Key aspects of this role include:
- Developing and executing a strategic communications framework to reposition GeoComply as a leading provider of anti-fraud solutions.
- Engaging with executive stakeholders and creating compelling messaging to enhance market perception and drive operational changes.
- Collaborating with internal teams to ensure consistent messaging and alignment in the repositioning efforts.
ASSUMPTION: This role requires a high level of strategic thinking, communication skills, and experience working with executive-level stakeholders. The ideal candidate will have a proven track record in shifting market perceptions and elevating the strategic importance of technology solutions.
📋 Key Responsibilities
- Strategic Framework Development & Execution: Develop a comprehensive, top-down, and multi-pronged strategic communications framework designed to reposition GeoComply as a leading provider of anti-fraud solutions, moving beyond the existing perception as solely a geolocation compliance provider, and then lead the execution of this framework across relevant channels.
- Executive Messaging and Narrative Creation & Delivery: Craft compelling and resonant messaging and narratives that clearly articulate the value proposition of GeoComply's anti-fraud suite to executive-level stakeholders, emphasizing its direct impact on their bottom line and sustained profitability. Develop the necessary communication materials to deliver these messages effectively.
- Stakeholder Mapping and Engagement Strategy & Implementation: Identify key executive stakeholders within GeoComply's client base and develop tailored communication strategies to engage and influence their perception, and then directly implement these engagement plans.
- Multi-Channel Communication Planning & Content Creation: Design and recommend a multi-channel communication plan that leverages various touchpoints, potentially including executive briefings, thought leadership content, strategic event participation, and innovative communication methods to reach and resonate with senior leadership, and be responsible for creating the content required for these channels.
- Internal Alignment & Communication: Collaborate with GeoComply's internal teams (Sales, Marketing, Product, and Executive Leadership) to ensure consistent messaging and alignment in the repositioning efforts and develop internal communications to support this alignment.
- Performance Measurement & Reporting: Define key performance indicators (KPIs) to measure the effectiveness of the communication strategies and provide regular progress updates and recommendations for optimization, including the development of reports and presentations for leadership.
- Market Analysis & Insight Application: Conduct a thorough analysis of the current market perception of GeoComply and identify opportunities and potential challenges in shifting this perception, and directly apply these insights to refine the communication strategy and execution.
- Actionable Plan Development & Operationalization: Translate the strategic framework into a detailed and actionable plan with clear timelines, responsibilities, and resource allocation, and drive the operational changes necessary to implement this plan effectively.
ASSUMPTION: This role requires a high level of strategic thinking, communication skills, and experience working with executive-level stakeholders. The ideal candidate will have a proven track record in shifting market perceptions and elevating the strategic importance of technology solutions.
🎯 Required Qualifications
- Education: Bachelor's degree in Communications, Marketing, Business Administration, or a related field; advanced degree preferred.
- Experience: Significant experience (10+ years preferred) in strategic communications, corporate positioning, or executive-level communications, ideally within the technology, SaaS, or financial services sectors, with a demonstrable track record of not just developing strategy but also leading its execution.
- Required Skills:
- Proven track record of successfully shifting market perceptions and elevating the strategic importance of technology solutions among executive leadership, including the creation of impactful communication materials and the implementation of communication plans.
- Deep understanding of business strategy, financial drivers, and the concerns of C-suite executives, with the ability to translate this understanding into compelling executive-level communications.
- Exceptional written and verbal communication skills, with the proven ability to craft compelling narratives, develop various forms of communication content (presentations, articles, talking points, etc.), and present complex information clearly and concisely.
- Strong analytical and problem-solving skills, with the ability to develop data-driven communication strategies and translate these strategies into actionable operational plans.
- Excellent stakeholder management and interpersonal skills, with the ability to build rapport and influence at all levels, and effectively collaborate with internal teams to drive execution.
- Experience working with cross-functional teams and managing complex projects from strategic conception to operational implementation.
- Familiarity with the iGaming or fraud prevention landscape is a plus.
💰 Compensation & Benefits
- Salary Range: $100,000 - $200,000 a year. Our compensation reflects the cost of labor across several global markets. The salary for this position ranges from $100,000/year up to $200,000/year. Pay is based on several factors evaluated throughout the interview, including market location, job-related knowledge, skills, and experience.
