Specialist, Paid Social

📌 Core Information

🔹 Job Title: Specialist, Paid Social

🔹 Company: Brainlabs

🔹 Location: HIT Polo - Buenos Aires, Argentina

🔹 Job Type: Full Time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-06-05

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (Adaptive/Hybrid Working)

🚀 Job Overview

Key aspects of this role include:

• Delivering high-quality, best-in-class work for clients within the Paid Social Practice
• Collaborating with Associates to grow knowledge and skills across the Practice
• Contributing to process improvements, innovation, and automation to drive measurable impact
• Regular exposure to clients and developing presentation skills

ASSUMPTION: This role requires a strong focus on client management and campaign delivery, with opportunities for growth and innovation.

📋 Key Responsibilities

✅ Use knowledge to deliver brilliant campaigns that outperform KPIs, to budget and on-time, following best practice and QA processes

✅ Deliver highly insightful reporting on campaign performance with a good understanding of how this connects to other Practices

✅ Be an advocate for the Practice with Associates and help to grow knowledge and skills across this population, while also starting to build knowledge of other Practices

✅ Develop ideas for process improvements, innovation, and automation that drive measurable impact for clients or the Practice

✅ Have regular exposure to clients and develop presentation skills

ASSUMPTION: The role involves a mix of campaign management, client management, and internal collaboration to drive continuous improvement.

🎯 Required Qualifications

Education: Not specified

Experience: 12+ months of successful experience delivering activation for clients in Paid Social

Required Skills:

• Proven experience in Paid Social activation using tools like Meta, LinkedIn, TikTok, etc.
• Passion for growing career in marketing and the knowledge of others around you
• Good understanding of how other channels work and optimize together
• Confident, dynamic, engaging, and authentic communication skills
• Advancing data analysis and storytelling skills
• Strong attention to detail, methodical, and process-oriented approach

Preferred Skills:

• Fluency in English

ASSUMPTION: While not explicitly stated, a relevant degree or certification in marketing or a related field may be beneficial but is not strictly required.

💰 Compensation & Benefits

Salary Range: Not specified. According to industry standards, the average salary for a Paid Social Specialist in Argentina is around ARS 150,000 - 250,000 per month (USD 1,200 - 2,000).

Benefits:

• 20 working days vacation plus all Argentina public holidays
• Private healthcare (OSDE 210)
• Adaptive/hybrid working
• Free breakfast and lunch when in office
• Access to learning and development opportunities
• Mobility programmes - work from another country for up to 30 days

Working Hours: 40 hours per week, with flexible hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Brainlabs is a global media agency specializing in high-performance advertising services, with a focus on digital marketing and data-driven strategies.

Company Size: Brainlabs has 501-1,000 employees globally, with a culture-first approach that prioritizes winning together and continuous development.

Founded: Brainlabs was founded in 2012 and has since grown into a leading independent media agency with offices worldwide.

Company Description:

• Brainlabs is a new breed of global media agency, independent, full-service, and obsessed with high-performance
• Their approach is built on three core pillars: exceptional talent, winning methodologies, and cutting-edge technology
• They recruit outstanding people and develop their expertise, organizing them into dedicated Industry teams centered around clients

Company Specialties:

• PPC
• Google Analytics
• Programmatic
• Paid Social
• CRO
• SEO
• Google Marketing Platform
• Consultancy
• Tech
• Creative
• Data Science
• Data Strategy
• Influencer
• Media Strategy
• Media Planning
• Organic Social
• DOOH
• Retail Media
• TV & Audio

Company Website: http://www.brainlabsdigital.com

ASSUMPTION: Brainlabs is a well-established and respected global media agency with a strong focus on digital marketing and data-driven strategies.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level position, ideal for candidates looking to grow their career in marketing and Paid Social.

Reporting Structure: The Specialist, Paid Social, will report to the Practice Lead or Manager within the Paid Social team.

Work Arrangement: This role follows an adaptive/hybrid working model, with a combination of remote work and on-site collaboration.

Growth Opportunities:

• Progression within the Paid Social Practice, such as becoming a Senior Specialist or Practice Lead
• Expansion into other Practices or teams within Brainlabs, such as SEO, PPC, or Data Science
• Access to learning and development opportunities, including training, workshops, and mentorship programs

ASSUMPTION: This role offers significant opportunities for growth and development within Brainlabs' global organization.

🌍 Location & Work Environment

Office Type: Brainlabs' Buenos Aires office is located in the HIT Polo building, offering a modern and collaborative work environment.

