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Social Media Marketing Intern

Klook
Full-time
On-site
Singapore

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Marketing Intern

πŸ”Ή Company: Klook

πŸ”Ή Location: Singapore

πŸ”Ή Job Type: Full-time, Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging content for Klook's global social media accounts and blog
  • Collaborating with local marketing teams and other functional teams
  • Measuring the impact of social media content through monitoring tools
  • Brainstorming and producing static posts and short-form video content
  • Writing and localizing blog content to drive SEO traffic

ASSUMPTION: This role requires a strong focus on creativity, storytelling, and collaboration to create engaging content that drives results.

πŸ“‹ Key Responsibilities

βœ… Play an active role in creating content for Klook’s global social media accounts and blog to achieve overall business and marketing goals

βœ… Responsible for brainstorming and producing static posts and short-form video content that drives engagement and traffic as part of Klook’s always-on global content and social strategy

βœ… Responsible for writing and localization of blog content that drives SEO traffic

βœ… Measure the impact of social media content through monitoring tools

βœ… Collaborate with local marketing teams to plan and schedule short-form video content to grow Klook’s overall social media presence

βœ… Partner with other functional teams including Brand and Marketing for social media marketing efforts

ASSUMPTION: This role requires a high level of creativity, adaptability, and strong communication skills to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Studying a degree in digital content marketing or related fields

Experience: Entry-level (0-2 years)

Required Skills:

  • Excellent command of English, both verbal and written communication
  • Proficient in video production
  • Excellent storytelling skills
  • Strong interpersonal skills
  • Entrepreneurial mindset with a roll-up-your-sleeves attitude

Preferred Skills:

  • Familiarity with social media analytics tools
  • Experience with content management systems
  • Knowledge of SEO best practices

ASSUMPTION: While not explicitly stated, having some experience in social media marketing or content creation would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: SGD 3,000 - 4,000 per month (Estimated based on industry standards for entry-level marketing interns in Singapore)

Benefits:

  • Learning and development opportunities
  • Fun and dynamic work environment
  • Competitive salary and benefits package

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing interns in Singapore. Actual compensation may vary based on factors such as skills, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Travel Arrangements. Klook is a leading travel and experiences platform, curating joyful experiences for users around the world.

Company Size: 1,001-5,000 employees. As a mid-sized company, Klook offers a dynamic work environment with opportunities for growth and collaboration.

Founded: 2014. Klook was founded by three avid travelers with a mission to bring the world closer together through experiences.

Company Description:

  • Klook is Asia's leading travel and experiences platform, offering a wide range of activities, tours, local transportation, and stays
  • The company curates joyful experiences for users, inspiring and enabling more moments of joy through over half a million activities in over 2,700 destinations
  • Klook's mission is to inspire and enable more moments of joy through travel and experiences

Company Specialties:

  • ecommerce
  • travel tech
  • local experiences
  • technology
  • experiences
  • marketing
  • business development
  • software engineering

Company Website: http://www.klook.com

ASSUMPTION: Klook's focus on experiences and joyful moments makes it an exciting and engaging place to work, particularly for those interested in travel and marketing.

πŸ“Š Role Analysis

Career Level: Entry-level (Intern). This role is an excellent opportunity for students or recent graduates to gain practical experience in social media marketing.

Reporting Structure: The intern will report directly to the Marketing team and collaborate with various functional teams, including Brand and Marketing.

Work Arrangement: On-site, full-time. The intern will work on-site at Klook's Singapore office, with the opportunity to collaborate with local marketing teams and other functional teams.

Growth Opportunities:

  • Gain hands-on experience in social media marketing and content creation
  • Work with a diverse and dynamic team, learning from experienced professionals
  • Potential full-time employment opportunities upon successful completion of the internship

ASSUMPTION: This internship offers valuable experience and growth opportunities for those interested in pursuing a career in marketing or content creation.

🌍 Location & Work Environment

Office Type: Klook's Singapore office is located in a modern and collaborative workspace, fostering a creative and innovative environment.

