Strategic Planning Intern – OPH Marketing

📌 Core Information

🔹 Job Title: Strategic Planning Intern – OPH Marketing

🔹 Company: Roche

🔹 Location: Shanghai, Shanghai, China

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: May 9, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting pipeline product launch planning and customer insights through market research projects
• Contributing to new product brand strategy through desktop research and literature review
• Assisting in data analysis and project management tasks across departments
• Collaborating with cross-functional teams and external suppliers

ASSUMPTION: This role is designed to provide interns with a well-rounded experience in marketing, with a focus on strategic planning and project management. It is expected to involve a mix of independent and collaborative work, with a significant portion of time dedicated to research and data analysis.

📋 Key Responsibilities

✅ Supporting pipeline product launch planning and customer insights through market research projects

✅ Contributing to new product brand strategy through desktop research and literature review

✅ Assisting in data analysis and project management tasks across departments

✅ Collaborating with cross-functional teams and external suppliers

ASSUMPTION: The intern will be expected to work independently on specific tasks while also contributing to team projects. They will need to balance strategic thinking with attention to detail and strong organizational skills.

🎯 Required Qualifications

Education: Undergraduate students or above, preferably in medical, pharmaceutical, or business-related fields

Experience: Relevant experience in the pharmaceutical industry and data analysis skills are preferred

Required Skills:

• Strong analytical and problem-solving skills
• Excellent communication and presentation skills
• Proficient in Microsoft Office Suite
• Fluency in English, both written and verbal

Preferred Skills:

• Experience with data visualization tools (e.g., Tableau, Power BI)
• Knowledge of the pharmaceutical industry and market research methods
• Ability to work in a fast-paced, dynamic environment

ASSUMPTION: While not explicitly stated, it is assumed that candidates should have strong academic credentials and a genuine interest in the pharmaceutical industry and marketing. Previous internship or work experience in a related field would be an asset.

💰 Compensation & Benefits

Salary Range: Internships at Roche typically offer a competitive hourly wage or stipend. The exact amount is not specified, but based on industry standards for internships in Shanghai, it can be estimated to range from CNY 15,000 to CNY 25,000 per month.

Benefits:

• On-the-job training and mentorship
• Opportunity to work on real-world projects and gain practical experience
• Potential for full-time employment after the internship

Working Hours: Full-time (40 hours per week), on-site, for a minimum of three consecutive months

ASSUMPTION: The salary range is estimated based on industry standards for internships in Shanghai. The benefits listed are typical for internships at Roche and may include additional perks not mentioned here.

📌 Applicant Insights

🔍 Company Context

Industry: Biotechnology Research

Company Size: 10,001+ employees

Founded: 1896

Company Description:

• Roche is a global pioneer in pharmaceuticals and diagnostics, focused on advancing science to improve people’s lives
• The company is the leader in personalised healthcare, aiming to fit the right treatment to each patient in the best way possible
• Roche is the world’s largest biotech company, with truly differentiated medicines in oncology, immunology, infectious diseases, ophthalmology, and diseases of the central nervous system

Company Specialties:

• biotechnology
• innovation
• personalized healthcare
• diagnostics
• pharmaceuticals
• research
• healthcare
• great place to work

Company Website: http://www.roche.com/

ASSUMPTION: Roche is a well-established company with a strong reputation in the biotechnology and pharmaceutical industries. It is expected to offer a supportive and collaborative work environment for interns.

📊 Role Analysis

Career Level: Entry Level (Intern)

Reporting Structure: The intern will report directly to the OPH Marketing team and may work closely with cross-functional teams and external suppliers

Work Arrangement: Full-time, on-site, for a minimum of three consecutive months

Growth Opportunities:

• Potential for full-time employment after the internship
• Opportunity to work on real-world projects and gain practical experience
• On-the-job training and mentorship

ASSUMPTION: This internship is designed to provide a well-rounded experience in marketing, with a focus on strategic planning and project management. It is expected to offer opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Shanghai, China

Geographic Context:

