G

Sports Marketing Intern

GoPro
Full-time
On-site
Munich, Bavaria, Germany

πŸ“Œ Core Information

πŸ”Ή Job Title: Sports Marketing Intern

πŸ”Ή Company: GoPro

πŸ”Ή Location: Munich, Bavaria, Germany

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing Internships & Entry-Level

πŸ”Ή Date Posted: Wed Apr 02 2025 14:05:58 GMT+0000 (Coordinated Universal Time)

πŸ”Ή Experience Level: 0-2

πŸ”Ή Remote Status: Hybrid

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the EMEA Marketing team in activating key athlete and brand partners
  • Coordinating consumer on-site events
  • Assisting in executing product launches
  • Managing athlete, event, and resort management projects

ASSUMPTION: Based on the responsibilities, this internship provides practical experience in sports marketing, ideal for individuals seeking to learn about event coordination and product launch management.

πŸ“‹ Key Responsibilities

βœ… Assist the EMEA Sr. Marketing Manager and Lifestyle Marketing Manager in athlete, event, and resort management, as well as media production projects.

βœ… Leverage relationships and track deliverables with partners and organizations to ensure maximum return on investment for GoPro.

βœ… Support content evaluation and alignment with the US HQ team.

βœ… Develop and maintain sports overview files, including details on all athletes, events, resorts, and activations.

βœ… Coordinate product pool for the EMEA Marketing team: product forecasting, order processing, product seeding, shipments, and inventory management.

βœ… Support product launches and handle sponsorship requests, deciding on Pro Deals or forwarding to the Sports Marketing Manager.

βœ… Assist in coordinating and tracking the athlete seeding program throughout EMEA.

βœ… Perform administrative tasks, including emails, invoicing, trip coordination, content shoots, external warehouse management, loan, and production equipment management.

ASSUMPTION: Responsibilities suggest a role involving dynamic interaction with partners, making it crucial for candidates to possess strong organizational and interpersonal skills.

🎯 Required Qualifications

Education: Not specified

Experience: 0-2 years of experience

Required Skills:

  • Self-motivated and collaborative
  • Passionate about sports and emerging trends
  • Detail-oriented and skilled in project management
  • Fluent in English
  • Willing to travel occasionally

Preferred Skills:

  • Multilingual capabilities
  • Interest in technology and being a sports enthusiast

ASSUMPTION: Given the international scope of the role, fluency in English is essential, and multilingual capabilities are advantageous.

πŸ’° Compensation & Benefits

Salary Range: Not specified

Benefits:

  • Personal GoPro camera and gear
  • Discounted GoPro cameras and accessories
  • LiveHealthy monthly wellness reimbursement
  • Wellness programs, including 1:1 coaching and therapy sessions
  • Monthly phone and internet reimbursement
  • Professional and personal development opportunities
  • Volunteer events

Working Hours: 40 hours per week with some flexibility

ASSUMPTION: Compensation details are typically competitive for entry-level internships within this industry and location, providing robust learning and development opportunities.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Computers and Electronics Manufacturing

Company Size: 501-1,000 employees, indicating opportunities for internal growth and cross-department collaboration

Founded: 2003

Company Description:

  • Capture and share immersive experiences
  • Innovate relentlessly with a focus on positivity
  • Honor diversity, equity, and inclusion

Company Specialties:

  • Wearable digital cameras for sports
  • Entertainment and software
  • Action camera technology

Company Website: http://www.gopro.com

ASSUMPTION: The company's strong focus on technology and innovation appeals to tech-savvy individuals with a passion for sports and media.

πŸ“Š Role Analysis

Career Level: Entry-level internship providing foundational experience in sports marketing

Reporting Structure: Reports to the EMEA Sr. Marketing Manager and Lifestyle Marketing Manager

Work Arrangement: Hybrid model offering some flexibility for remote work

Growth Opportunities:

  • Practical exposure to global marketing campaigns
  • Networking with sports and marketing professionals
  • Potential pathways into permanent roles within GoPro

ASSUMPTION: The internship provides a robust platform for career progression within GoPro or similar roles in the industry.

🌍 Location & Work Environment

Office Type: Modern and dynamic office environment with collaborative spaces

Office Location(s): Flâßergasse 2, Munich, Bavaria 81369, DE

Geographic Context:

  • Situated in a vibrant and culturally rich city
  • Proximity to major sporting events and facilities
  • Access to a global transportation hub

Work Schedule: Standard 40-hour workweek with some flexibility

ASSUMPTION: The location in Munich offers exposure to a European marketing environment with global outreach.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submission of a detailed application
  • Screening by HR for qualifications and fit
  • Initial interview rounds with hiring managers

Key Assessment Areas:

  • Knowledge of sports marketing trends
  • Interpersonal and organizational skills
  • Ability to manage multiple tasks

Application Tips:

  • Highlight relevant sports marketing experiences
  • Show enthusiasm for sports and technology
  • Prepare to discuss project management skills

ATS Keywords: Self-Motivated, Collaborative, Passion for Sports, Project Management, Detail-Oriented

ASSUMPTION: Candidates can increase their applications' success by aligning their experiences with the key responsibilities and skills listed.

πŸ› οΈ Tools & Technologies

  • CRM systems for partner management
  • Project management tools like Trello or Asana
  • Adobe Creative Suite for content alignment

ASSUMPTION: Familiarity with digital marketing tools and CRM software is likely beneficial for success in this internship.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and creativity
  • Diversity and inclusion
  • Passion for technology and sports

Work Style:

  • Autonomous yet collaborative
  • Flexible and adaptable to change
  • Detail-oriented with a focus on strategic goals

Self-Assessment Questions:

  • Am I passionate about sports marketing?
  • Can I manage multiple tasks effectively?
  • Do I thrive in a fast-paced and dynamic environment?

ASSUMPTION: Strong affinity for GoPro’s values will align candidates with company culture, especially if they are passionate about sports and media.

⚠️ Potential Challenges

  • High-paced and evolving marketing environment
  • Managing cross-border projects
  • Coordinating with international teams
  • Balancing multiple responsibilities simultaneously

ASSUMPTION: Candidates should be prepared for the challenges inherent in coordinating large-scale marketing projects and working with multiple stakeholders.

πŸ“ˆ Similar Roles Comparison

  • Typically involves similar coordination of events and partnerships
  • Requires dynamic interaction between multiple departments
  • Opportunities for personal and professional development in the sports marketing field

ASSUMPTION: This position offers a well-rounded experience that can serve as a stepping stone to more advanced roles in sports marketing.

πŸ“ Sample Projects

  • Launch of a new GoPro camera model in Europe
  • Coordination of a major sporting event sponsorship
  • Collaboration with athletes for digital marketing campaigns

ASSUMPTION: Interns may have the opportunity to work on high-profile projects that enhance their resumes and industry skills.

❓ Key Questions to Ask During Interview

  • What are the primary goals for the EMEA Marketing team?
  • Can you describe a typical day in this internship?
  • What are the greatest challenges faced by past interns?
  • How does GoPro measure success for marketing initiatives?
  • What growth opportunities are available following the internship?

ASSUMPTION: Asking these questions can help candidates understand the role better and gauge their fit within the team.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Prepare your resume to highlight relevant skills and experience
  • Write a cover letter expressing your passion for sports marketing
  • Ensure your LinkedIn profile is current and reflects your career interests
  • Be prepared for potential interviews and skill assessments

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.