Office Location(s): 71 Robinson Road, #06-03, Singapore 068895

Geographic Context:

  • Singapore is a multicultural city-state and island country in Southeast Asia
  • Known for its vibrant culture, delicious food, and bustling city life
  • Offers numerous opportunities for travel and exploration within the region

Work Schedule: Full-time, Monday to Friday, with flexible working hours to accommodate team collaboration and project deadlines.

ASSUMPTION: Klook's Singapore office provides a dynamic and engaging work environment, with ample opportunities for learning and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager and/or team members
  • Background check and offer extension

Key Assessment Areas:

  • Creativity and storytelling skills
  • Communication and interpersonal skills
  • Adaptability and entrepreneurial mindset
  • Technical skills in video production and content creation

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences in social media marketing, content creation, and storytelling
  • Showcase your portfolio or examples of your work, if applicable
  • Demonstrate your enthusiasm for travel and experiences, and your understanding of Klook's mission and values

ATS Keywords: Social Media Marketing, Content Creation, Video Production, Storytelling, Communication, Collaboration, Digital Marketing, Creativity, Engagement, Localization, SEO, Entrepreneurial Mindset, Teamwork, Adaptability

ASSUMPTION: Klook's application process is designed to assess candidates' creativity, communication skills, and cultural fit, with a focus on finding the best fit for their dynamic and collaborative team.

πŸ› οΈ Tools & Technologies

  • Social media platforms (e.g., Facebook, Instagram, Twitter, TikTok)
  • Video editing software (e.g., Adobe Premiere Pro, iMovie)
  • Content management systems (e.g., Hootsuite, Buffer)
  • SEO tools (e.g., Google Search Console, SEMrush)
  • Analytics tools (e.g., Google Analytics, Sprout Social)

ASSUMPTION: Familiarity with these tools and technologies is not required but would be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer First
  • Push Boundaries
  • Critical Thinking
  • Build for Scale
  • Less is More
  • Win as One

Work Style:

  • Collaborative and team-oriented
  • Entrepreneurial and innovative
  • Adaptable and flexible
  • Results-driven and focused on achieving business goals

Self-Assessment Questions:

  • Do you have a strong passion for storytelling and creating engaging content?
  • Are you comfortable working in a dynamic and collaborative team environment?
  • Do you have an entrepreneurial mindset and a willingness to take initiative?
  • Are you adaptable and able to thrive in a fast-paced and ever-changing work environment?

ASSUMPTION: Klook values candidates who are passionate, creative, and collaborative, with a strong entrepreneurial spirit and a commitment to achieving results.

⚠️ Potential Challenges

  • Managing multiple social media accounts and content creation tasks simultaneously
  • Keeping up with the fast-paced and ever-changing social media landscape
  • Collaborating effectively with various teams and stakeholders
  • Adapting to a dynamic and sometimes unpredictable work environment

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing internships, this role focuses specifically on social media marketing and content creation
  • Klook's global presence and focus on experiences set it apart from other travel and tourism companies
  • This internship offers a unique opportunity to gain hands-on experience in a dynamic and growing company

ASSUMPTION: This role is well-suited for candidates interested in social media marketing and content creation, with a passion for travel and experiences.

πŸ“ Sample Projects

  • Creating a social media campaign to promote a new travel destination or experience
  • Developing a series of short-form videos to showcase Klook's unique offerings and value proposition
  • Writing and localizing blog content to drive SEO traffic and engage users

ASSUMPTION: These projects are designed to challenge and develop the intern's skills in social media marketing, content creation, and storytelling.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall marketing strategy for Klook?
  • What opportunities are there for growth and development within the company?
  • How does Klook support work-life balance for its employees?
  • What is the team structure and dynamic like within the Marketing department?

ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company, and to assess the fit between their skills, interests, and the opportunities available.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences in social media marketing, content creation, and storytelling
  • Prepare a portfolio or examples of your work, if applicable
  • Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.