Office Location(s): HIT Polo - Buenos Aires, Argentina

Geographic Context:

• Argentina is known for its vibrant culture, diverse landscapes, and strong economy
• Buenos Aires, the capital city, is a major commercial hub with a thriving tech industry
• The cost of living in Argentina is generally lower than in other major global cities

Work Schedule: The work schedule is flexible, with a focus on delivering high-quality work and meeting project deadlines.

ASSUMPTION: Working in Argentina offers a unique blend of cultural experiences and cost-of-living advantages, with a strong focus on work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Skills interview with the Paid Social team
• Final interview with the Practice Lead or Manager

Key Assessment Areas:

• Campaign management and delivery skills
• Client management and communication skills
• Understanding of other channels and their integration with Paid Social
• Problem-solving and innovation skills
• Alignment with Brainlabs' culture and values

Application Tips:

• Highlight relevant experience and achievements in Paid Social activation
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
• Prepare examples of successful campaigns or projects you've worked on, demonstrating your ability to deliver high-quality work

ATS Keywords: Paid Social, Campaign Management, Data Analysis, Client Management, Presentation Skills, Process Improvement, Innovation, Automation, Strategy, Attention to Detail, Storytelling, Communication, Team Collaboration, KPI Optimization, Reporting, Digital Marketing

ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, client management abilities, and cultural fit within Brainlabs.

🛠️ Tools & Technologies

• Meta (Facebook Ads Manager, Instagram Ads)
• LinkedIn Ads
• TikTok Ads
• Other relevant Paid Social platforms (e.g., Pinterest, Snapchat)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)
• Project management and collaboration tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.

👔 Cultural Fit Considerations

Company Values:

• Winning together
• Continuous development
• Data-driven decision making
• Innovation and creativity
• Collaboration and teamwork
• Integrity and accountability

Work Style:

• Brainlabs prioritizes a culture-first approach, with a focus on winning together and continuous development
• The work environment is collaborative and supportive, with a strong emphasis on teamwork and knowledge sharing
• Brainlabs values a healthy work-life balance and offers flexible working arrangements

Self-Assessment Questions:

• Do you align with Brainlabs' core values, particularly 'winning together' and 'continuous development'?
• Are you comfortable working in a collaborative, team-oriented environment?
• Do you thrive in a fast-paced, dynamic work environment that prioritizes innovation and growth?

ASSUMPTION: Brainlabs' culture is centered around winning together, continuous development, and data-driven decision making, with a strong emphasis on collaboration and teamwork.

⚠️ Potential Challenges

• The role may require working with tight deadlines and managing multiple client campaigns simultaneously
• Brainlabs' culture is fast-paced and dynamic, which may not suit candidates who prefer a more structured or slow-paced work environment
• The role may require occasional travel to client meetings or industry events
• The cost of living in Buenos Aires may be higher than in other parts of Argentina, depending on the candidate's lifestyle and preferences

ASSUMPTION: While Brainlabs offers a supportive and collaborative work environment, the role may present challenges related to workload, work pace, and cost of living.

📈 Similar Roles Comparison

• Compared to other Paid Social Specialist roles, this position offers a unique blend of client management, campaign delivery, and internal collaboration opportunities
• Brainlabs' global presence and focus on high-performance advertising services set it apart from other media agencies
• This role offers significant growth and development opportunities within Brainlabs' global organization

ASSUMPTION: This role offers a unique blend of client management, campaign delivery, and internal collaboration opportunities, with significant growth potential within Brainlabs' global organization.

📝 Sample Projects

• Developing and executing a comprehensive Paid Social strategy for a global e-commerce client, driving significant increases in sales and ROI
• Collaborating with other Practices to optimize cross-channel campaigns, improving overall performance and efficiency
• Implementing automation and process improvement initiatives, streamlining campaign delivery and reducing manual effort

ASSUMPTION: These sample projects demonstrate the candidate's ability to deliver high-quality work, manage client relationships, and drive continuous improvement.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Paid Social Practice?
• How does Brainlabs support the growth and development of its employees, particularly in entry-level to mid-level roles?
• What is the company's approach to work-life balance, and how is this supported within the Paid Social team?
• What opportunities are there for progression within the Paid Social Practice, and how does Brainlabs support internal mobility?
• How does Brainlabs approach collaboration and knowledge sharing across different Practices and teams?

ASSUMPTION: These questions will help the candidate better understand the work environment, team dynamics, and growth opportunities within Brainlabs.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences, particularly in Paid Social activation and client management
• Prepare examples of successful campaigns or projects you've worked on, demonstrating your ability to deliver high-quality work
• Follow up with the hiring manager one week after submitting your application to express your interest in the role and ask about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.