T

Sr Creative Operations Manager (Direct Response Ads Production)

Trafilea
Full-time
Remote
Worldwide
βš™οΈ Marketing Operations

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr Creative Operations Manager (Direct Response Ads Production)

πŸ”Ή Company: Trafilea

πŸ”Ή Location: Bella Vista, Buenos Aires, Argentina

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: May 20, 2025

πŸ”Ή Experience Level: 7+ years

πŸ”Ή Remote Status: Remote (Global)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the end-to-end production of high-volume creative assets across multiple platforms
  • Acting as the operational bridge between creative, media, production, and post-production teams
  • Driving innovation through AI tools, workflow enhancements, and new content formats
  • Aligning creative operations with CRO testing and funnel needs

ASSUMPTION: This role requires a high level of organization, collaboration, and adaptability to thrive in a fast-paced, iterative environment.

πŸ“‹ Key Responsibilities

βœ… Lead the end-to-end production of high-volume creative assets (video, UGC, static) across Meta, TikTok, YouTube, ensuring every deliverable meets direct-response and brand standards.

βœ… Act as the operational bridge between Creative Strategy, Media, Production, and Post-Production teams to streamline execution and remove bottlenecks.

βœ… Run weekly creative rituals (planning, launch setup, and performance reviews) and deliver actionable reporting through the Acquisition Winners Report and dashboards.

βœ… Drive innovation through the integration of AI tools, workflow enhancements, and adoption of new content formats to boost efficiency and output.

βœ… Align creative operations with CRO testing and funnel needs, supporting scale-up of winning creatives, scripting refinement, and campaign execution.

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to manage multiple teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 7+ years leading creative operations, preferably in DTC, agency, or high-growth environments

Required Skills:

  • Deep understanding of direct response advertising and production workflows
  • Strong technical background in post-production and creative QA
  • Familiarity with creative performance metrics and ability to bridge creative with media
  • Highly structured and organized; thrives in fast-paced, iterative environments
  • Collaborative leadership style: brings energy, clarity, and accountability to teams
  • Curious and trend-savvy: follows UGC, AI, creative tooling, and optimization trends

Preferred Skills:

  • Fluency in Spanish
  • Experience with AI-driven creative platforms (e.g., Persado, Phrasee)

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the need to collaborate with international teams.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 USD per year (Estimated based on industry standards for similar roles and experience levels)

Benefits:

  • Remote work
  • 15 working days of paid holidays
  • Learning subsidy

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on factors such as the candidate's skills, experience, and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Trafilea operates in the global eCommerce and digital marketing sectors, focusing on performance marketing, real-time analytics, and data-driven strategies to build and scale high-growth brands.

Company Size: Trafilea is a mid-sized company with 201-500 employees, providing a dynamic and agile work environment.

Founded: Trafilea was founded in 2014 and has since grown to serve over 10 million customers across its brands.

Company Description:

  • Trafilea is a global direct-to-consumer eCommerce group that leverages cutting-edge AI, technology, and data-driven strategies to build and scale high-growth brands
  • The company focuses on performance marketing and real-time analytics to optimize paid media strategies and deliver maximum ROI through advanced audience segmentation, predictive analytics, and automated A/B testing
  • Trafilea fosters an agile, innovative environment, continuously pushing the boundaries of digital commerce with a mission to reshape industries and empower people

Company Specialties:

  • eCommerce
  • Technology
  • Retail
  • Marketing
  • Apparel
  • Culture
  • Data-driven strategies

Company Website: www.trafilea.com

ASSUMPTION: Trafilea's focus on data-driven strategies and performance marketing makes it an attractive option for candidates interested in growth-oriented, innovative environments.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring a high degree of expertise and leadership in creative operations.

Reporting Structure: The Sr Creative Operations Manager will likely report directly to the Head of Creative or a similar role and oversee a team of creative operations specialists.

Work Arrangement: This role is remote, with the opportunity to work from anywhere in the world. However, candidates should be prepared to collaborate with teams across different time zones.

Growth Opportunities:

  • Potential career progression into a Head of Creative Operations or similar leadership role
  • Opportunities to expand skills and knowledge in AI-driven creative platforms and optimization strategies
  • Chance to work on multiple brands within the Trafilea group, gaining diverse experience in the eCommerce and digital marketing sectors

ASSUMPTION: Given Trafilea's focus on growth and innovation, there may be opportunities for the right candidate to take on additional responsibilities or projects that drive their career forward.

🌍 Location & Work Environment

Office Type: Remote (Global)

Office Location(s): Trafilea does not have a physical office for this role, as it is remote.