- Benefits: GeoComply offers a comprehensive benefits program, including health, dental, and vision insurance, retirement plans, and employee assistance programs. Additionally, GeoComply provides a professional development budget, local training opportunities, knowledge-sharing sessions, and more to support employee career growth and development.
- Working Hours: This role follows a hybrid work arrangement, with employees expected to work on-site for 3 days a week. The total weekly working hours are 40.
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The final salary offer will be determined through the interview process, considering market location, job-related knowledge, skills, and experience.
📌 Applicant Insights
🔍 Company Context
- Industry: GeoComply operates in the software development industry, specializing in fraud protection, secure and accurate geolocation, and location compliance solutions.
- Company Size: GeoComply is a mid-sized company with 201-500 employees.
- Founded: GeoComply was founded in 2011 and is headquartered in Vancouver, British Columbia, Canada.
- Company Description: GeoComply provides fraud prevention and cybersecurity solutions that detect location fraud and help verify a user's true digital identity. The company's software is installed on over 400 million devices worldwide and analyzes over 10 billion transactions a year, placing GeoComply in a unique position to identify and counter both current and newly emerging fraud threats.
- Company Specialties: GeoComply specializes in fraud protection, secure and accurate geolocation, GPS & GSM geolocation, location compliance, and geolocation technology.
📊 Role Analysis
- Career Level: This role is an executive-level position, requiring a high level of strategic thinking, communication skills, and experience working with executive-level stakeholders.
- Reporting Structure: The Strategic Communications Consultant will report directly to the Executive Leadership team at GeoComply.
- Work Arrangement: This role follows a hybrid work arrangement, with employees expected to work on-site for 3 days a week.
- Growth Opportunities: As GeoComply continues to scale across new markets, there will be opportunities for the Strategic Communications Consultant to grow within the organization, potentially taking on more senior roles or expanding their responsibilities as the company's needs evolve.
ASSUMPTION: This role is an executive-level position, requiring a high level of strategic thinking, communication skills, and experience working with executive-level stakeholders. The ideal candidate will have a proven track record in shifting market perceptions and elevating the strategic importance of technology solutions.
🌍 Location & Work Environment
- Office Type: GeoComply's office is a modern, collaborative workspace designed to foster teamwork and innovation.
- Office Location(s): GeoComply's headquarters is located in Vancouver, British Columbia, Canada, at 545 Robson St, 5, Vancouver, British Columbia V6B 1A6, CA.
- Geographic Context: Vancouver is a multicultural city known for its natural beauty, vibrant arts and culture scene, and diverse neighborhoods. It offers a high quality of life with easy access to outdoor activities, world-class dining, and a thriving tech industry.
- Work Schedule: Employees are expected to work on-site for 3 days a week, with the remaining 2 days being flexible for remote work.
ASSUMPTION: The hybrid work arrangement offers employees the flexibility to balance their work and personal lives while still benefiting from the energy and collaboration of in-person interactions.
💼 Interview & Application Insights
- Typical Process: The interview process for this role will consist of several rounds, including phone or video screens, in-person interviews, and a final presentation or case study. The process may take up to 4-6 weeks to complete.
- Key Assessment Areas: Candidates will be assessed on their strategic thinking, communication skills, experience working with executive-level stakeholders, and their ability to develop and implement communication strategies that drive operational changes.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your ability to develop and execute strategic communication plans.
- Research GeoComply's industry, competitors, and market position to demonstrate your understanding of the company's unique challenges and opportunities.
- Practice your presentation and communication skills, as you may be asked to deliver a presentation or case study as part of the interview process.
ASSUMPTION: The interview process for this role will be comprehensive and competitive, focusing on candidates' strategic thinking, communication skills, and experience working with executive-level stakeholders.
🛠️ Tools & Technologies
- Tools/Technologies: The Strategic Communications Consultant will use various tools and technologies to develop and execute communication strategies, including presentation software (e.g., PowerPoint, Google Slides), project management tools (e.g., Asana, Trello), and communication platforms (e.g., email, LinkedIn, Twitter).
ASSUMPTION: The specific tools and technologies required for this role may vary depending on GeoComply's internal systems and the candidate's preferred methods.
