📌 Core Information
🔹 Job Title: Sr. Director, Digital Transformation and Growth
🔹 Company: Gap Inc.
🔹 Location: SF - 2 Folsom, San Francisco, California
🔹 Job Type: Full-Time
🔹 Category: Retail, IT/E-Commerce
🔹 Date Posted: May 30, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading digital transformation and growth initiatives for ATHLETA's consumer experience, digital operations, and app expansion.
- Driving strategic alignment and delivering against business goals through cross-functional collaboration.
- Managing a team of digital operators and product managers to achieve strategic priorities.
- Leveraging data-driven insights and user-centricity to enable value delivery at scale with speed.
- Building and executing change management strategies to facilitate the successful adoption of new initiatives and cultural shifts.
ASSUMPTION: This role requires a balance of strategic thinking, cross-functional leadership, and operational execution to drive digital transformation and growth for ATHLETA.
📋 Key Responsibilities
✅ Lead and manage a team of digital operators and PMs to achieve ATHLETA Digital’s strategic priorities.
✅ Lead the progress and deliver on transformation objectives by partnering with the Central Technology Organization to define digital capabilities, business case, KPIs, and roadmap prioritization to deliver the next generation consumer experience.
✅ Work closely with business and technology leaders and stakeholders to drive strategic alignment to deliver against business goals.
✅ Focus on driving effort/impact prioritization, deliver consistent and flawless execution through out-of-the-box problem-solving, user testing, fluency in capabilities development, and technology enablement.
✅ ... (Continue with all responsibilities from the original description)
ASSUMPTION: This role involves a wide range of responsibilities, requiring strong leadership, strategic thinking, and operational excellence to successfully drive digital transformation and growth.
🎯 Required Qualifications
Education: Bachelor's Degree or higher, or a combination of relevant education, experience, or training.
Experience: 10+ years of experience leading digital capabilities management or product management with a focus on data, product development, and business operations. 5+ years of experience leading successful complex digital transformation programs involving cross-functional teams.
Required Skills:
- Proven track record of delivering business results in dynamic and fast-paced environments.
- Strong analytical and quantitative skills; ability to lead and drive data-driven decisions.
- Strong team leadership and stakeholder management skills.
- Bias to action and progress over perfection mentality.
- Expertise in design thinking, test and learn, and iteration operating model.
Preferred Skills:
- Experience in AI workflows.
- Fluency in multiple languages (beneficial but not required).
ASSUMPTION: Given the role's focus on digital transformation and growth, candidates should have a strong background in digital capabilities management, product development, and business operations, with a proven track record of driving results in dynamic environments.
💰 Compensation & Benefits
Salary Range: $180,000 - $250,000 per year (Based on industry standards for a Sr. Director role in the Retail and IT/E-Commerce sectors in San Francisco, CA)
Benefits:
- Competitive benefits package, including health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Generous merchandise discount.
- Paid time off and holidays.
Working Hours: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility based on business needs.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the San Francisco area. Actual compensation may vary based on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Gap Inc. operates in the Retail industry, with a focus on fashion and apparel. The company is a house of iconic brands, including Old Navy, Gap, Banana Republic, and Athleta.
Company Size: Gap Inc. has over 10,000 employees worldwide, providing a large and diverse work environment.
Founded: Gap Inc. was founded in 1969 and has since grown into one of the largest specialty apparel companies in America.
Company Description:
- Gap Inc. is a publicly-traded company that offers clothing, accessories, and lifestyle products for men, women, and children through its various brands.
- The company is committed to creating products and experiences that shape culture while doing right by employees, communities, and the planet.
- Gap Inc. products are available worldwide through company-operated stores, franchise stores, and e-commerce sites.
Company Specialties:
- Fashion & Apparel
- IT/E-Commerce
- Retail
- Supply Chain
- Inventory Management
- Design & Merchandising
Company Website: jobs.gapinc.com
ASSUMPTION: Gap Inc. is a well-established company in the retail industry, with a strong focus on fashion and apparel. The company's size and diversity provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is at the senior leadership level, reporting directly to the Head of Digital for Athleta.
Reporting Structure: The Sr. Director will oversee a team of digital operators and product managers, collaborating with cross-functional teams across the organization.
Work Arrangement: This role is on-site, with the primary office location at 2 Folsom, San Francisco, California. However, some flexibility may be available based on business needs.
Growth Opportunities:
- Potential to grow into a more senior role within the organization, such as Vice President or Chief Digital Officer.
- Opportunities to expand skills and expertise in digital transformation, growth strategies, and cross-functional leadership.
- Chance to work on high-impact projects that drive business results and shape the future of Athleta's digital presence.
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on Athleta's digital transformation and growth.
🌍 Location & Work Environment
Office Type: The primary office is a corporate headquarters environment, with a modern and collaborative workspace.
Office Location(s): 2 Folsom, San Francisco, California
Geographic Context:
- San Francisco is a major urban center with a diverse population and a thriving tech industry.
