, and optimizing content based on results.
• Conducting a competitive analysis of social media content and strategies, identifying trends and opportunities, and developing recommendations for improving Cosmos Corporation's social media presence.

ASSUMPTION: These sample projects are intended to provide an idea of the types of tasks and responsibilities that may be required in this role. The specific projects and responsibilities may vary based on the company's needs and the candidate's experience.

❓ Key Questions to Ask During Interview

• Can you describe the company's social media strategy and how this role fits into it?
• How does the marketing team collaborate with other departments, such as product development and sales?
• What are the biggest challenges facing the social media team currently, and how can this role help address them?
• How does Cosmos Corporation support the growth and development of its employees?
• What is the company's approach to work-life balance, and how does this role fit into that?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their understanding of the industry and the specific challenges facing the social media team.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your social media and influencer marketing experience, as well as any relevant industry experience.
• Prepare for behavioral interview questions that focus on your problem-solving skills, creativity, and collaboration.
• Research Cosmos Corporation and be prepared to discuss how your skills and experience align with the company's mission and values.
• Follow up with the HR department one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.