• Shanghai is the largest city in China and a major financial hub
• The office is located in the Pudong New Area, a modern district with numerous skyscrapers and a vibrant business environment
• Shanghai offers a mix of traditional Chinese culture and modern Western influences, with a wide range of dining, entertainment, and cultural attractions

Work Schedule: Full-time (40 hours per week), with the possibility of flexible hours or remote work for specific tasks, as determined by the manager

ASSUMPTION: The work environment is expected to be dynamic and fast-paced, with a strong emphasis on collaboration and teamwork. The office is located in a modern, bustling district of Shanghai, offering easy access to public transportation and numerous amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Roche careers website
• Phone or video screening to assess communication skills and cultural fit
• In-person or virtual interview with the hiring manager and/or team members to discuss the role and answer questions
• Background check and reference verification for final candidates

Key Assessment Areas:

• Communication skills, both written and verbal
• Analytical and problem-solving skills
• Cultural fit and alignment with Roche's values
• Relevant experience and academic credentials

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Be prepared to discuss your interest in the pharmaceutical industry and marketing
• Research Roche's mission, values, and recent projects to demonstrate your enthusiasm and understanding of the company

ATS Keywords: Market Research, Data Analysis, Project Management, Communication, Brand Strategy, Customer Insights, Medical Knowledge, Literature Review

ASSUMPTION: The application process is expected to be competitive, with a focus on assessing communication skills, analytical abilities, and cultural fit. Applicants should be prepared to demonstrate their enthusiasm for the role and their understanding of Roche's mission and values.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Data visualization tools (e.g., Tableau, Power BI) – preferred but not required
• Project management tools (e.g., Asana, Trello) – preferred but not required

ASSUMPTION: The tools and technologies required for this role are expected to be standard for a marketing internship. Familiarity with data visualization and project management tools would be an asset but is not strictly required.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Empowerment
• Collaboration
• Innovation
• Patient focus

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you have a genuine interest in the pharmaceutical industry and marketing?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you thrive in collaborative, team-oriented settings?

ASSUMPTION: Roche values a diverse and inclusive work environment, with a strong emphasis on collaboration and innovation. Applicants should be prepared to demonstrate their alignment with these values and their ability to thrive in a dynamic, team-oriented setting.

⚠️ Potential Challenges

• The internship may involve working on multiple projects simultaneously, requiring strong organizational skills and time management
• The role may require working with complex data sets and conducting in-depth research, which can be challenging and time-consuming
• The internship is expected to be full-time and on-site, which may not be suitable for candidates with other commitments or those who prefer remote work
• The application process is expected to be competitive, with a large number of candidates applying for a limited number of positions

ASSUMPTION: While this internship offers numerous opportunities for growth and development, it is also expected to present challenges that will require strong organizational skills, attention to detail, and the ability to work effectively in a fast-paced environment.

📈 Similar Roles Comparison

• This role is similar to other marketing internships in the pharmaceutical industry, with a focus on strategic planning and project management
• However, it is unique in its emphasis on pipeline product launch planning and customer insights, as well as its opportunity to work on real-world projects
• Compared to other entry-level roles in the industry, this internship offers a competitive salary and benefits package, as well as the potential for full-time employment after the internship

ASSUMPTION: While this internship shares similarities with other marketing internships in the pharmaceutical industry, it is expected to offer unique opportunities and challenges that set it apart from other entry-level roles.

📝 Sample Projects

• Conducting market research to inform pipeline product launch planning and customer insights
• Contributing to new product brand strategy through desktop research and literature review
• Assisting in data analysis and project management tasks across departments

ASSUMPTION: These sample projects are based on the key responsibilities listed in the job description. They are expected to provide interns with a well-rounded experience in marketing, with a focus on strategic planning and project management.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this internship fit into the broader marketing strategy for Roche?
• What opportunities are there for growth and development within the company?
• How does Roche support the integration and success of its interns?
• What is the typical career path for someone in this role?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development. They are expected to demonstrate the applicant's interest in and understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Roche careers website
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for your interview by researching Roche's mission, values, and recent projects
• Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.