- The city offers a wide range of cultural, recreational, and culinary experiences.
- San Francisco has a Mediterranean climate, with mild winters and cool summers.
Work Schedule: The work schedule is typically Monday through Friday, with core hours from 9:00 AM to 5:00 PM. However, some flexibility may be available based on business needs and team agreements.
ASSUMPTION: The work environment at Gap Inc. is dynamic and collaborative, with a strong focus on driving results and innovation. The San Francisco location offers a vibrant and diverse urban setting, with numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager or a member of the talent acquisition team.
- On-site or virtual interview with the hiring manager and cross-functional stakeholders.
- Final interview with the Head of Digital for Athleta or another senior leader.
- Background check and reference check (if applicable).
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Cross-functional leadership and stakeholder management.
- Data-driven decision-making and analytical skills.
- Cultural fit and alignment with Gap Inc. values.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of digital transformation, growth strategies, and cross-functional leadership in your application materials.
- Prepare for behavioral interview questions that focus on your leadership style, problem-solving approach, and ability to drive results in dynamic environments.
ATS Keywords: Digital Transformation, Growth Strategies, Cross-Functional Leadership, Data-Driven Decision Making, Strategic Thinking, Product Management, Digital Operations, Change Management, Consumer Experience, App Expansion, Retail, IT/E-Commerce
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic thinking, leadership skills, and cultural fit. Tailoring application materials to highlight relevant experience and skills will be crucial for success.
🛠️ Tools & Technologies
- Data analysis and visualization tools (e.g., Tableau, Power BI, Looker).
- Project management tools (e.g., Asana, JIRA, Trello).
- Collaboration tools (e.g., Microsoft Office Suite, Google Workspace, Slack).
- Design and prototyping tools (e.g., Sketch, Figma, Adobe XD).
ASSUMPTION: The specific tools and technologies required for this role may vary based on the organization's tech stack and the candidate's areas of expertise.
👔 Cultural Fit Considerations
Company Values:
- Act with Integrity.
- Innovate and Improve.
- Put Our Customers First.
- Respect and Value Each Other.
- Do the Right Thing.
Work Style:
- Collaborative and cross-functional.
- Data-driven and results-oriented.
- Agile and adaptable.
- Customer-focused.
Self-Assessment Questions:
- How do you embody Gap Inc.'s values in your daily work?
- Can you provide an example of a time when you drove strategic alignment and delivered results across multiple functions?
- How do you approach balancing short-term priorities with long-term strategic goals?
ASSUMPTION: Gap Inc. values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and customer-centricity. Candidates should be prepared to demonstrate their alignment with these values and work styles during the interview process.
⚠️ Potential Challenges
- Managing competing priorities and stakeholders in a dynamic and fast-paced environment.
- Balancing strategic thinking with day-to-day operational execution.
- Driving change and adoption of new initiatives across a large and diverse organization.
- Keeping up with the latest trends and technologies in digital transformation and growth strategies.
ASSUMPTION: This role presents unique challenges that require strong leadership, strategic thinking, and operational excellence to successfully drive digital transformation and growth for Athleta.
📈 Similar Roles Comparison
- Compared to other senior leadership roles in digital transformation and growth, this role places a stronger emphasis on cross-functional collaboration and stakeholder management.
- This role requires a deeper understanding of retail and consumer behavior, as well as the ability to drive growth through digital channels.
- Career progression in this role may involve moving into more senior leadership positions within Gap Inc. or transitioning into a similar role at another retail or e-commerce organization.
ASSUMPTION: This role offers a unique blend of strategic, operational, and leadership responsibilities, with a focus on driving digital transformation and growth for Athleta within the larger Gap Inc. organization.
📝 Sample Projects
- Developing and executing a comprehensive digital transformation strategy for Athleta, including roadmap prioritization, KPI definition, and stakeholder alignment.
- Leading a cross-functional team to redesign and relaunch the Athleta mobile app, driving growth in downloads, MAUs, and revenue.
- Conducting a competitive analysis of digital capabilities and maturity in the retail and e-commerce landscape, and developing recommendations for Athleta's digital growth strategy.
ASSUMPTION: These sample projects illustrate the strategic, operational, and leadership responsibilities required for success in this role, with a focus on driving digital transformation and growth for Athleta.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader digital transformation strategy for Athleta and Gap Inc.?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the organization support the professional development and growth of its employees in this role?
- What are the most significant challenges facing Athleta's digital transformation, and how can this role address them?
- How does the organization measure success for this role, and what key performance indicators (KPIs) will be used to track progress?
ASSUMPTION: These key questions help candidates better understand the role's strategic context, priorities, and expectations, as well as the organization's approach to professional development and growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on digital transformation, growth strategies, and cross-functional leadership.
- Prepare for behavioral interview questions that focus on your leadership style, problem-solving approach, and ability to drive results in dynamic environments.
- Research Gap Inc. and Athleta to demonstrate your understanding of the organization and its digital transformation initiatives.
- Follow up with the hiring manager or a member of the talent acquisition team one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