Geographic Context:

  • Argentina is known for its vibrant culture, diverse landscapes, and rich history
  • The time zone for Argentina is UTC -3, which may require some adjustment for candidates living in different time zones
  • Argentina offers a high quality of life, with affordable living costs and a strong focus on education and healthcare

Work Schedule: The work schedule for this role is full-time (40 hours/week) with flexible scheduling to accommodate the global nature of the team.

ASSUMPTION: While the work environment is remote, candidates should be prepared to work collaboratively with teams across different time zones and maintain a consistent work schedule to ensure productivity and success.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • Technical interview with the Creative Operations team
  • Final interview with the Head of Creative or a similar role

Key Assessment Areas:

  • Candidates' understanding of direct response advertising and production workflows
  • Problem-solving skills and ability to streamline processes
  • Leadership style and ability to collaborate with cross-functional teams
  • Familiarity with creative performance metrics and ability to bridge creative with media

Application Tips:

  • Highlight relevant experience in creative operations, direct response advertising, and post-production
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare examples of your ability to drive innovation and optimize workflows in previous roles
  • Demonstrate your understanding of Trafilea's business and the role's responsibilities during the interview

ATS Keywords: Direct Response Advertising, Creative Operations, Production Workflows, Post-Production, Creative QA, Creative Performance Metrics, Collaborative Leadership, AI Tools, Workflow Enhancements, Content Formats, Campaign Execution, Scripting Refinement, Data-Driven Strategies, Performance Marketing, Audience Segmentation

ASSUMPTION: Trafilea's application process may involve the use of an Applicant Tracking System (ATS), which scans resumes for relevant keywords. Including these keywords in your resume and cover letter can help your application stand out.

πŸ› οΈ Tools & Technologies

  • AI-driven creative platforms (e.g., Persado, Phrasee)
  • Project management tools (e.g., Asana, Trello)
  • Creative briefing and collaboration tools (e.g., Google Docs, Figma)
  • Advertising platforms (e.g., Meta Ads Manager, TikTok Ads Manager, Google Ads)

ASSUMPTION: While not explicitly stated, candidates should be comfortable using industry-standard tools and platforms relevant to creative operations and advertising.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision-making
  • Continuous learning and improvement
  • Collaboration and cross-functional teamwork
  • Innovation and experimentation

Work Style:

  • Agile and iterative
  • Results-oriented and focused on driving business impact
  • Collaborative and open to feedback
  • Adaptable and comfortable with change

Self-Assessment Questions:

  • How do you stay up-to-date with the latest trends in direct response advertising and creative operations?
  • Can you provide an example of a time when you drove innovation or optimized workflows in a previous role?
  • How do you approach collaborating with cross-functional teams to streamline execution and remove bottlenecks?

ASSUMPTION: Trafilea values candidates who are data-driven, collaborative, and adaptable, with a strong focus on driving business impact and continuous learning.

⚠️ Potential Challenges

  • Managing a high-volume workload and tight deadlines
  • Collaborating with teams across different time zones and cultures
  • Adapting to a fast-paced, iterative work environment
  • Staying up-to-date with the latest trends and best practices in direct response advertising and creative operations

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in a dynamic and innovative environment.

πŸ“ˆ Similar Roles Comparison

  • This role differs from traditional creative operations positions in its focus on direct response advertising and high-volume production
  • Trafilea's data-driven approach sets it apart from other eCommerce and digital marketing companies, offering candidates the opportunity to work in a unique and innovative environment
  • Career progression in this role may lead to leadership positions within Trafilea's creative operations or other departments, depending on the candidate's skills and interests

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.

πŸ“ Sample Projects

  • Optimizing workflows for video production to reduce turnaround time by 30%
  • Implementing AI-driven creative platforms to improve ad performance and scale production
  • Collaborating with cross-functional teams to launch a new product or campaign, driving significant revenue growth

ASSUMPTION: These sample projects demonstrate the types of initiatives and challenges the Sr Creative Operations Manager may face in this role.

❓ Key Questions to Ask During Interview

  • How does Trafilea support the professional development and growth of its employees?
  • Can you describe the team structure and dynamics within the Creative Operations department?
  • How does Trafilea foster a culture of innovation and experimentation in its creative processes?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Trafilea approach work-life balance for its remote employees?

ASSUMPTION: These questions can help candidates better understand the work environment, company culture, and expectations for the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills in creative operations, direct response advertising, and post-production
  • Prepare examples of your ability to drive innovation and optimize workflows in previous roles
  • Research Trafilea's business and the role's responsibilities to demonstrate your understanding during the interview
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.