📌 Core Information
🔹 Job Title: Senior Manager, Brand and Creative, AHS Marketing
🔹 Company: Amazon
🔹 Location: Seattle, WA, USA
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 28, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing creative marketing strategies for Amazon Health Services (AHS)
- Leading a team of Creative Designers to support all marketing functions
- Collaborating with various stakeholders to enhance customer engagement with AHS
- Utilizing new technologies, such as generative AI, to bring creative ideas to life
ASSUMPTION: This role requires a strategic thinker with a strong background in creative design and team management. Familiarity with new technologies and a passion for innovation are essential.
📋 Key Responsibilities
✅ Develop the creative marketing and brand UX long-term strategy, create customer facing milestones, build the team, mechanisms, and metrics to achieve those milestones.
✅ Build a world-class team of creative designers and Design Technologists to implement your strategy.
✅ Work with technical and marketing product teams to implement automation in design processes, and apply toward template/design approach for maximum scalability and partner self-serve design.
✅ Develop versatile, easy-to-use templates that partners can customize for their specific content needs across various marketing channels.
✅ Adapt Amazon assets for different partner channels, including Amazon’s biggest marketing priorities globally and regionally, to reflect unique customer journey stages and levels of awareness to drive intended action.
✅ Monitor, analyze and optimize designs and recommend/manage creative and a/b testing opportunities routinely
✅ Liaise with Amazon brand teams and manage 3P brand guidelines and extension of logos, fonts, icons and assets. Ensure 3P use cases and partner/regional needs are accounted for and that we are compliant with Amazon brands at all times.
ASSUMPTION: This role involves a high degree of collaboration with various teams and requires strong project management skills to balance multiple priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Marketing, or a related field
Experience: 5-10 years of experience in creative design, marketing, or a related field
Required Skills:
- Proven experience in strategic and creative design
- Team management and leadership skills
- Familiarity with new technologies, particularly generative AI
- Strong communication and collaboration skills
- Ability to work effectively with cross-functional teams
Preferred Skills:
- Experience in healthcare marketing
- Fluency in multiple languages
ASSUMPTION: A background in healthcare marketing is not required but would be beneficial. Fluency in multiple languages is a plus but not a requirement for this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Manager role in Seattle, WA)
Benefits:
- Medical, dental, and vision insurance
- 401(k) matching
- Paid time off and holidays
- Maternity and parental leave
- Employee discounts
Working Hours: Full-time, 40 hours per week. Flexible hours may be available.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Manager role in Seattle, WA. Actual compensation may vary based on factors such as experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence.
Company Size: Amazon has over 1,000,000 employees worldwide, making it one of the largest companies in the world. This size offers ample opportunities for growth and career advancement.
Founded: Amazon was founded in 1994 by Jeff Bezos and is headquartered in Seattle, WA, USA.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon is committed to being Earth's most customer-centric company and approaches its actions, goals, projects, programs, and inventions with the customer top of mind.
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Amazon's size and focus on innovation provide a dynamic and challenging work environment with ample opportunities for growth and learning.
📊 Role Analysis
Career Level: Senior Manager
Reporting Structure: This role reports directly to the Director of Marketing for Amazon Health Services.
Work Arrangement: This role is on-site and requires regular presence at the Amazon headquarters in Seattle, WA.
Growth Opportunities:
- Potential to grow into a leadership role within the Amazon Health Services marketing team
- Opportunities to work on high-impact projects that drive customer engagement and business growth
- Exposure to various aspects of the business, including product, technology, and operations
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including the potential to advance within the Amazon Health Services marketing team or explore other roles within the broader Amazon organization.
🌍 Location & Work Environment
Office Type: Amazon's headquarters in Seattle, WA features a modern, collaborative work environment with on-site amenities such as cafes, fitness centers, and recreational areas.
Office Location(s): 410 Terry Avenue North, Seattle, WA 98109, USA
Geographic Context:
- Seattle, WA is a vibrant, multicultural city with a thriving tech industry and a high cost of living.
- The city offers numerous cultural attractions, outdoor activities, and a strong sense of community.
- Seattle has a mild, oceanic climate with cool, wet winters and mild, relatively dry summers.
Work Schedule: The work schedule for this role is Monday through Friday, with core hours of 8:00 AM to 5:00 PM. Flexible hours may be available.
