📌 Core Information
🔹 Job Title: Sr. Marketing Operations Manager
🔹 Company: Microsoft
🔹 Location: Multiple Locations, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Designing and scaling marketing automation platform operations
- Driving exceptional customer experience through marketing strategies
- Collaborating with cross-functional teams to deliver business impact
- Building scalable, AI-powered marketing operations from the ground up
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a focus on driving operational excellence and measurable business impact.
📋 Key Responsibilities
✅ Designing the end-to-end MAP operating model, encompassing processes, RACI frameworks, and operational measurement systems
✅ Ensuring robust campaign governance, capacity planning, and marketing lead pipeline forecasting
✅ Managing and measuring the overall health of the marketing database and MAP channel operations
✅ Collaborating with Growth Marketing, Sales, Operations, and Product Engineering to align priorities and roadmaps
✅ Driving operational excellence and delivering measurable business impact across the customer journey
ASSUMPTION: This role requires a high degree of collaboration and stakeholder management, as well as a strong understanding of marketing automation platforms and customer experience principles.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in marketing operations, with a focus on marketing automation platforms
Required Skills:
- Proven experience in designing and scaling marketing automation platforms
- Strong understanding of campaign governance, capacity planning, and lead pipeline forecasting
- Excellent collaboration and stakeholder management skills
- Proven ability to drive operational excellence and deliver business impact
- Strong problem-solving skills and a growth mindset
Preferred Skills:
- Experience with Microsoft Dynamics
- Familiarity with AI-powered marketing strategies
ASSUMPTION: Candidates with experience in fast-paced environments and a passion for delivering exceptional customer experiences will thrive in this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for a Sr. Marketing Operations Manager role at Microsoft)
Benefits:
- Comprehensive health, dental, and vision plans
- Retirement savings plans with company matching
- Generous time off and paid holidays
- Employee stock purchase plan
- Tuition assistance and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM local time, with flexibility for occasional remote work
ASSUMPTION: Salary and benefits information is based on industry standards and may vary depending on the candidate's experience and location.
📌 Applicant Insights
🔍 Company Context
Industry: Microsoft operates in the technology industry, with a focus on software development, hardware manufacturing, and services.
Company Size: Microsoft is a large corporation with over 180,000 employees worldwide, offering a wide range of career opportunities and resources.
Founded: Microsoft was founded in 1975 by Bill Gates and Paul Allen.
Company Description:
- Microsoft is committed to empowering every person and every organization on the planet to achieve more.
- The company's mission is to build best-in-class platforms and productivity services for a mobile, cloud-first world.
- Microsoft values respect, integrity, and accountability, fostering a culture of inclusion where everyone can thrive.
Company Specialties:
- Operating systems and platforms (Windows, Azure)
- Productivity and business processes (Office, Dynamics 365)
- Intelligent cloud (AI, machine learning, data analytics)
Company Website: https://www.microsoft.com
ASSUMPTION: Microsoft's large size and diverse product portfolio offer numerous growth opportunities for employees.
📊 Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Marketing Operations Director.
Reporting Structure: The Sr. Marketing Operations Manager will oversee a team of marketing operations specialists and analysts.
Work Arrangement: This role is primarily on-site, with some flexibility for remote work.
Growth Opportunities:
- Potential to advance to a Director or Vice President role within Marketing Operations
- Opportunities to work on high-impact projects and drive strategic initiatives
- Access to professional development resources and training programs
ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in marketing operations.
🌍 Location & Work Environment
Office Type: Microsoft's offices are modern, collaborative workspaces designed to foster innovation and productivity.
Office Location(s): Multiple locations across the United States, with the option for some remote work.
Geographic Context:
- Microsoft's offices are located in major metropolitan areas, offering access to diverse cultural experiences and amenities.
- The company's flexible work arrangements allow employees to balance their personal and professional lives.
- Microsoft's commitment to sustainability and environmental responsibility is reflected in its office designs and practices.
Work Schedule: Full-time, typically Monday-Friday, with some flexibility for remote work and occasional overtime as needed.
ASSUMPTION: Microsoft's offices provide a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with a recruiter
- Behavioral and technical interviews with hiring managers and team members
- Final interview with the Marketing Operations Director
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Collaboration and stakeholder management
- Technical proficiency in marketing automation platforms
- Understanding of campaign governance and lead pipeline forecasting
- Alignment with Microsoft's mission and values
Application Tips:
- Highlight your experience with marketing automation platforms and campaign governance in your resume and cover letter.
- Prepare examples of your problem-solving skills and strategic thinking for the interview.
- Research Microsoft's mission and values, and be prepared to discuss how your personal values align with the company's.
ATS Keywords: Marketing Operations, Marketing Automation, Campaign Governance, Capacity Planning, Lead Pipeline Forecasting, Operational Excellence, Collaboration, Stakeholder Management, AI-Powered Marketing
ASSUMPTION: Microsoft's application process is designed to assess candidates' technical skills and cultural fit, with a focus on driving business impact and delivering exceptional customer experiences.
🛠️ Tools & Technologies
- Microsoft Dynamics
- Marketo or similar marketing automation platforms
- Salesforce or similar CRM systems
- Data analysis and visualization tools (e.g., Power BI, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should have experience with marketing automation platforms and be comfortable learning new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Integrity
- Accountability
- Passion for customers
- One Microsoft
Work Style:
- Collaborative and inclusive
- Data-driven and analytical
- Agile and adaptable
- Focused on delivering results and driving impact
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about delivering exceptional customer experiences?
- Do you have a growth mindset and a commitment to continuous learning?
- Are you comfortable working with data and using it to drive decision-making?
ASSUMPTION: Candidates who align with Microsoft's values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple stakeholders and priorities in a fast-paced environment
- Keeping up with the latest trends and best practices in marketing automation
- Balancing strategic thinking with hands-on execution
- Ensuring data accuracy and integrity in a complex marketing database
ASSUMPTION: These challenges can be overcome with strong project management skills, a growth mindset, and a commitment to continuous learning.
📈 Similar Roles Comparison
- Unlike other marketing operations roles, this position focuses on designing and scaling a new marketing automation platform from the ground up.
- Microsoft's large size and diverse product portfolio offer unique opportunities for collaboration and career growth.
- This role is at the senior management level, with significant responsibility for driving operational excellence and delivering business impact.
ASSUMPTION: Candidates should consider their career goals and personal preferences when comparing this role to similar positions in the industry.
📝 Sample Projects
- Designing and implementing a new marketing automation platform to support Microsoft's global marketing efforts
- Developing and refining campaign governance processes to ensure data accuracy and compliance
- Collaborating with cross-functional teams to optimize marketing lead pipeline forecasting and capacity planning
ASSUMPTION: These projects are representative of the types of initiatives the Sr. Marketing Operations Manager will lead, with a focus on driving operational excellence and delivering business impact.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Microsoft Advertising?
- What are the biggest challenges facing the marketing operations team, and how can this role address them?
- How does Microsoft support the professional development and growth of its marketing operations team members?
- What is the expected timeline for ramping up and making an impact in this role?
- How does this role collaborate with other teams within Microsoft, such as Sales and Product Engineering?
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to assess their fit with Microsoft's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience with marketing automation platforms and campaign governance
- Prepare examples of your problem-solving skills and strategic thinking for the interview
- Research Microsoft's mission and values, and be prepared to discuss how your personal values align with the company's
- Follow up with the recruiter one week after submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
