Social Media Coordinator Intern

📌 Core Information

🔹 Job Title: Social Media Coordinator Intern

🔹 Company: MTAB Technology Center P Ltd

🔹 Location: Chennai, Tamil Nadu, India

🔹 Job Type: Internship

🔹 Category: Marketing & Communications

🔹 Date Posted: April 11, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Remote (solely)

🚀 Job Overview

Key aspects of this role include:

• Planning and executing social media strategies for various campaigns
• Creating, curating, and managing content for multiple platforms
• Monitoring social media analytics and optimizing content for better engagement
• Engaging with the online community and responding to comments and inquiries
• Collaborating with creative and marketing teams for aligned campaigns

ASSUMPTION: This role is ideal for recent graduates or early-career professionals looking to gain practical experience in social media management and content creation.

📋 Key Responsibilities

✅ Plan and execute social media strategies for various campaigns

✅ Create, curate, and manage content for platforms like LinkedIn, Twitter, Instagram, and more

✅ Monitor social media analytics and optimize content for better engagement

✅ Engage with the online community and respond to comments and inquiries

✅ Collaborate with creative and marketing teams for aligned campaigns

✅ Bring fresh perspectives to day-to-day activities

✅ Participate in weekly review meetings with various teams

✅ Work closely with reporting managers to capture engagement metrics and present insights

ASSUMPTION: This role requires strong communication skills, creativity, and the ability to work independently and collaboratively.

🎯 Required Qualifications

Education: Bachelor’s or Master’s degree in Marketing, Communications, or related fields

Experience: None specified (entry-level role)

Required Skills:

• Knowledge of major social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
• Strong communication and creative skills
• Familiarity with social media scheduling tools (a plus)

Preferred Skills:

• Previous experience in social media management or content creation
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, having a basic understanding of social media analytics tools and platforms would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: INR 15,000 - 25,000 per month (estimated, based on industry standards for entry-level marketing roles in Chennai)

Benefits:

• Learn On-Demand SaaS Tools: Gain hands-on experience with industry-standard tools like Moodle and Zoho One
• Out-of-the-Box Work: Engage in innovative projects that go beyond your primary job role
• Remote Opportunities: Enjoy the flexibility of working from anywhere
• Diverse Project Experience: Work on internal projects as well as real client assignments
• Online Portfolio Building: Develop a strong online portfolio showcasing your work
• Flexible Timing: Benefit from flexible working hours

Working Hours: 25-30 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Chennai. The actual salary may vary based on the company's internal policies and the candidate's qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services, with a focus on digital transformation, cloud ERP, and talent management

Company Size: 51-200 employees (mid-sized company)

Founded: 2011 (16 years in operation)

Company Description:

• MTAB Technology Center offers business intelligence solutions through cloud ERP from Zoho
• The company focuses on sales and marketing, HR and admin, and finance functions
• MTAB Technology Center also offers business process management and talent solutions for customers
• The company has specialized in digital transformation for educational institutions, the food industry, and eco-tourism

Company Specialties:

• Cloud ERP
• Digital Transformation
• Zoho Partner
• Talent Management Platforms
• Job Role Based Evaluations
• Job Role Based Onboarding Courses
• CRM Solutions
• Industry 4.0
• Skill Development
• Process Optimization
• Empowering Individuals

Company Website: MTAB Technology Center

ASSUMPTION: MTAB Technology Center is a mid-sized company with a strong focus on digital transformation and talent management. This provides opportunities for growth and learning in the digital and technology sectors.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: The Social Media Coordinator Intern will report directly to the Marketing or Communications Manager

Work Arrangement: Remote (solely), with flexible working hours

Growth Opportunities:

• Potential full-time employment after the internship period
• Expansion of responsibilities based on performance and interest
• Opportunities to work on diverse projects and gain experience in various aspects of marketing and communications

ASSUMPTION: This role offers excellent growth opportunities for entry-level professionals looking to gain practical experience in social media management and content creation.

🌍 Location & Work Environment

Office Type: Remote (solely)

Office Location(s): Chennai, Tamil Nadu, India

Geographic Context:

• Chennai is the capital city of the Indian state of Tamil Nadu
• The city is known for its cultural heritage, temples, and beaches
• Chennai has a tropical savanna climate, with hot and humid weather prevailing throughout the year

Work Schedule: 25-30 hours per week, with flexible working hours

ASSUMPTION: The remote work environment offers flexibility and convenience, allowing interns to balance their work and personal lives more effectively.

💼 Interview & Application Insights

Typical Process:

• Job postings on the company's career page
• Call for registration and enrollment
• Completion of portfolio submissions
• Evaluation process on the Abhyaz platform
• Internship offer
• Onboarding

Key Assessment Areas:

• Creativity and innovation in content creation
• Understanding of social media platforms and trends
• Communication and interpersonal skills
• Ability to work independently and collaboratively

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Showcase your understanding of social media trends and platforms in your application materials
• Demonstrate your creativity and innovation through your portfolio or examples of previous work
• Follow up with the hiring manager within a week after submitting your application

ATS Keywords: Social Media Management, Content Creation, Analytics Monitoring, Community Engagement, Collaboration, Communication, Creativity, Social Media Tools

ASSUMPTION: The application process is straightforward and focused on assessing the candidate's creativity, communication skills, and understanding of social media platforms.

🛠️ Tools & Technologies

• Moodle (Learning Management System)
• Zoho One (Collaboration and Project Management)
• Social media platforms (LinkedIn, Twitter, Instagram, etc.)
• Social media scheduling tools (Buffer, Hootsuite, etc.)

ASSUMPTION: Familiarity with these tools and technologies is not required but would be an asset for this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Empowerment
• Integrity
• Customer-centricity

Work Style:

• Remote and flexible work arrangements
• Focus on results and outcomes
• Encouragement of creativity and innovation
• Strong emphasis on communication and collaboration

Self-Assessment Questions:

• Do you align with the company's values, particularly innovation and empowerment?
• Are you comfortable working remotely and managing your time effectively?
• Do you have strong communication skills and the ability to work collaboratively with diverse teams?

ASSUMPTION: MTAB Technology Center values innovation, collaboration, and empowerment. Candidates who align with these values and are comfortable working remotely are likely to be a good fit for the company's culture.

⚠️ Potential Challenges

• Managing work-life balance in a remote work environment
• Adapting to the company's unique culture and work style
• Meeting the expectations of multiple stakeholders (clients, internal teams, etc.)
• Keeping up with the fast-paced nature of social media trends and algorithms

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a proactive approach to learning and growth.

📈 Similar Roles Comparison

• Social Media Coordinator vs. Social Media Manager: The coordinator role focuses more on day-to-day content creation and community management, while the manager role involves strategic planning and team leadership
• Social Media Coordinator vs. Content Creator: The coordinator role requires a broader range of skills, including analytics and community management, while the content creator role focuses solely on content creation
• Career path: Social Media Coordinator → Social Media Manager → Digital Marketing Manager → Marketing Director

ASSUMPTION: This role offers a clear career path for growth and progression within the marketing and communications field.

📝 Sample Projects

• Creating and executing a social media campaign for a new product launch
• Developing a content calendar for multiple platforms and audiences
• Analyzing social media metrics and optimizing content for better engagement

ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and tasks involved in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role collaborate with other teams, such as marketing and creative?
• What opportunities are there for growth and professional development within the company?
• How does the company support work-life balance for remote employees?
• What are the most challenging aspects of this role, and how can I prepare for them?

ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare a portfolio showcasing your previous work or relevant projects
• Follow up with the hiring manager within a week after submitting your application
• Prepare for the interview by researching the company and practicing common interview questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.