ASSUMPTION: The work environment at Amazon's headquarters in Seattle, WA is dynamic, collaborative, and fast-paced, with a strong focus on innovation and customer obsession.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen
- On-site interviews with cross-functional teams
- Final round interviews with senior leadership
Key Assessment Areas:
- Cultural fit with Amazon's leadership principles
- Strategic thinking and problem-solving skills
- Creative design and marketing expertise
- Team management and leadership skills
Application Tips:
- Tailor your resume and cover letter to highlight your strategic and creative design experience, as well as your team management and leadership skills.
- Be prepared to discuss your familiarity with new technologies, particularly generative AI, and how you have used them to bring creative ideas to life.
- Research Amazon's leadership principles and be prepared to discuss how you embody them in your work.
ATS Keywords: Creative Design, Marketing Strategy, Team Management, Generative AI, Customer Engagement, Brand Management, A/B Testing, Amazon Health Services
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their strategic and creative design expertise, as well as their team management and leadership skills.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Sketch or Figma
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Sheets, Slides)
- Project management tools (Asana, Jira, Trello)
- Design automation tools (InVision, Zeplin)
ASSUMPTION: Familiarity with the tools and technologies listed above is preferred but not required. Candidates should be willing to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Ownership
- Invent and simplify
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Bias for action
- Frugality
- Earn trust
Work Style:
- Fast-paced and dynamic
- Collaborative and cross-functional
- Data-driven and analytical
- Innovative and experimental
- Customer-centric and focused on results
Self-Assessment Questions:
- Do you have a proven track record of developing and implementing creative marketing strategies that drive customer engagement?
- Are you comfortable working in a fast-paced, dynamic environment with multiple priorities and tight deadlines?
- Do you thrive in a collaborative, cross-functional work environment?
- Are you passionate about using new technologies, such as generative AI, to bring creative ideas to life?
ASSUMPTION: Candidates should assess their fit with Amazon's leadership principles and work style, as well as their ability to thrive in a fast-paced, dynamic environment with multiple priorities and tight deadlines.
⚠️ Potential Challenges
- Managing a team of creative designers with varying levels of experience and expertise
- Balancing multiple priorities and tight deadlines in a fast-paced, dynamic environment
- Adapting to changes in the healthcare industry and Amazon Health Services' business priorities
- Collaborating effectively with cross-functional teams and stakeholders
ASSUMPTION: The potential challenges listed above are common to roles of this nature and can be mitigated with strong project management skills, effective communication, and a customer-centric focus.
📈 Similar Roles Comparison
- This role is similar to a Senior Marketing Manager or Creative Director role in a healthcare or e-commerce company.
- However, this role is unique in its focus on Amazon Health Services and its use of new technologies, such as generative AI, to bring creative ideas to life.
- Career paths for this role may include advancement within the Amazon Health Services marketing team or exploration of other roles within the broader Amazon organization.
ASSUMPTION: While this role shares similarities with other Senior Marketing Manager or Creative Director roles, its focus on Amazon Health Services and its use of new technologies make it a unique opportunity for the right candidate.
📝 Sample Projects
- Developing a comprehensive brand style guide for Amazon Health Services, including logo, color scheme, typography, and imagery
- Creating a suite of templates for Amazon Health Services marketing materials, including brochures, flyers, and social media graphics
- Designing and implementing a customer referral program for Amazon Health Services, including email campaigns, social media promotions, and in-app notifications
ASSUMPTION: The sample projects listed above are illustrative of the types of projects a Senior Manager, Brand and Creative, AHS Marketing might work on. Actual projects may vary based on business priorities and stakeholder needs.
❓ Key Questions to Ask During Interview
- Can you describe the team structure for the Amazon Health Services marketing team, and how this role fits within that structure?
- How does Amazon Health Services approach customer engagement, and how does this role contribute to that effort?
- Can you provide an example of a successful creative marketing campaign that Amazon Health Services has implemented, and how this role contributed to its success?
- How does Amazon Health Services use data and analytics to inform its marketing strategies, and how does this role contribute to that process?
- What opportunities are there for growth and development within the Amazon Health Services marketing team, and how does this role contribute to those opportunities?
ASSUMPTION: The key questions listed above are designed to help candidates understand the role's responsibilities, the team's dynamics, and the company's priorities. Candidates should tailor their questions to the specific role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your strategic and creative design experience, as well as your team management and leadership skills.
- Prepare examples of your creative design work, including any projects that demonstrate your use of new technologies, such as generative AI.
- Prepare for your interviews by researching Amazon's leadership principles and being ready to discuss how you embody them in your work.
- Follow up with the hiring manager within one week of your interview to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