👔 Cultural Fit Considerations
- Company Values: GeoComply's values include acting with integrity, being customer-focused, fostering a collaborative environment, embracing innovation, and driving results. These values guide the company's internal culture and external communications.
- Work Style: GeoComply's work style is fast-paced, high-impact, and collaborative. The company values a can-do attitude, professionalism, and the confidence to willingly work to prove oneself and earn the trust of the organization.
- Self-Assessment Questions:
- How do you align with GeoComply's value of acting with integrity, and how have you demonstrated this in your previous roles?
- How do you approach collaboration and working with cross-functional teams in a fast-paced, high-impact environment?
- How do you balance the need for innovation with the requirement to drive results and meet business objectives?
ASSUMPTION: GeoComply values candidates who are strategic thinkers, strong communicators, and experienced working with executive-level stakeholders. The ideal candidate will have a proven track record in shifting market perceptions and elevating the strategic importance of technology solutions.
⚠️ Potential Challenges
- Challenge 1: The Strategic Communications Consultant will need to navigate the complex and evolving landscape of the anti-fraud and cybersecurity industry, staying up-to-date with market trends and emerging threats.
- Challenge 2: This role requires a high level of strategic thinking and communication skills, which may be demanding and require long hours, especially during critical project phases.
- Challenge 3: The hybrid work arrangement may present challenges in maintaining consistent communication and collaboration with team members who are working remotely.
- Challenge 4: The Strategic Communications Consultant may face resistance from internal stakeholders who are resistant to change or have differing opinions on the best approach to shifting market perceptions.
ASSUMPTION: These challenges can be mitigated by effective communication, collaboration, and project management skills, as well as a deep understanding of GeoComply's business strategy and the anti-fraud and cybersecurity industry.
📈 Similar Roles Comparison
- Comparison Point 1: Unlike traditional marketing or communications roles, this position focuses on strategic communications and executive-level messaging, requiring a higher level of strategic thinking and experience working with C-suite stakeholders.
- Comparison Point 2: This role is unique in its focus on repositioning a technology company within the anti-fraud and cybersecurity industry, rather than a more general technology or business-to-business context.
- Comparison Point 3: The Strategic Communications Consultant role at GeoComply offers a unique opportunity to drive significant business impact through strategic communications, rather than more tactical or operational roles.
ASSUMPTION: This role is distinct from other strategic communications or executive-level communications positions due to its focus on the anti-fraud and cybersecurity industry and the requirement to drive operational changes through effective communication strategies.
📝 Sample Projects
- Project Example 1: Developing and executing a comprehensive communication plan to launch a new anti-fraud solution, including executive briefings, thought leadership content, and strategic event participation.
- Project Example 2: Conducting a market analysis of GeoComply's competitors and identifying opportunities to differentiate the company's anti-fraud suite in the minds of executive-level stakeholders.
- Project Example 3: Collaborating with internal teams to develop and implement a communication strategy that enhances GeoComply's brand and reputation within the anti-fraud and cybersecurity industry.
ASSUMPTION: These sample projects illustrate the strategic and operational nature of the Strategic Communications Consultant role at GeoComply, requiring a high level of strategic thinking, communication skills, and experience working with executive-level stakeholders.
❓ Key Questions to Ask During Interview
- Question 1: Can you describe the most significant market perception challenge you've faced in a previous role, and how you successfully addressed it?
- Question 2: How do you approach collaborating with cross-functional teams to develop and execute strategic communication plans?
- Question 3: Can you provide an example of a time when you had to influence an executive-level stakeholder to adopt a new communication strategy or approach?
- Question 4: How do you stay up-to-date with industry trends and emerging threats within the anti-fraud and cybersecurity landscape?
- Question 5: How do you balance the need for innovation with the requirement to drive results and meet business objectives in a fast-paced, high-impact environment?
ASSUMPTION: These interview questions are designed to assess the candidate's strategic thinking, communication skills, experience working with executive-level stakeholders, and their ability to develop and implement communication strategies that drive operational changes.
📌 Next Steps for Applicants
- To apply for this position:
- Submit your application through this link: [Application URL]
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your ability to develop and execute strategic communication plans.
- Research GeoComply's industry, competitors, and market position to demonstrate your understanding of the company's unique challenges and opportunities.
- Practice your presentation and communication skills, as you may be asked to deliver a presentation or case study as part of the interview process.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
